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    Common mistakes to avoid when choosing an attribution model

    Data & Analytics Common mistakes to avoid when choosing an attribution model

    1w Tereza Litsa
    Here’s what Salesforce’s acquisition of Datorama means for the marketing landscape

    Data & Analytics Here’s what Salesforce’s acquisition of Datorama means for the marketing landscape

    3w Jonathan Brown
    Does your content generate ROI?

    Data & Analytics Does your content generate ROI?

    4w matthewmurray
    Get the latest analysis and reports delivered to your inbox daily
    Explaining all the different attribution models

    Data & Analytics Explaining all the different attribution models

    1m Tereza Litsa
    Is your marketing automation system GDPR-compliant?

    Data & Analytics Is your marketing automation system GDPR-compliant?

    1m Jonathan Brown
    Is Google taking over the attribution landscape after GDPR?

    Data & Analytics Is Google taking over the attribution landscape after GDPR?

    3m Tereza Litsa
    3 new marketing attribution trends to keep an eye on

    Data & Analytics 3 new marketing attribution trends to keep an eye on

    3m Tereza Litsa
    4 questions to answer before picking the right attribution model for your business

    Data & Analytics 4 questions to answer before picking the right attribution model for your business

    4m Tereza Litsa
    5 first-party data strategies to power your personalization

    Data & Analytics 5 first-party data strategies to power your personalization

    4m Mike O'Brien
    The power of real-time attribution in a multi-channel world

    Data & Analytics The power of real-time attribution in a multi-channel world

    4m Tereza Litsa
    How to get started with your marketing attribution strategy

    Data & Analytics How to get started with your marketing attribution strategy

    5m Tereza Litsa
    Selecting the right Customer Data Platform

    Data & Analytics Selecting the right Customer Data Platform

    5m David Raab, CDPI
    5 things to consider when selecting a multi-touch attribution vendor

    Data & Analytics 5 things to consider when selecting a multi-touch attribution vendor

    6m Clark Boyd
    Why do you need multi-touch attribution?

    Data & Analytics Why do you need multi-touch attribution?

    6m Sam Carter
    Bad data breeds bad leads: Cleaning up data for the sake of the B2B sales cycle

    Data & Analytics Bad data breeds bad leads: Cleaning up data for the sake of the B2B sales cycle

    7m Mike O'Brien
    Introduction to Customer Data Platforms

    Data & Analytics Introduction to Customer Data Platforms

    7m David Raab, CDPI
    GDPR: How US businesses are preparing

    Data & Analytics GDPR: How US businesses are preparing

    7m Clark Boyd
    6 changes in marketing measurement that will impact 2018

    Data & Analytics 6 changes in marketing measurement that will impact 2018

    8m Sam Carter
    Real-time relevance and predicting purchases

    Data & Analytics Real-time relevance and predicting purchases

    8m Mike O'Brien
    How the GDPR promises to improve personalization

    Data & Analytics How the GDPR promises to improve personalization

    8m Mike O'Brien
    GDPR: Increased transparency and increased trust

    Data & Analytics GDPR: Increased transparency and increased trust

    8m Mike O'Brien
    From 1980 through next May: The evolution of GDPR

    Data & Analytics From 1980 through next May: The evolution of GDPR

    9m Mike O'Brien
    How democratizing data leads to better decisions

    Data & Analytics How democratizing data leads to better decisions

    9m Mike O'Brien
    Breaking down silos with the metrics that matter

    Data & Analytics Breaking down silos with the metrics that matter

    10m Mike O'Brien
    GDPR: The role of technology in data compliance

    Data & Analytics GDPR: The role of technology in data compliance

    10m Clark Boyd
    6 ways to increase your conversion rate using behavioral data

    Analyzing Customer Data 6 ways to increase your conversion rate using behavioral data

    10m Mike O'Brien
    Tools and tips for calculating the ROI of social media

    Conversion & ROI Tools and tips for calculating the ROI of social media

    10m Clark Boyd
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