Encouraging visitors to photograph artworks – and then sharing them on social media – is just one way the National Gallery of Victoria is growing audience engagement.
2016 may have just begun, but marketers have wasted no time deploying kickass social campaigns. Here are five of our favorites. To debunk ... read more
This post was previously published on Search Engine Watch, but we thought the ClickZ audience would appreciate it… Reporting live from Connect, ... read more
A new research from AdMaster shows that three in four mobile users in China planned to celebrate Lunar New Year on social.
QR codes might seem old school in the fast-paced world of digital marketing, but in China, they have transformed communications app WeChat into a world-leading example of mobile social commerce.
With the whole country in full Super Bowl swing, Instagram and Twitter get in on the fun.
It's Facebook’s 12th birthday, and we're celebrating by looking back at the platform’s milestones over the years.
Weighing the pros and cons of Facebook, YouTube, or other sites on the Web is a helpful way to determine how to best allocate ad spend for video content.