Is it time you spoke emoji?
Disruptive MarTech

Is it time you spoke emoji?

9y Rebecca Horsley

Is it time you spoke emoji?

The ‘Emoji IQ’ study of 2,000 Brits found that 80% are now using the colourful symbols to communicate. Check out how to master colourful linguistic re...

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Google announces new Buy button feature
Disruptive MarTech

Google announces new Buy button feature

9y Rebecca Horsley

Google announces new Buy button feature

The button, which should appear within the next few weeks on mobile devices, will help Google compete with Amazon over easy, one-click purchases. Read...

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Catfish’s Nev Schulman unveils #Nev4Love campaign
Acquisition

Catfish’s Nev Schulman unveils #Nev4Love campaign

9y Rebecca Horsley

Catfish’s Nev Schulman unveils #Nev4Love campaign

Donations are accepted through GoRaff, a new cause marketing platform which raises awareness and money for charities using raffles, celebrity influenc...

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Can cyber-attacks be blamed on the skills gap?
Insights

Can cyber-attacks be blamed on the skills gap?

9y Rebecca Horsley

Can cyber-attacks be blamed on the skills gap?

According to the seventh annual Global Workforce Survey, by 2020 there will be a shortage of 1.5 million information security professionals. Can this ...

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Snapchat attempts to poach top digital talent from Uber
Disruptive MarTech

Snapchat attempts to poach top digital talent from Uber

9y Rebecca Horsley

Snapchat attempts to poach top digital talent from...

In an attempt to steal top digital talent from Uber, Snapchat has put a geo-filtered message over the company’s headquarters, sending the app users me...

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TGI Fridays, Amazon and Subway top rewards programme loyalty
Insights

TGI Fridays, Amazon and Subway top rewards programme loyalty

9y Rebecca Horsley

TGI Fridays, Amazon and Subway top rewards program...

A new report from Bond Brand Loyalty measured the rewards programmes of over 200 consumer brands, with Amazon, Kroger, TGI Fridays and Subway ranking ...

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How to: Use content marketing for charitable leads
Insights

How to: Use content marketing for charitable leads

9y Rebecca Horsley

How to: Use content marketing for charitable leads

Content marketing has become a vital tool for charities, as people like to see exactly where their donation is going. Here are five top tips for getti...

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How to create lead-generation tweets: 10 top tips
Disruptive MarTech

How to create lead-generation tweets: 10 top tips

10y Rebecca Horsley

How to create lead-generation tweets: 10 top tips

Check out these ten top tips for generating leads on Twitter in just 25 minutes a day from Twitter's Anne Mercogliano and HubSpot's Kipp Bodnar. Read ...

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Children will be the catalyst behind Netflix’s growth
Disruptive MarTech

Children will be the catalyst behind Netflix’s growth

10y Rebecca Horsley

Children will be the catalyst behind Netflix’s gro...

It’s the general consensus that pyjama-clad millennials make up the majority of Netflix’s audience, but new data from Goldman Sachs suggests children ...

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Top brands and government developing new digital marketing apprenticeship
Media

Top brands and government developing new digital marketing apprenticeship

10y Rebecca Horsley

Top brands and government developing new digital m...

The government is in talks with top brands including IBM, Google and Procter & Gamble to develop a new digital marketing apprenticeship, planned f...

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Animal rescue group #muttbombs Instagram users as part of new campaign
Acquisition

Animal rescue group #muttbombs Instagram users as part of new campaign

10y Rebecca Horsley

Animal rescue group #muttbombs Instagram users as ...

An animal rescue charity, Dallas Pets Alive, is exploring an innovative new way of getting its dogs rehomed. Read More...

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Breakthrough Breast Cancer utilises power of social media for fundraising
Acquisition

Breakthrough Breast Cancer utilises power of social media for fundraising

10y Rebecca Horsley

Breakthrough Breast Cancer utilises power of socia...

Breakthrough Breast Cancer has launched its first social media fundraising campaign, the ‘Change Challenge,’ which encourages users to post a photo or...

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Cancer Research UK uses app to find disease cure
Acquisition

Cancer Research UK uses app to find disease cure

10y Rebecca Horsley

Cancer Research UK uses app to find disease cure

Cancer Research UK has released a new smartphone game, Play to Cure: Genes in Space, which will let users help scientists unravel gene data to find th...

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Charities to benefit from new online social impact tools from SIB
Disruptive MarTech

Charities to benefit from new online social impact tools from SIB

10y Rebecca Horsley

Charities to benefit from new online social impact...

