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Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceThe Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
View resourceMaking forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...
View resourceAt NRF 2026, the signal was clear: AI is rewriting discovery, but the brands that win will be the ones that keep the customer promise, online, in-stor...
View articleShoptalk returns to Vegas March 24–26, and the early speaker lineup is a clear signal: retail media is maturing fast, discovery is shifting again, and...
View articleAt NRF 2026, Ralph Lauren and Microsoft shared how "Ask Ralph" brings brand heritage into conversational commerce, and what it teaches marketers about...
View articleNRF 2026 Visionary award winner Fran Horowitz shares how humility, customer listening, and team autonomy powered Abercrombie’s turnaround and what com...
View articleAs AI reshapes commerce, REI’s CEO - Mary Beth Laughton, argues that trust and human expertise, not technology, will define the next era of retail. Re...
View articleIn-store retail media is no longer a “does it work?” question. It’s a “can you operate it?” question. At NRF, leaders from CVS, Loblaw, and STRATACACH...
View articleFanatics and Dick’s Sporting Goods are taking opposite paths, one digital, one physical, but their retail marketing strategy is built on the same idea...
View articleAgentic commerce and GEO are coming fast, but JD Sports argues the real advantage is operational: clean data and order management that keeps the custo...
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