Amid the pandemic, the need for sales and marketing to work together has never been greater. Businesses should embrace technology to integrate the fun...
View articleRock Paper Reality's Co- Founder, Patrick Johnson highlights the benefits of web-based AR content experiences, specifically in the retail sector. Read...
View articleThe two aspects your digital-first, holiday season strategy is missing that can successfully navigate and influence the messy middle stages of consume...
View articleThe automated agency model incorporates a combination of human and machine intelligence, creating what Forrester calls intelligent creativity. Read Mo...
View articleVanja B. Brzin, VP of Product Marketing at Celtra, delves into how creative automation can help brands and retails stand out this holiday season, cate...
View articleTransactional advertising, powered by fintech tools like Dosh, Cardlytics, and RetailMeNot, presents a huge opportunity for retailers to reach custome...
View articleIn the closing months of 2020, digital shoppers are flocking to the open web. Ecommerce marketers need to look beyond walled gardens if they’re going ...
View articleCapgemini’s Adam Rubin provides some insight on how businesses can keep customers engaged by creating or adapting products and services to deliver goo...
View articleHGS' Lyssa Myska Allen breaks down how businesses can better prep for the future and build flexible marketing strategies to keep up with rapidly chang...
View articleCustomer experience management company, Sitecore details why customer centricity needs to be the prime focus for businesses going forward. Read More...
View articleJeff Coyle from MarketMuse explains what a content intelligence solution can do for your marketing efforts and how it can increase your bottom line. R...
View articleSemasio CEO Kasper Skou, says it’s high time brands look at Facebook and others through their own lens and take back control of their data. Read More...
View articleWith the decline of IDFA, iOS advertisers will lose the ability for deterministic targeting, retargeting, and attributing the results of their ad camp...
View articleJean-François Wassong, Partner & CTIO at fifty-five, offers advice on how digital advertisers can navigate the current landscape of cloud solutions as...
View articleEven with all its potential, martech presents many challenges for businesses. From the problems with complexity to the inability to find talent, we’ll...
View articleHow to get better returns on your advertising investment, improve your ad transparency, and contribute to a fairer mobile ad landscape. Read More...
View articleIn our latest Tech Talk, Udesh Jadnanansing, Chief of Revenue and Growth, and the Co-founder of Mopinion talks about how you can improve your digital ...
View article5G is becoming more critical as it's odds-on to revolutionize the way we live, do business, and consume digital content. Daniel Elad, CSO at TheViewP...
View articleHaving detailed insights—and the tools that procure them—into changing consumer behaviors is critical for marketers to demonstrate how effective their...
View articleChoosing the right software can make or break your organization. But it doesn’t have to be difficult. Follow this 5-step plan to minimize the risks an...
View articleThis Halloween, Widen’s Jake Athey shows marketers how to handle the content creation, workflow, and ecommerce challenges that COVID-19 has intensifie...
View articleMessageGears showcases the customer marketing platform built for enterprise email marketing messaging super senders. Read More...
View articleWith two keynote panel discussions and three tech talk showcases, our Marketing Automation Summit provides a detailed look at the now and what will be...
View articleFrom optimizing inventory levels to intelligent fraud management, AI is doing more than sending personalized product recommendations to customers. Her...
View articleTrint's new whitepaper explores how converting audio and video to text improves content speed-to-market and increases ROI. Read More...
View articleWe recap 8 takeaways from our virtual Marketing Automation Summit which featured an incredible lineup of speakers, representing some of the smartest m...
View articleIn a privacy-centric era, trusted second-party data becomes more valuable, providing the intelligence needed to build audiences and measure campaigns....
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