Exploring the boundless opportunities and challenges of digital marketing in the Metaverse
Digital Marketing

Exploring the boundless opportunities and challenges of digital marketing i...

2w ClickZ News Staff

Exploring the boundless opportunities and challeng...

The Metaverse, a virtual platform blending AR and the internet, is transforming digital interactions into immersive experiences. It offers new marketi...

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Forbes Sets New Standard for Metaverse Experiences
Emerging Technology

Forbes Sets New Standard for Metaverse Experiences

1m ClickZ News Staff

Forbes Sets New Standard for Metaverse Experiences

Forbes' venture into The Sandbox metaverse signifies a leap into the future, setting new standards for digital interactions and user engagement. Read ...

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Measuring metaverse success without traditional identity resolution capabilities
Metaverse

Measuring metaverse success without traditional identity resolution capabil...

1y Jason Alan Snyder

Measuring metaverse success without traditional id...

The metaverse allows users to express their personality completely separately from their identity. This creates a challenge for marketers who aim to m...

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CSR in the metaverse: Why marketers must prioritize inclusivity and diversity
Metaverse

CSR in the metaverse: Why marketers must prioritize inclusivity and diversi...

1y Skip Wilson

CSR in the metaverse: Why marketers must prioritiz...

Big tech’s vision of the metaverse is coming. But as the hardware and software are created, we can build our new world as it should have been - and cu...

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The new rules for success in the metaverse era
Metaverse

The new rules for success in the metaverse era

1y Sofia Papadopoulou

The new rules for success in the metaverse era

In a new age of experience-driven web, brands need to expand their tools for engagement into a technology-driven palette. What are the key guiding pri...

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The omnipresent owl: How Duolingo propelled its mascot to the metaverse
Metaverse

The omnipresent owl: How Duolingo propelled its mascot to the metaverse

2y Benjamin Broomfield

The omnipresent owl: How Duolingo propelled its ma...

"Although our main goal was to build brand love, we could also get a taste of how this move would benefit us in the future. It led to sign-ups that sh...

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How Honda used Twitch to drive its audience to the Metaverse
Case Study

How Honda used Twitch to drive its audience to the Metaverse

2y Benjamin Broomfield

How Honda used Twitch to drive its audience to the...

Each of the episodes added value to Honda’s metaverse launch. The Honda DreamLab (evolving from Honda’s Head2Head Twitch gaming channel that launched ...

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