3 DAM demons: How to confront the terrors of remote content creation in a pandemic

Content 3 DAM demons: How to confront the terrors of remote content creation in a pandemic

2y Jake Athey

3 DAM demons: How to confront the terrors of remot...

This Halloween, Widen’s Jake Athey shows marketers how to handle the content creation, workflow, and ecommerce challenges that COVID-19 has intensifie...

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Saying goodbye to data friction with MessageGears and personalized messages at scale

AI & Automation Saying goodbye to data friction with MessageGears and personalized messages at scale

2y Andy Betts

Saying goodbye to data friction with MessageGears ...

MessageGears showcases the customer marketing platform built for enterprise email marketing messaging super senders.  Read More...

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ClickZ's Marketing Automation Summit available on demand

AI & Automation ClickZ's Marketing Automation Summit available on demand

2y Mahir Prasad

ClickZ's Marketing Automation Summit available on ...

With two keynote panel discussions and three tech talk showcases, our Marketing Automation Summit provides a detailed look at the now and what will be...

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5 ways retailers are using AI to improve conversions

AI & Automation 5 ways retailers are using AI to improve conversions

2y Joydeep Bhattacharya

5 ways retailers are using AI to improve conversio...

From optimizing inventory levels to intelligent fraud management, AI is doing more than sending personalized product recommendations to customers. Her...

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The power of voice can help marketing teams capitalize on content

AI & Automation The power of voice can help marketing teams capitalize on content

2y Jacqueline Dooley

The power of voice can help marketing teams capita...

Trint's new whitepaper explores how converting audio and video to text improves content speed-to-market and increases ROI. Read More...

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8 key takeaways from ClickZ’s Marketing Automation Summit

AI & Automation 8 key takeaways from ClickZ’s Marketing Automation Summit

2y Jacqueline Dooley

8 key takeaways from ClickZ’s Marketing Automation...

We recap 8 takeaways from our virtual Marketing Automation Summit which featured an incredible lineup of speakers, representing some of the smartest m...

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Why marketers are giving second-party data a second look

Analytics Why marketers are giving second-party data a second look

2y Steve Silvers

Why marketers are giving second-party data a secon...

In a privacy-centric era, trusted second-party data becomes more valuable, providing the intelligence needed to build audiences and measure campaigns....

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How Miracle-Ear used conversational AI to reach customers during a pandemic

AI & Automation How Miracle-Ear used conversational AI to reach customers during a pandemic

2y Jacqueline Dooley

How Miracle-Ear used conversational AI to reach cu...

Nobody can plan for a year like 2020, but having the right foundational systems in place made all the difference for Amplifon, parent company of Mirac...

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Why football clubs must use emerging technology to keep in the game

AR & VR Why football clubs must use emerging technology to keep in the game

2y Steve Madincea

Why football clubs must use emerging technology to...

The majority of football fans will never attend a match. Clubs must embrace emerging technologies if they are to cater to the modern, global fan. Read...

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What leading consultants say about the usage of automation in marketing

AI & Automation What leading consultants say about the usage of automation in marketing

2y Joydeep Bhattacharya

What leading consultants say about the usage of au...

Various leading consultants are working towards identifying the role of artificial intelligence and automation in marketing. Here is a detailed look a...

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Tech Talk with Maropost: Cloud-based unified marketing automation platform

Digital transformation Tech Talk with Maropost: Cloud-based unified marketing automation platform

2y Catherrine Garcia

Tech Talk with Maropost: Cloud-based unified marke...

In our latest Tech Talk, Jacopo Mauri, Senior Director, Demand Generation at Maropost talks about how their platform provides advanced reporting, powe...

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5 leading providers of enterprise marketing automation solutions

AI & Automation 5 leading providers of enterprise marketing automation solutions

2y Jacqueline Dooley

5 leading providers of enterprise marketing automa...

As part of our focus on marketing automation, we’ve compiled a list of five enterprise-level providers of marketing automation solutions, complete wit...

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The content crisis: What it is and how to solve it

Content The content crisis: What it is and how to solve it

2y Sitecore

The content crisis: What it is and how to solve it

In the first of a three-part series, CX management company, Sitecore details what 'the content crisis' is and how do you go about solving it. Read Mor...

