Understand the data, listen, act, and analyze to build marketing initiatives your team loves to manage and your consumers love to experience. ... read more
Customer service should be a core component of any business, but it has been on the decline in the email marketing industry. ... read more
Email and social media are two efficient channels to assess your customer satisfaction.
Today sees the release of the ClickZ Digital Marketing Podcast series, featuring some of the experts who contributed to our Digital Trends ... read more
Content marketing done well should always incorporate an effective email marketing strategy. When it comes to building engagement with your target audience, ... read more
Launching an engaging email campaign includes ensuring that the content correlates with and ultimately fulfills your brand promise.
One way to ensure email subject lines always generates engagement and catches the attention of subscribers is to use a data-driven creative campaign strategy.
By using personalization in the emails that are sent, retail marketers can grow their consumer base and ultimately increase ecommerce revenue.