Digital Advertising Archives

Digital MarketingDigital Advertising

Sort

Optimizing the creative for long-term growth

Digital Advertising Optimizing the creative for long-term growth

4d Tiffany Ou

The 4 essential elements of effective in-app advertising

Digital Advertising The 4 essential elements of effective in-app advertising

5d Supriya Goswami

CTV advertising remains on the rise with new opportunities for Roku channel owners

Digital Advertising CTV advertising remains on the rise with new opportunities for Roku channel owners

1w Alex Zakrevsky

Get the latest analysis and reports delivered to your inbox daily

How to overcome complexities in podcast advertising through identity resolution

Content Marketing How to overcome complexities in podcast advertising through identity resolution

2w Chris Feo

The Trade Desk SVP helps agencies understand the changing trends in media consumption

Digital Advertising The Trade Desk SVP helps agencies understand the changing trends in media consumption

4w Jacqueline Dooley

A step back: IDFA’s impact on the advertising ecosystem

Digital Advertising A step back: IDFA’s impact on the advertising ecosystem

4w Lomit Patel

Computer vision brings shoppable video to life

AI & Automation Computer vision brings shoppable video to life

1m Rayhan Perera

Comscore’s new trends report reveals significant spike in US OTT usage

Digital Advertising Comscore’s new trends report reveals significant spike in US OTT usage

2m Jacqueline Dooley

Scaling ad revenue growth with first-party data expertise

Analyzing Customer Data Scaling ad revenue growth with first-party data expertise

2m Ankit Oberoi

Hydra, bots & click-farms: What marketers need to know

Digital Advertising Hydra, bots & click-farms: What marketers need to know

2m David Finkelstein

How dynamic creative carried OOH through COVID and will propel industry forward

Digital Advertising How dynamic creative carried OOH through COVID and will propel industry forward

2m Martin Porter

Is Smart Bidding fostering a lackadaisical approach to account structuring?

Digital Advertising Is Smart Bidding fostering a lackadaisical approach to account structuring?

2m David Grow

The Facebook ads boycott: How to actively participate without sacrificing your marketing targets

Digital Advertising The Facebook ads boycott: How to actively participate without sacrificing your marketing targets

2m Boris Pfeiffer

Facebook ban: A unique opportunity to measure paid social’s revenue performance

Digital Advertising Facebook ban: A unique opportunity to measure paid social’s revenue performance

2m Hugo Loriot

How to be successful with Google Shopping Ads

Digital Advertising How to be successful with Google Shopping Ads

2m Jacqueline Dooley

AI applications for digital out of home advertising

AI & Automation AI applications for digital out of home advertising

2m Dan Dawson

Getting social ads right in the new era of digital marketing

Digital Advertising Getting social ads right in the new era of digital marketing

3m Robert Rothschild

How to deploy DOOH during fast market shifts

Digital Advertising How to deploy DOOH during fast market shifts

3m Roey Franco

How to target ads for Gen Z on CTV?

Digital Advertising How to target ads for Gen Z on CTV?

3m Anna Kuzmenko

How to increase revenue without increasing spend

Digital Advertising How to increase revenue without increasing spend

3m Jacqueline Dooley

4 industries that can make the most of interactive 3D configurators

Digital Advertising 4 industries that can make the most of interactive 3D configurators

3m Elly Uz

Why the pandemic is a good time for advertisers

Digital Advertising Why the pandemic is a good time for advertisers

3m Roland Storti

Five changes in social advertising for brands during COVID-19

Digital Advertising Five changes in social advertising for brands during COVID-19

4m Tereza Litsa

Key insights: AI in Marketing Summit highlights, microbrowser advertising, and customer engagement sweet spots

AI & Automation Key insights: AI in Marketing Summit highlights, microbrowser advertising, and customer engagement sweet spots

4m Kamaljeet Kalsi

Using AI and advertising technology in a post-COVID-19 world

AI & Automation Using AI and advertising technology in a post-COVID-19 world

4m Roman Daneghyan

The power of product + marketing

Digital Advertising The power of product + marketing

4m Peter Klayman

Key Insights: B2B content marketing decoded, top marketing technologies, and AI spotlight

AI & Automation Key Insights: B2B content marketing decoded, top marketing technologies, and AI spotlight