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Tweets of the Week: Farewell, Don Draper and David Letterman

May 22, 2015 - This TV-centric week, brands tweeted about the Red Nose Day charity event as well as The Late Show with David Letterman and Mad Men, both of which aired their final episodes. Comments

Twitter and Apple Are Changing the Way We Shop

mobile commerce Sep 10, 2014 - Twitter's new Buy button and Apple's new Apple Pay are revolutionizing the social commerce industry, and will give marketers a host of new marketing opportunities for this holiday season. Comments

Cross-Channel Sales to Grow, Spurred by In-Store Mobile Research

in-store-shopping Jul 30, 2014 - Growth in cross-channel sales means it’s important for retailers to cater to consumers’ in-store behavior, so as not to alienate an increasingly mobile-savvy base. Comments

Wanderful Brings Social Shopping to Newspapers

screen-shot-2013-04-15-at-1 Apr 15, 2013 - No more dirty fingers for consumers, who can throw away print circulars and browse sales on their tablets, phones or desktops thanks to Find&Save. The relaunched product, previously a collection of digital circulars, has been redesigned as an online... Comments

Former Apple Exec Helps Foursquare With Ads

foursquare Apr 20, 2012 - Sales vet Steven Rosenblatt is working closely with geo-social app. Comments

Walgreens Adds Facebook Customer Care Feature

walgreens-q-a-on-facebook Mar 20, 2012 - Tool helps social viewers learn more about products and wellness. Comments

Walgreens Tests Foursquare Coupons

walgreens Mar 6, 2012 - It marks the first national coupons-based effort on the geo-social app. Comments

Brands Create Exec Roles For Social Media

social-directors-title Oct 27, 2011 - Newly hired marketing specialists talk integration. Comments

Walgreens Donates Flu Shots Via Foursquare, Facebook

walgreens2 Sep 8, 2011 - Retailer pledges up to 200,000 shots for those in need. Comments

Walgreens Rocks Facebook With OK Go

walgreensfacebook Aug 31, 2011 - Campaign targets college students. Comments

Epsilon's Security Breach Exposes Troubling Trend

Apr 5, 2011 - Hackers intensify attacks on service providers in recent months, seeking to steal customer email addresses and more. Comments

Walgreens Runs First National Foursquare Campaign

walgreens4square Mar 31, 2011 - Promotion underscores retailer's shift to digital. Comments

Drugstore.com May Teach Walgreen's New Digital Moves

drugstore2 Mar 24, 2011 - Kantar's research shows the brands' ad strategies have followed different paths. Comments

McDonald's, Walgreens Suffer E-mail Marketing Data Breaches

istock-000011162964xsmall Dec 14, 2010 - Firms find their e-mail databases hacked, while Chipotle claims Facebook account was compromised. Comments

Big Brands Using Weekly Circulars on Facebook

shoplocal Aug 4, 2010 - Walgreen's, JC Penney, and Staples are using ShopLocal circulars on Facebook. Comments

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