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Automation can free humans up to do human things

AI & Automation Automation can free humans up to do human things

2y Norman Guadagno

Automation can free humans up to do human things

Acoustic CMO Norman Guadagno looks at the best ways of incorporating automation into your tech stack and its benefits to marketers. Read More...

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Why CRM and automation platforms go hand in hand

AI & Automation Why CRM and automation platforms go hand in hand

2y Clate Mask

Why CRM and automation platforms go hand in hand

Clate Mask, CEO of Keap, makes a case for why it is essential to use a CRM with automation features to run your small business and discusses how to le...

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Future of B2B marketing: Are you heading in the right direction?

B2B Future of B2B marketing: Are you heading in the right direction?

2y Jon Miller

Future of B2B marketing: Are you heading in the ri...

Demandbase's CPO, Jon Miller looks at what that future holds for B2B marketing so you can get on board rather than get left behind. Read More...

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How to choose marketing automation software

AI & Automation How to choose marketing automation software

2y Ashley Schweigert

How to choose marketing automation software

Implementing marketing automation effectively includes software that aligns to your organization’s needs and criteria. Read More...

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What the Stackie Awards can teach us about the perfect martech stack

Disruptive MarTech What the Stackie Awards can teach us about the perfect martech stack

2y Jacqueline Dooley

What the Stackie Awards can teach us about the per...

We glean some key insights from the 48 entries to the 2019 Stackie Awards, an annual contest that challenges companies to visualize their martech stac...

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Tech Talk with Liveclicker: How the customer captivation platform amplifies ROI with email personalization

Attribution Tech Talk with Liveclicker: How the customer captivation platform amplifies ROI with email personalization

2y Abhishek Shah

Tech Talk with Liveclicker: How the customer capti...

Our latest Tech Talk features Liveclicker's COO, Kenna Hilburn who uncovers just how large of a return personalized emails can provide your business t...

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The 4 essential elements of effective in-app advertising

Digital Advertising The 4 essential elements of effective in-app advertising

2y Supriya Goswami

The 4 essential elements of effective in-app adver...

Supriya Goswami, VP and Global Head of Marketing at InMobi, discusses the most important elements of in-app ad design and creative. Read More...

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Understand consumers: The link between neuroscience and marketing strategy

Analytics Understand consumers: The link between neuroscience and marketing strategy

2y Lauren Murphy

Understand consumers: The link between neuroscienc...

When trying to understand consumers, it sometimes feels like you need a crystal ball. How do you truly understand the consumer when behaviors and habi...

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How COVID-19 is affecting AI-based technology

AI & Automation How COVID-19 is affecting AI-based technology

2y Sergio Bruccoleri

How COVID-19 is affecting AI-based technology

It turns out our face coverings are giving voice and facial recognition AI data sets a real run for the money. Read More...

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Key Insights: Leaders harness social media for digital transformation and customer service

Digital Leaders Key Insights: Leaders harness social media for digital transformation and customer service

2y Kamaljeet Kalsi

Key Insights: Leaders harness social media for dig...

Insights on how leaders are using social media strategies beyond communications, extending to customer service, sales, employee advocacy programs, and...

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CTV advertising remains on the rise with new opportunities for Roku channel owners

Digital Advertising CTV advertising remains on the rise with new opportunities for Roku channel owners

2y Alex Zakrevsky

CTV advertising remains on the rise with new oppor...

The advertising sector hasn't seen a year as challenging as 2020 since the Great Recession of 2008. However, digital video, especially Connected TV (C...

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How AI has evolved in the marketing industry – and where it’s headed next

AI & Automation How AI has evolved in the marketing industry – and where it’s headed next

2y Ben Aflalo

How AI has evolved in the marketing industry – and...

Ben Aflalo, Product Director at Dynamic Yield, delves into the evolving role of AI in marketing and what marketers and brands should anticipate next a...

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Three predictions about the future of virtual & hybrid events

Digital Marketing Three predictions about the future of virtual & hybrid events

2y Michael Balyasny

Three predictions about the future of virtual & hy...

A look at COVID-19’s indelible mark on the events industry and its forward-looking evolution. Read More...

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The agile marketer: Building agility with technology and talent

Digital Marketing The agile marketer: Building agility with technology and talent

2y Jim Yu

The agile marketer: Building agility with technolo...

Bringing technology and talent to maximize market insights and prescribe action. Read More...

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