How does a multichannel marketing strategy improve revenue, retention, and conversion?

Digital Marketing How does a multichannel marketing strategy improve revenue, retention, and conversion?

3y Emily Alford

How does a multichannel marketing strategy improve...

Benefits of a multichannel marketing strategy include a 15-35% revenue lift, 46% increase in app retention, and a 49% increase in conversion. Read Mor...

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Seven tips for multichannel marketing success

Multichannel Seven tips for multichannel marketing success

3y Tessa Judge

Seven tips for multichannel marketing success

When customers switch from one brand to another, 64% are driven by a lack of relevance. Multichannel marketing tips for how to overcome that. Read Mor...

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What does the modern marketer look like in a multichannel world?

Analyzing Customer Data What does the modern marketer look like in a multichannel world?

5y Sophie Loras

What does the modern marketer look like in a multi...

In today's multichannel world how can marketers use data to ensure the experience a customer receives is relevant to them? Read More...

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Online-only retailers growing faster than multichannels: stats

Ecommerce Online-only retailers growing faster than multichannels: stats

5y Graham Charlton

Online-only retailers growing faster than multicha...

New stats show a disparity in sales growth between pure-play online retailers and their multichannel counterparts.  IMRG stats show that between Janua...

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Q&A: The Entertainer on growing email and multichannel revenues

Ecommerce Q&A: The Entertainer on growing email and multichannel revenues

6y Graham Charlton

Q&A: The Entertainer on growing email and mult...

Toy retailer The Entertainer recently reported some impressive figures, including 120% growth in mobile sales and a tripling of its email revenue.  Ro...

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How many channels do brands need for a multichannel strategy?

Asia How many channels do brands need for a multichannel strategy?

6y Sophie Loras

How many channels do brands need for a multichanne...

Any retail marketing strategy in Asia needs a minimum of three channels, according to regional experts. Read More...

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Four brands leading the way in multichannel marketing

Asia Four brands leading the way in multichannel marketing

6y Sophie Loras

Four brands leading the way in multichannel market...

Retailers understand the importance and potential of omnichannel marketing, but implementing it is the hard part. Read More...

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Five brands nailing multichannel customer service

Multichannel Five brands nailing multichannel customer service

6y Mike O'Brien

Five brands nailing multichannel customer service

Multichannel customer service is a must in 2016. Who's doing it best? Read More...

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