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Actionable Analysis
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Behavior changes means new learnings for ecommerce retailers
Analyzing Customer Data
Behavior changes means new learnings for ecommerce retailers
3w
John Williams
The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data
Analyzing Customer Data
The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data
3w
Jacqueline Dooley
How well do you really know your customers?
Analyzing Customer Data
How well do you really know your customers?
4w
Nick Ashmore
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You’ve collected customer data, now what?
Analyzing Customer Data
You’ve collected customer data, now what?
1m
Radhakrishnan Rajagopalan
The 3 most destructive mistakes marketers make with intent data
Analytics
The 3 most destructive mistakes marketers make with intent data
1m
Kirsten Markson
Q&A with Kasper Skou, CEO and Co-Founder of Semasio
Analytics
Q&A with Kasper Skou, CEO and Co-Founder of Semasio
2m
Mahir Prasad
Fool’s gold – Leaving behind “match rate” as a success metric for identity
Analytics
Fool’s gold – Leaving behind “match rate” as a success metric for identity
3m
Gerry Bavaro
Against market uncertainties, consumer data is marketers’ secret weapon
Analytics
Against market uncertainties, consumer data is marketers’ secret weapon
3m
Tina Wilson
Customer obsession is no longer an option. It’s an imperative
Analyzing Customer Data
Customer obsession is no longer an option. It’s an imperative
3m
Toniann Mendelzon
Understand consumers: The link between neuroscience and marketing strategy
Analytics
Understand consumers: The link between neuroscience and marketing strategy
3m
Lauren Murphy
Tech Talk with LoyaltyLion: How to find the best loyalty and retention strategies for your brand
Analyzing Customer Data
Tech Talk with LoyaltyLion: How to find the best loyalty and retention strategies for your brand
4m
Bhavik Soni
Best Practice: Four ways to leverage lifecycle marketing
Analyzing Customer Data
Best Practice: Four ways to leverage lifecycle marketing
4m
Luke Richards
The ultimate brand guide to helping consumers achieve data harmony
Analytics
The ultimate brand guide to helping consumers achieve data harmony
5m
Emily Safian-Demers
Why marketing will improve thanks to the death of third-party cookies
Analyzing Customer Data
Why marketing will improve thanks to the death of third-party cookies
5m
Alex Yoder
Scaling ad revenue growth with first-party data expertise
Analyzing Customer Data
Scaling ad revenue growth with first-party data expertise
5m
Ankit Oberoi
First-party data isn’t enough, here is why
Analyzing Customer Data
First-party data isn’t enough, here is why
5m
Feliks Malts
Three factors to consider when choosing a CFM platform
Analytics
Three factors to consider when choosing a CFM platform
7m
Andrew Park
The shape of future data privacy regulation is immaterial
Analyzing Customer Data
The shape of future data privacy regulation is immaterial
8m
Catherine Ballantyne
New browser policies shift the value to offline data
Analyzing Customer Data
New browser policies shift the value to offline data
8m
Chris Morse
Get innovation back on track: Why your company should build a “concept car”
Analyzing Customer Data
Get innovation back on track: Why your company should build a “concept car”
9m
Kevin Mann
The role of marketers in a post-COVID-19 world
Analyzing Customer Data
The role of marketers in a post-COVID-19 world
9m
Jacqueline Dooley
How COVID-19 is affecting notifications and ads in newsletters
Analytics
How COVID-19 is affecting notifications and ads in newsletters
9m
Barry Levine
3 ways to build personalized connections between a customer and brands
Analytics
3 ways to build personalized connections between a customer and brands
9m
Mary Hennen
New data visualizations show how consumers are now consuming media
Analytics
New data visualizations show how consumers are now consuming media
9m
Barry Levine
Unruly’s survey reveals consumer behavior in the COVID-19 age
Analytics
Unruly’s survey reveals consumer behavior in the COVID-19 age
10m
Barry Levine
Opportunities are coming as third-party cookies are phased out
Analyzing Customer Data
Opportunities are coming as third-party cookies are phased out
10m
Ken Nelson & Alex Kelleher
Social Listening: New report uncovers missed opportunities for PR professionals
Analytics
Social Listening: New report uncovers missed opportunities for PR professionals
10m
Luke Richards
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