Influencer marketing: Eight tools to identify, track and analyze your brand's next biggest fan

Content Influencer marketing: Eight tools to identify, track and analyze your brand's next biggest fan

2m Tereza Litsa
Tools and tips for calculating the ROI of social media

Conversion & ROI Tools and tips for calculating the ROI of social media

2m Clark Boyd
The 'must-knows' on how to achieve a data-driven attribution model

Analyzing Customer Data The 'must-knows' on how to achieve a data-driven attribution model

6m Sam Carter
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The top 7 barriers to attribution and how to overcome them

Analyzing Customer Data The top 7 barriers to attribution and how to overcome them

6m Sam Carter
The challenges of attribution: Which channel produces the highest ROI?

Analyzing Customer Data The challenges of attribution: Which channel produces the highest ROI?

6m Sam Carter
Four takeaways from the Mastering the Art of Data-Driven Attribution webinar

Analyzing Customer Data Four takeaways from the Mastering the Art of Data-Driven Attribution webinar

8m Linus Gregoriadis
The psychology of numbers and how they drive conversions

Analytics The psychology of numbers and how they drive conversions

9m Tereza Litsa
Q&A: Fospha's Sam Carter on how to own your customer journey with data analytics

Analytics Q&A: Fospha's Sam Carter on how to own your customer journey with data analytics

10m ClickZ
Q&A: ReachMobi’s CEO Matt Hoggatt on turning website visitors to subscribers

Analytics Q&A: ReachMobi’s CEO Matt Hoggatt on turning website visitors to subscribers

10m Leonie Mercedes
Data-driven attribution: the cure for discount code abuse?

Actionable Analysis Data-driven attribution: the cure for discount code abuse?

11m Chris Camps
Insurers starting to get to grips with online conversion and complex forms

Conversion & ROI Insurers starting to get to grips with online conversion and complex forms

1y Jonathan Attwood
10 marketing metrics to master for first-time startup owners

Analytics 10 marketing metrics to master for first-time startup owners

1y Amanda DiSilvestro
How to report on your true mobile CPA

Analytics How to report on your true mobile CPA

1y Kelley Schultz
Do the world’s top restaurant websites have the mobile ingredients right?

Conversion & ROI Do the world’s top restaurant websites have the mobile ingredients right?

1y Andy Favell
Seven reasons tracking calls and conversions from brand keyword terms empowers marketers

Conversion & ROI Seven reasons tracking calls and conversions from brand keyword terms empowers marketers

1y Kevin Lee
11 lessons you can learn from your site search data

Analytics 11 lessons you can learn from your site search data

1y Graham Charlton
How to create your own segments in Google Analytics

Analytics How to create your own segments in Google Analytics

1y Graham Charlton
11 tweets and takeaways from ClickZ Live and Shift San Francisco

Analytics 11 tweets and takeaways from ClickZ Live and Shift San Francisco

1y Graham Charlton
American Apparel: driving customer centricity in an omnichannel world

Analytics American Apparel: driving customer centricity in an omnichannel world

1y Sophie Loras
How to create winning ad copy using a scientific approach

Analytics How to create winning ad copy using a scientific approach

1y Purna Virji
Advertisers focus social media spend on brand awareness

Conversion & ROI Advertisers focus social media spend on brand awareness

1y Al Roberts
Google launches imported call conversions

Conversion & ROI Google launches imported call conversions

1y Al Roberts
Facebook unveils App Event Optimization

Conversion & ROI Facebook unveils App Event Optimization

1y Al Roberts
Five steps to report marketing results like a boss

Actionable Analysis Five steps to report marketing results like a boss

1y Adam Singer
Quality counts for in-app purchasers

Asia Quality counts for in-app purchasers

1y Sophie Loras
Is content marketing really working? Advice and insight from #ClickZChat

Conversion & ROI Is content marketing really working? Advice and insight from #ClickZChat

2y Matt Owen
Nine free tools for measuring social ROI

Analytics Nine free tools for measuring social ROI

2y Rebecca Sentance
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