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    Convertr look to provide integration in an increasingly crowded martech ecosystem

    Data & Analytics Convertr look to provide integration in an increasingly crowded martech ecosystem

    2w Mahir Prasad
    Retailers leverage customer data to drive personalized experiences

    Analyzing Customer Data Retailers leverage customer data to drive personalized experiences

    2w Barry Levine
    Data-driven MTA: The only attribution model that counts

    Data & Analytics Data-driven MTA: The only attribution model that counts

    1m Luke Richards
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    Want to improve the CX? Data democratization is your answer

    Data & Analytics Want to improve the CX? Data democratization is your answer

    1m Dina Kholkar
    Marketing mind-blowers for 2020!

    Data & Analytics Marketing mind-blowers for 2020!

    1m James McDermott
    How Greyhound used SurveyMonkey to increase their customer survey response rate by over 400%

    Data & Analytics How Greyhound used SurveyMonkey to increase their customer survey response rate by over 400%

    2m Jacqueline Dooley
    Why marketers must have lazer focus on first-party data

    Analyzing Customer Data Why marketers must have lazer focus on first-party data

    2m Ian Dailey
    How to hyper-target audiences to effectively localize a national campaign

    Data & Analytics How to hyper-target audiences to effectively localize a national campaign

    2m Mike Rowan
    Three ways to use predictive analytics to grow your business

    Analytics Three ways to use predictive analytics to grow your business

    2m Adriana Lynch
    Using customer lifetime value (CLV) for ecommerce success

    Data & Analytics Using customer lifetime value (CLV) for ecommerce success

    2m Jacqueline Dooley
    Three surprising changes on the road to digital transformation

    Data & Analytics Three surprising changes on the road to digital transformation

    2m Manny Neto
    Martech in product prototyping: Three critical factors

    Data & Analytics Martech in product prototyping: Three critical factors

    2m Marie Miguel
    Stop wasting your data: Turn IP data into marketing dollars

    Analytics Stop wasting your data: Turn IP data into marketing dollars

    2m Emily Alford
    Adobe adds Journey Orchestration and marketer-friendly CDP to Experience Platform

    AI Adobe adds Journey Orchestration and marketer-friendly CDP to Experience Platform

    2m Barry Levine
    Sourcepoint adds CCPA compliance to its Consent Management Platform

    Data & Analytics Sourcepoint adds CCPA compliance to its Consent Management Platform

    2m Barry Levine
    How marketers can take control of their data stack

    Data & Analytics How marketers can take control of their data stack

    3m Madan Bharadwaj
    How to use buyer intent data for better sales and marketing alignment

    Data & Analytics How to use buyer intent data for better sales and marketing alignment

    3m Emily Alford
    HubSpot acquires customer data synchronization platform PieSync

    Data & Analytics HubSpot acquires customer data synchronization platform PieSync

    3m Kimberly Collins
    Lytics announces customer journey integration with Salesforce Marketing Cloud

    Data & Analytics Lytics announces customer journey integration with Salesforce Marketing Cloud

    3m Kimberly Collins
    Why CMOs should embrace data privacy protection

    Data & Analytics Why CMOs should embrace data privacy protection

    3m R. Paul Singh
    Tru Optik releases Privacy.TV, CCPA-compatible solution for Net-based TV

    Data & Analytics Tru Optik releases Privacy.TV, CCPA-compatible solution for Net-based TV

    3m Barry Levine
    Forrester DMP report 2019: Adobe and Salesforce lead the pack

    Data & Analytics Forrester DMP report 2019: Adobe and Salesforce lead the pack

    4m Luke Richards
    Clearbit launches X platform, marrying CRM to its firmographic data

    Data & Analytics Clearbit launches X platform, marrying CRM to its firmographic data

    4m Barry Levine
    Customer data platforms: The next step in customer experiences

    Data & Analytics Customer data platforms: The next step in customer experiences

    4m James McDermott
    Optimizely speeds up site testing with new Performance Edge

    Data & Analytics Optimizely speeds up site testing with new Performance Edge

    4m Barry Levine
    Adobe unveils Customer Journey Analytics with new Adobe Analytics UI

    Data & Analytics Adobe unveils Customer Journey Analytics with new Adobe Analytics UI

    5m Barry Levine
    Data privacy: What should marketers be doing to prepare for regulation?

    Data & Analytics Data privacy: What should marketers be doing to prepare for regulation?

    5m Charlie Braithwaite
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