Being an effective marketing leader with Mark Evans, Direct Line Group

Digital Advertising Being an effective marketing leader with Mark Evans, Direct Line Group

4w Kamaljeet Kalsi

Being an effective marketing leader with Mark Evan...

Leadership, the exciting yet volatile future of marketing, and sector-specific challenges Read More...

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Key insights: OTT, CMOs’ agenda, and consumer engagement in 2021

Digital Marketing Key insights: OTT, CMOs’ agenda, and consumer engagement in 2021

4m Kamaljeet Kalsi

Key insights: OTT, CMOs’ agenda, and consumer enga...

One-fifth of the US population will use Disney+ in 2021, CMOs will be heavily responsible for marketing strategy and capturing new markets, some key t...

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Key Insights: Revenue attribution, digital titans, advertising & AI forecasts

AI & Automation Key Insights: Revenue attribution, digital titans, advertising & AI forecasts

4m Kamaljeet Kalsi

Key Insights: Revenue attribution, digital titans,...

The top digital titans, revenue attribution strategy for 2021, a snapshot of advertising and AI markets, leading regions, revenue forecasts, and the A...

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Key Insights: 2021 Strategic pearls on email and content marketing

Actionable Analysis Key Insights: 2021 Strategic pearls on email and content marketing

5m Kamaljeet Kalsi

Key Insights: 2021 Strategic pearls on email and c...

2020 spun the world and we as people, consumers, and brands learned, unlearned, and adapted. This week we look into the two pillars that helped busine...

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Key Insights: Market leaders on 2021, AI in advertising, and ecommerce highlights

AI & Automation Key Insights: Market leaders on 2021, AI in advertising, and ecommerce highlights

5m Kamaljeet Kalsi

Key Insights: Market leaders on 2021, AI in advert...

Senior marketers’ strategic priorities for 2021, prerequisites for marketing success, AI’s role in advertising, and golden nuggets from our latest vir...

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Key Insights: The two missing pieces of your holiday season digital strategy that influence consumer buying decisions

Digital Marketing Key Insights: The two missing pieces of your holiday season digital strategy that influence consumer buying decisions

5m Kamaljeet Kalsi

Key Insights: The two missing pieces of your holid...

The two aspects your digital-first, holiday season strategy is missing that can successfully navigate and influence the messy middle stages of consume...

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Key Insights: Exclusive market intelligence and ecommerce highlights

Digital Marketing Key Insights: Exclusive market intelligence and ecommerce highlights

6m Kamaljeet Kalsi

Key Insights: Exclusive market intelligence and ec...

Cyber Monday and Black Friday will cross $10 billion, Thanksgiving sales to grow by 49.5%. Consumer behaviors and exclusive Market Intelligence report...

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Key Insights: Ecommerce, omnichannel marketing, CTV, and holiday season conversions

Advertising & Promotion Key Insights: Ecommerce, omnichannel marketing, CTV, and holiday season conversions

6m Kamaljeet Kalsi

Key Insights: Ecommerce, omnichannel marketing, CT...

Customer data remains the center of the advertising universe and the key to conversions, how an omnichannel strategy will drive your holiday season sa...

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Key Insights: Holiday sales predictions, milestone dates, and consumer online shopping challenges

Digital Marketing Key Insights: Holiday sales predictions, milestone dates, and consumer online shopping challenges

6m Kamaljeet Kalsi

Key Insights: Holiday sales predictions, milestone...

Holiday sales will smash records, customers’ online shopping challenges, and how retailers can serve up shopping experiences fine as wine. Read More...

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Key Insights: Real marketing automation scares and CMOs distrust the data “silver bullet”

Data-Driven Marketing Key Insights: Real marketing automation scares and CMOs distrust the data “silver bullet”

6m Kamaljeet Kalsi

Key Insights: Real marketing automation scares and...

“Burning” questions from our Marketing Automation Summit and a detailed look at the "silo perception" that's causing CMOs' distrust in data. Read More...

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Key Insights: Holiday shopping November spotlight, age profiles, preferences, and more

Digital Marketing Key Insights: Holiday shopping November spotlight, age profiles, preferences, and more

7m Kamaljeet Kalsi

Key Insights: Holiday shopping November spotlight,...

All the key ingredients you need to add to your marketing dough if you wish to taste success this holiday season. Read More...

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Key Insights: Amazon Prime Day 2020 highlights on sales and funding

Digital Marketing Key Insights: Amazon Prime Day 2020 highlights on sales and funding

7m Kamaljeet Kalsi

Key Insights: Amazon Prime Day 2020 highlights on ...

All you need to know about Amazon Prime Day 2020, small and medium sellers see record-breaking sales crossing $3.5 billion, members saved over $1.4 bi...

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Key Insights: Leaders harness social media for digital transformation and customer service

Digital Leaders Key Insights: Leaders harness social media for digital transformation and customer service

7m Kamaljeet Kalsi

Key Insights: Leaders harness social media for dig...

Insights on how leaders are using social media strategies beyond communications, extending to customer service, sales, employee advocacy programs, and...

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Key insights: Content & experience tops martech, how brands can smash holiday sales with email, and more

Digital Marketing Key insights: Content & experience tops martech, how brands can smash holiday sales with email, and more

7m Kamaljeet Kalsi

Key insights: Content & experience tops martech, h...

Pulse Survey September insights, top martech, how email marketing is smashing sales out of the park, and how brands can use the right content and tech...

