The issue of digital transformation remains a complex and daunting one for many business, with discussion continuing to abound over what really makes a company future-proof and ‘digital ready’ and the key changes that need to take place to get there.
This report outlines the findings of a survey by ClickZ Intelligence of more than 400 of its US readership to understand the challenges, opportunities and trends related to digital transformation, disruption and leadership.
Key findings include:
- Many businesses yet to grasp vision of digital
- Change is a challenge no matter what shape or size of your organization
- Media and publishing players at the digital transformation coalface
- Beware complacency