The Social Investment Business and The Good Analyst have created new online tools which will allow charities to better demonstrate their social impact...

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Twitter enhancing charitable donations, JustGiving reveals
Insights

Twitter enhancing charitable donations, JustGiving reveals

10y Rebecca Horsley

Twitter enhancing charitable donations, JustGiving...

According to data from JustGiving, Twitter users are increasingly using the platform to give to charity. Over 100,000 donors made charitable donations...

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Charity puts new spin on fundraising gifts with #RockTheGoat campaign
Acquisition

Charity puts new spin on fundraising gifts with #RockTheGoat campaign

10y Rebecca Horsley

Charity puts new spin on fundraising gifts with #R...

The Cafedirect Producers’ Foundation (CPF), a UK charity which works with farmers in some of the world’s poorest countries, has launched an awesome ne...

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Argos embraces digital as part of five-year plan
Disruptive MarTech

Argos embraces digital as part of five-year plan

10y Rebecca Horsley

Argos embraces digital as part of five-year plan

As part of a five-year plan to secure its future, Argos is waving goodbye to its old-school ways and embracing all things digital by introducing iPads...

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One in six clicks come from mobile platforms
Disruptive MarTech

One in six clicks come from mobile platforms

10y Rebecca Horsley

One in six clicks come from mobile platforms

According to a report by Affiliate Window, one in six clicks now come through a mobile handset. Moreover, retailers such as Now TV, The Brilliant Gift...

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Three digital marketing experts predict content trends of 2014
Insights

Three digital marketing experts predict content trends of 2014

10y Rebecca Horsley

Three digital marketing experts predict content tr...

It's essential for those on the digital marketing scene to keep up to date with what's hot to ensure their brand does the best it can in tough competi...

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Brand USA partners with ESPN to encourage Brits to back US sports
Acquisition

Brand USA partners with ESPN to encourage Brits to back US sports

11y Rebecca Horsley

Brand USA partners with ESPN to encourage Brits to...

DiscoverAmerica.com now plays host to an interactive map which plays short videos looking at major US sports teams and where games take place across t...

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Tesco takes tips from Minority Report for targeted advertising
Disruptive MarTech

Tesco takes tips from Minority Report for targeted advertising

11y Rebecca Horsley

Tesco takes tips from Minority Report for targeted...

It won’t be long before doing your weekly shop will feel like you’ve stepped inside a sci-fi blockbuster. Why? Because Tesco has announced plans to de...

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Advanced tracking tech should boost mobile marketing, says industry expert
Insights

Advanced tracking tech should boost mobile marketing, says industry expert

11y Rebecca Horsley

Advanced tracking tech should boost mobile marketi...

Research from Weve revealed that nearly half of 18-34 year olds think of mobile as their ‘first’ screen. Why then, are many marketers failing to make...

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New digital marketing apprenticeship launched
Media

New digital marketing apprenticeship launched

11y Rebecca Horsley

New digital marketing apprenticeship launched

A new digital marketing apprenticeship qualification, led by Agilisys Arch and developed “by employers for employers”, has received the green light fr...

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Are digital marketers ready for cross-screen?
Disruptive MarTech

Are digital marketers ready for cross-screen?

11y Rebecca Horsley

Are digital marketers ready for cross-screen?

As consumers increasingly wield multiple devices, digital marketers are recognising the importance of reaching consumers through ‘cross-screen’, but f...

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Groupon updates its website and mobile apps in time for the Christmas surge
Disruptive MarTech

Groupon updates its website and mobile apps in time for the Christmas surge

11y Rebecca Horsley

Groupon updates its website and mobile apps in tim...

Stressed out shoppers can benefit from an improved search bar and a personalised homepage containing hand-picked deals based on previous purchases. Re...

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10 digital marketing facts to spook you into action
Insights

10 digital marketing facts to spook you into action

11y Rebecca Horsley

10 digital marketing facts to spook you into actio...

There are a whole load of digital opportunities out there just waiting for you to discover. In the spirit of Halloween, here are 10 scary facts which ...

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Ryanair finally reveals plans for new website and mobile app
Media

Ryanair finally reveals plans for new website and mobile app

11y Rebecca Horsley

Ryanair finally reveals plans for new website and ...

The website of Ryanair, Europe's most popular airline, which many have dubbed 'the worst website in the world', will undergo vast improvements from No...

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