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Key Insights: Amazon search-scape and factors motivating consumers

Digital Marketing Key Insights: Amazon search-scape and factors motivating consumers

8m Kamaljeet Kalsi

Key Insights: Amazon search-scape and factors moti...

The current Amazon search-scape shows consumers turning back to normal non-corona keywords. A granular view of how ecommerce retailers can target each...

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Key Insights: Retail giants closed on Thanksgiving 2020, ecommerce set to see the biggest shopping season

Advertising & Promotion Key Insights: Retail giants closed on Thanksgiving 2020, ecommerce set to see the biggest shopping season

8m Kamaljeet Kalsi

Key Insights: Retail giants closed on Thanksgiving...

Walmart will be closed on Thanksgiving 2020, Android devices to surpass one billion hours on shopping apps, real-time marketing insights to help ecomm...

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Key Insights: Ecommerce, customer loyalty, the playbook for Q3 and Q4 2020

Digital Marketing Key Insights: Ecommerce, customer loyalty, the playbook for Q3 and Q4 2020

8m Kamaljeet Kalsi

Key Insights: Ecommerce, customer loyalty, the pla...

Fresh statistics on customer loyalty and ecommerce to help you formulate a winning ecommerce playbook, activate more purchases, and bump up sales. Rea...

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Key Insights: Marketing technology industry August snapshot and CMOs' plans

Digital Marketing Key Insights: Marketing technology industry August snapshot and CMOs' plans

8m Kamaljeet Kalsi

Key Insights: Marketing technology industry August...

Our Pulse Survey insights into marketing budgets, impact on martech, favorite technologies, and an early peek into CMOs’ strategies and preferences fo...

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Key Insights: Holiday shopping ecommerce trends and how your business can win brownie points

Digital Advertising Key Insights: Holiday shopping ecommerce trends and how your business can win brownie points

9m Kamaljeet Kalsi

Key Insights: Holiday shopping ecommerce trends an...

COVID-19 sure crunched wallets but can’t dampen the holiday spirit, ecommerce consumer trends, and advertising insights. Read More...

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Key Insights: Top 12 Marketing technologies, budgets sky rocket, and why B2B vendors lost business

Digital Marketing Key Insights: Top 12 Marketing technologies, budgets sky rocket, and why B2B vendors lost business

9m Kamaljeet Kalsi

Key Insights: Top 12 Marketing technologies, budge...

The top technology that has a lion's share revealed, marketing technology budgets see a 10% high, 220+ marketers say their current martech stack is "a...

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Key Insights: Mobile ads “the hotspot”, advertising growth projections, and CX dissected

Digital Advertising Key Insights: Mobile ads “the hotspot”, advertising growth projections, and CX dissected

9m Kamaljeet Kalsi

Key Insights: Mobile ads “the hotspot”, advertisin...

Digital advertising growth dynamics, how technology is the divide between high growth and low growth businesses, and close observations of customer ex...

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Key Insights: The internet landscape, advertising arena, and holiday shopping season is already here

Digital Advertising Key Insights: The internet landscape, advertising arena, and holiday shopping season is already here

9m Kamaljeet Kalsi

Key Insights: The internet landscape, advertising ...

Bird’s eye view of the internet population, the content and media habits of netizens, what’s working for digital advertising, audience overviews, and ...

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Key Insights: The CTV boom, everyone prefers ad-supported video streaming, and how to target them

Digital Marketing Key Insights: The CTV boom, everyone prefers ad-supported video streaming, and how to target them

10m Kamaljeet Kalsi

Key Insights: The CTV boom, everyone prefers ad-su...

CTV might just mean “Constantly connected consumers” TV as it remains unshaken despite COVID-19. The next 12 months are fertile to cash in on the CTV ...

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Key Insights: Global deal drills, marketers’ cheat sheet, and the customer winning elixir

Digital Marketing Key Insights: Global deal drills, marketers’ cheat sheet, and the customer winning elixir

10m Kamaljeet Kalsi

Key Insights: Global deal drills, marketers’ cheat...

Marketing technology sees a silver lining as economies reopen and secrets to tailoring the unfair advantage that marketers crave. Read More...

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Key Insights: Email marketing the titanium of martech, global dips can’t curb strategy, and more

Digital Marketing Key Insights: Email marketing the titanium of martech, global dips can’t curb strategy, and more

10m Kamaljeet Kalsi

Key Insights: Email marketing the titanium of mart...

Revenues signal a drop while marketing technology budgets continue to shine, why email marketing is the sweetheart for marketing success, and what win...

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Key insights: AI in Marketing Summit highlights, microbrowser advertising, and customer engagement sweet spots

AI & Automation Key insights: AI in Marketing Summit highlights, microbrowser advertising, and customer engagement sweet spots

10m Kamaljeet Kalsi

Key insights: AI in Marketing Summit highlights, m...

Highlights from the AI in Marketing Summit 2020, advertising as the focal point for the big picture, juice that lies in the data, and insights to mast...

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Key Insights: CXO is the new hero of 2020, UK consumer trends, and local SEO strategy

Digital Advertising Key Insights: CXO is the new hero of 2020, UK consumer trends, and local SEO strategy

11m Kamaljeet Kalsi

Key Insights: CXO is the new hero of 2020, UK cons...

UK consumers become extremely concerned about the economy and its impact on their business while local SEO strategies and consumer experiences lie at ...

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