2 Billion Metaverse Impressions: How Heineken brought its virtual beer to life

Case Study 2 Billion Metaverse Impressions: How Heineken brought its virtual beer to life

2y Benjamin Broomfield

2 Billion Metaverse Impressions: How Heineken brou...

Fancy a beer? How about a virtual one? Heineken has become one of the latest brands to join the rapidly expanding collection of big-name brands with a...

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How does a multichannel marketing strategy improve revenue, retention, and conversion?

Multichannel How does a multichannel marketing strategy improve revenue, retention, and conversion?

5y Emily Alford

How does a multichannel marketing strategy improve...

Benefits of a multichannel marketing strategy include a 15-35% revenue lift, 46% increase in app retention, and a 49% increase in conversion. Read Mor...

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Seven tips for multichannel marketing success

Multichannel Seven tips for multichannel marketing success

5y Tessa Judge

Seven tips for multichannel marketing success

When customers switch from one brand to another, 64% are driven by a lack of relevance. Multichannel marketing tips for how to overcome that. Read Mor...

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What does the modern marketer look like in a multichannel world?

Multichannel What does the modern marketer look like in a multichannel world?

8y Sophie Loras

What does the modern marketer look like in a multi...

In today's multichannel world how can marketers use data to ensure the experience a customer receives is relevant to them? Read More...

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Online-only retailers growing faster than multichannels: stats

Multichannel Online-only retailers growing faster than multichannels: stats

8y Graham Charlton

Online-only retailers growing faster than multicha...

New stats show a disparity in sales growth between pure-play online retailers and their multichannel counterparts.  IMRG stats show that between Janua...

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Q&A: The Entertainer on growing email and multichannel revenues

Multichannel Q&A: The Entertainer on growing email and multichannel revenues

8y Graham Charlton

Q&A: The Entertainer on growing email and mult...

Toy retailer The Entertainer recently reported some impressive figures, including 120% growth in mobile sales and a tripling of its email revenue.  Ro...

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How many channels do brands need for a multichannel strategy?

Multichannel How many channels do brands need for a multichannel strategy?

8y Sophie Loras

How many channels do brands need for a multichanne...

Any retail marketing strategy in Asia needs a minimum of three channels, according to regional experts. Read More...

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Four brands leading the way in multichannel marketing

Multichannel Four brands leading the way in multichannel marketing

8y Sophie Loras

Four brands leading the way in multichannel market...

Retailers understand the importance and potential of omnichannel marketing, but implementing it is the hard part. Read More...

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Five brands nailing multichannel customer service

Multichannel Five brands nailing multichannel customer service

8y Mike O'Brien

Five brands nailing multichannel customer service

Multichannel customer service is a must in 2016. Who's doing it best? Read More...

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