How to Make the Most of Cannes Lions
Cannes Lions 2025

How to Make the Most of Cannes Lions

11m ClickZ

How to Make the Most of Cannes Lions

    From brand activations to yacht-side meetings—make it count this year. Sophie Bruxner-Randall May 08, 2025 • Estimated Reading Time: 4...

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Watch: Awkward handshake triggers BIG laugh
Video

Watch: Awkward handshake triggers BIG laugh

11y Huw Jenkins

Watch: Awkward handshake triggers BIG laugh

If this doesn't make you laugh then you're either dead, not funny or really dead. Watch as this prankster scores gold with this VERY amused passerby. ...

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Driving Mobile Advertising for Automotive Brands
Asia

Driving Mobile Advertising for Automotive Brands

13y Guest

Driving Mobile Advertising for Automotive Brands

Question for auto marketers: how much does the tried-and-tested method of advertising work in driving awareness of your new series or even sales to yo...

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Beneful Lets People Play With Digital Dogs
Media

Beneful Lets People Play With Digital Dogs

14y Lisa Lacy

Beneful Lets People Play With Digital Dogs

Dog food brand allows passersby to play fetch, customize a virtual pooch on interactive billboards. Read More...

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Next-Gen Mobile: Turning Mass Marketing Into a Point of Sale
Analytics

Next-Gen Mobile: Turning Mass Marketing Into a Point of Sale

16y Jack Aaronson

Next-Gen Mobile: Turning Mass Marketing Into a Poi...

How can retailers use mobile marketing's new technologies to their advantage? Here are some scenarios. Read More...

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Does 'Minority Report' Portray a Scary Future?
Analytics

Does 'Minority Report' Portray a Scary Future?

24y Jack Aaronson

Does 'Minority Report' Portray a Scary Future?

Movie critics chatter about the film's depiction of personalization gone too far. Jack's worried, too, but not about that aspect. Read More...

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Knowing Where to Go
Analytics

Knowing Where to Go

25y Janet Ryan

Knowing Where to Go

Only if you know where you're going can you measure whether and how fast you're getting there. First you have to talk it out with your colleagues. And...

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Getting Ready for Fourth Quarter 2000
Media

Getting Ready for Fourth Quarter 2000

26y Jim Meskauskas

Getting Ready for Fourth Quarter 2000

At the end of first quarter 2000, confidence in the new economy suddenly waned. Valuations plummeted, budgets dried up, and VCs started demanding prof...

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Surveying Your Company's Surface Area
Media

Surveying Your Company's Surface Area

26y Chris Maher

Surveying Your Company's Surface Area

Your company's surface area includes every touchpoint where a customer is able to learn, see, hear, or interact with the company. The goal of all mark...

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An Old-World Gimmick for the New Media
Marketing

An Old-World Gimmick for the New Media

26y Martin Lindstrom

An Old-World Gimmick for the New Media

What role should brands like Pepsi, M&M's and Palmolive have on the Internet? You can't buy, sample or play with the product online. What would you ex...

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The Sky Is NOT Falling!
Media

The Sky Is NOT Falling!

27y Janet Ryan and Nancy Whiteman

The Sky Is NOT Falling!

Last week, ClickZ ran an article that talked abouthow web advertising just flat-out doesn't work. This week, Janet Ryan takes big exception to that pr...

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