Social Listening: New report uncovers missed opportunities for PR professionals

Analytics Social Listening: New report uncovers missed opportunities for PR professionals

6m Luke Richards
The path to owning influencer marketing in 2020 is just 6 steps

Analytics The path to owning influencer marketing in 2020 is just 6 steps

9m Luke Richards
Report: ABM is moving into a more mature phase

Analytics Report: ABM is moving into a more mature phase

9m Barry Levine
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Three ways to use predictive analytics to grow your business

Analytics Three ways to use predictive analytics to grow your business

10m Adriana Lynch
The creative’s critical role in online-to-offline customer experiences

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1y Ashley Still
Influencer marketing: Eight tools to identify, track and analyze your brand's next biggest fan

Content Influencer marketing: Eight tools to identify, track and analyze your brand's next biggest fan

3y Tereza Litsa
Tools and tips for calculating the ROI of social media

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3y Clark Boyd
The 'must-knows' on how to achieve a data-driven attribution model

Analyzing Customer Data The 'must-knows' on how to achieve a data-driven attribution model

3y Sam Carter
The top 7 barriers to attribution and how to overcome them

Analyzing Customer Data The top 7 barriers to attribution and how to overcome them

3y Sam Carter
The challenges of attribution: Which channel produces the highest ROI?

Analyzing Customer Data The challenges of attribution: Which channel produces the highest ROI?

3y Sam Carter
Four takeaways from the Mastering the Art of Data-Driven Attribution webinar

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3y Linus Gregoriadis
The psychology of numbers and how they drive conversions

Analytics The psychology of numbers and how they drive conversions

4y Tereza Litsa
Q&A: Fospha's Sam Carter on how to own your customer journey with data analytics

Analytics Q&A: Fospha's Sam Carter on how to own your customer journey with data analytics

4y ClickZ
Q&A: ReachMobi’s CEO Matt Hoggatt on turning website visitors to subscribers

Analytics Q&A: ReachMobi’s CEO Matt Hoggatt on turning website visitors to subscribers

4y Leonie Mercedes
Data-driven attribution: the cure for discount code abuse?

Actionable Analysis Data-driven attribution: the cure for discount code abuse?

4y Chris Camps
Insurers starting to get to grips with online conversion and complex forms

Conversion & ROI Insurers starting to get to grips with online conversion and complex forms

4y Jonathan Attwood
10 marketing metrics to master for first-time startup owners

Analytics 10 marketing metrics to master for first-time startup owners

4y Amanda DiSilvestro
How to report on your true mobile CPA

Analytics How to report on your true mobile CPA

4y Kelley Schultz
Do the world’s top restaurant websites have the mobile ingredients right?

Conversion & ROI Do the world’s top restaurant websites have the mobile ingredients right?

4y Andy Favell
Seven reasons tracking calls and conversions from brand keyword terms empowers marketers

Conversion & ROI Seven reasons tracking calls and conversions from brand keyword terms empowers marketers

4y Kevin Lee
11 lessons you can learn from your site search data

Analytics 11 lessons you can learn from your site search data

4y Graham Charlton
How to create your own segments in Google Analytics

Analytics How to create your own segments in Google Analytics

4y Graham Charlton
11 tweets and takeaways from ClickZ Live and Shift San Francisco

Analytics 11 tweets and takeaways from ClickZ Live and Shift San Francisco

4y Graham Charlton
American Apparel: driving customer centricity in an omnichannel world

Analytics American Apparel: driving customer centricity in an omnichannel world

4y Sophie Loras
How to create winning ad copy using a scientific approach

Analytics How to create winning ad copy using a scientific approach

4y Purna Virji
Advertisers focus social media spend on brand awareness

Conversion & ROI Advertisers focus social media spend on brand awareness

4y Al Roberts
Google launches imported call conversions

Conversion & ROI Google launches imported call conversions

4y Al Roberts
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