The rise of Large Language Models (LLMs), such as ChatGPT brings opportunities for creative marketing executives to transform not just their brands bu...
View articleExclusive advice from global influencer and CXO leader, Cyril Coste on how to amp up your customer experience (CX) strategy and connect AI with digita...
View articleHow a non-cookie-cutter strategy optimized CX and won the brand a historic average session length Read More...
View articleGoogle’s decision to kill Chrome's third-party cookies shifted to 2023 but that should not lull digital advertisers and publishers into complacency – ...
View articleWall Street Journal Best Seller, Helen Yu shares reflections about the inner workings of AI, the causes for distrust, and the potential route organiza...
View articleHere's how you can pair machine learning and AI to transform how your company delivers customer experience and satisfaction Read More...
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Oracle CX Sales Strategist, Kayleigh Halko highlights how today’s CRM isn’t cutting it for sellers and why AI needs to be injected to help give intell...
View articleBy 2025, it’s likely that nine dollars of every $10 will be spent on the digital experience versus phone/voice. Oracle Service's SVP and GM, Chris McG...
View articleThe pandemic has given customer contact centers the opportunity to embrace new technologies and break away from old, inefficient modes of communicatio...
View articleConversational marketing platforms that utilize automated, personalized, real-time conversations are reshaping digital commerce Read More...
View articleChannable is a global retail platform that enables digital marketers, brands, and online retailers to effectively automate and manage their online ret...
View articleThis article details how Artificial Intelligence (AI) is set to revolutionize a century old marketing tool. Read More...
View articleA B2B marketing campaign in recent times is more capable of driving sales. We look at how AI and social media marketers together can enhance any B2B m...
View articleNick Runyon, CMO at PFL, shows how to make automated moments more personal. Read More...
View articleYaniv Navot, VP of Global Marketing at Dynamic Yield, explores how marketers can combine human decision making with machine learning and automation to...
View articleTo meet consumer expectations for a premium experience from the retailers they shop from online, brands can turn to automation technologies that will ...
View articleThe top digital titans, revenue attribution strategy for 2021, a snapshot of advertising and AI markets, leading regions, revenue forecasts, and the A...
View articleSenior marketers’ strategic priorities for 2021, prerequisites for marketing success, AI’s role in advertising, and golden nuggets from our latest vir...
View articleAI has extended its sphere of influence to many aspects of marketing, but one area where it’s only just realizing its full potential is that of media ...
View articlePega’s CTO, Don Shuerman evaluates technology investments for 2021, and shows what it means to take a human-centered design thinking approach. Read Mo...
View articleJust 21% of businesses with marketing automation technology are using this to personalize their websites and today we explore why that might be. Read ...
View articleThe automated agency model incorporates a combination of human and machine intelligence, creating what Forrester calls intelligent creativity. Read Mo...
View articleVanja B. Brzin, VP of Product Marketing at Celtra, delves into how creative automation can help brands and retails stand out this holiday season, cate...
View articleJeff Coyle from MarketMuse explains what a content intelligence solution can do for your marketing efforts and how it can increase your bottom line. R...
View articleMessageGears showcases the customer marketing platform built for enterprise email marketing messaging super senders. Read More...
View articleWith two keynote panel discussions and three tech talk showcases, our Marketing Automation Summit provides a detailed look at the now and what will be...
View articleFrom optimizing inventory levels to intelligent fraud management, AI is doing more than sending personalized product recommendations to customers. Her...
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