Research: Actionable insights from data still marketing’s biggest challenge

Data & Analytics Research: Actionable insights from data still marketing’s biggest challenge

3h Kimberly Collins
Planning a live event? Here are some of the best ways to collect attendee data

Data & Analytics Planning a live event? Here are some of the best ways to collect attendee data

2d Emily Alford
How Best Buy, Nordstrom and Nike bring personalization to physical stores

Data & Analytics How Best Buy, Nordstrom and Nike bring personalization to physical stores

1w Mike O'Brien
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Buying signals at live events help get the whole story

Data & Analytics Buying signals at live events help get the whole story

1w Emily Alford
How to collect attendee data at live events

Data & Analytics How to collect attendee data at live events

2w Emily Alford
In the wake of GDPR, what’s next for data privacy?

Data & Analytics In the wake of GDPR, what’s next for data privacy?

4w Patrick Salyer
How using a CDP can solve challenges in data activation and personalization

Data & Analytics How using a CDP can solve challenges in data activation and personalization

2m Kai Vollhardt
Attention to attribution: Q+A with The Trade Desk CMO Susan Vobejda

Data & Analytics Attention to attribution: Q+A with The Trade Desk CMO Susan Vobejda

2m Mike O'Brien
How to use online customer reviews to inform data

Data & Analytics How to use online customer reviews to inform data

2m Paige Leidig
3 ways using data can solve actual customer problems

Data & Analytics 3 ways using data can solve actual customer problems

3m Emily Alford
How brands like TGI Fridays leverage data to build loyalty

Data & Analytics How brands like TGI Fridays leverage data to build loyalty

3m Emily Alford
Looking back three months: What's changed since the GDPR went into effect?

Data & Analytics Looking back three months: What's changed since the GDPR went into effect?

3m Mike O'Brien
Common mistakes to avoid when choosing an attribution model

Data & Analytics Common mistakes to avoid when choosing an attribution model

4m Tereza Litsa
Here’s what Salesforce’s acquisition of Datorama means for the marketing landscape

Data & Analytics Here’s what Salesforce’s acquisition of Datorama means for the marketing landscape

5m Jonathan Brown
Does your content generate ROI?

Data & Analytics Does your content generate ROI?

5m matthewmurray
Explaining all the different attribution models

Data & Analytics Explaining all the different attribution models

5m Tereza Litsa
Is your marketing automation system GDPR-compliant?

Data & Analytics Is your marketing automation system GDPR-compliant?

5m Jonathan Brown
Is Google taking over the attribution landscape after GDPR?

Data & Analytics Is Google taking over the attribution landscape after GDPR?

7m Tereza Litsa
3 new marketing attribution trends to keep an eye on

Data & Analytics 3 new marketing attribution trends to keep an eye on

7m Tereza Litsa
4 questions to answer before picking the right attribution model for your business

Data & Analytics 4 questions to answer before picking the right attribution model for your business

7m Tereza Litsa
5 first-party data strategies to power your personalization

Data & Analytics 5 first-party data strategies to power your personalization

8m Mike O'Brien
The power of real-time attribution in a multi-channel world

Data & Analytics The power of real-time attribution in a multi-channel world

8m Tereza Litsa
How to get started with your marketing attribution strategy

Data & Analytics How to get started with your marketing attribution strategy

9m Tereza Litsa
Selecting the right Customer Data Platform

Data & Analytics Selecting the right Customer Data Platform

9m David Raab, CDPI
5 things to consider when selecting a multi-touch attribution vendor

Data & Analytics 5 things to consider when selecting a multi-touch attribution vendor

10m Clark Boyd
Why do you need multi-touch attribution?

Data & Analytics Why do you need multi-touch attribution?

10m Sam Carter
Bad data breeds bad leads: Cleaning up data for the sake of the B2B sales cycle

Data & Analytics Bad data breeds bad leads: Cleaning up data for the sake of the B2B sales cycle

10m Mike O'Brien
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