World Cup

pepsi-football

Interactive Pepsi Video Tells a Good Story, But Misses Opportunities

Apr 21, 2014 - Pepsi has created an interactive video as part of its campaign for the 2014 FIFA World Cup, which kicks off in Brazil in June. While the asset allows viewers to click through for additional content, experts say it may have missed some engagement opportunities. Comments

10 Social Media 2010 Highlights (Data Included)

Dec 27, 2010 - From the Gulf oil spill to the FIFA World Cup, social media is all about events and issues that matter to people. Comments

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