404

The page you requested doesn't exist

We could not locate the page: /search/strat/article.php/2196411

Try one of the featured posts or search the archive below.

Archive

NewslettersNewsletters
2025 Influencer Marketing Playbook

2025 Influencer Marketing Playbook

PLUS: Big News from the ClickZ Family 🎉

Zihan Lyu
Zihan Lyu
OpinionOpinion
+2+2
2025 Influencer Marketing Playbook

2025 Influencer Marketing Playbook

Inside the major shifts reshaping how brands and creators will work together in 2025

Zihan Lyu
Zihan Lyu
Event HighlightsEvent Highlights
Fospha at CES 2024: Marketing in the Age of AI

Fospha at CES 2024: Marketing in the Age of AI

How AI Innovations are Shaping the Future of Performance Marketing

Rory Sale
Rory Sale
NewslettersNewsletters
Your CES Rundown

Your CES Rundown

PLUS: 2025 Marketing Predictions

Zihan Lyu
Zihan Lyu
Event HighlightsEvent Highlights
+1+1
CES 2025 Wrapped For Marketers

CES 2025 Wrapped For Marketers

AI, IoT, and immersive tech are changing how brands connect with consumers

Zihan Lyu
Zihan Lyu
Last Chance to Secure Your Spot with ClickZ at CES

Last Chance to Secure Your Spot with ClickZ at CES

Your Vision at CES: Make It Unforgettable

ClickZ is Live at CES – Let’s Spotlight Your Vision

ClickZ is Live at CES – Let’s Spotlight Your Vision

Join ClickZ Live at CES: Your Vision, Amplified

NewslettersNewsletters
The Defining Marketing Moments of 2024

The Defining Marketing Moments of 2024

PLUS: Primark's $90M US gamble & holiday AI campaigns surge

OpinionOpinion
What 5,000 conversations taught me about sales success

What 5,000 conversations taught me about sales success

Hive Learning's Anna Peggram spills the beans on everyday learning and sales practice

Anna Peggram
Anna Peggram
NewslettersNewsletters
Adobe's $17B Subscription Strategy

Adobe's $17B Subscription Strategy

PLUS: Did OpenAI make a mistake with Sora?

Rachael Kennedy
Rachael Kennedy
Case StudiesCase Studies
+2+2
Are subscription models reaching their limit?

Are subscription models reaching their limit?

Adobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and retain customers.

Rachael Kennedy
Rachael Kennedy
NewslettersNewsletters
3️⃣Holiday shopping trends brands should expect

3️⃣Holiday shopping trends brands should expect

PLUS: Top holiday ad hits

Zihan Lyu
Zihan Lyu