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Impact of SEO and Content Marketing

Whitepaper | Digital Transformation Impact of SEO and Content Marketing

11m

Impact of SEO and Content Marketing

Making forecasts and predictions in such a rapidly changing marketing ecosystem is a challenge. Yet, as concerns grow around a looming recession and b...

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Data Analytics in Marketing

Whitepaper | Digital Transformation Data Analytics in Marketing

12m

Data Analytics in Marketing

The Covid-19 pandemic has accelerated digital transformation, and data has been at the forefront of this change. This has created an opportunity for m...

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Marketing Cloud Suite vs. Best-of-Breed Approach: Why Brands Are Turning to CDPs to Power Their MarTech Stacks

Whitepaper | Digital Transformation Marketing Cloud Suite vs. Best-of-Breed Approach: Why Brands Are Turning to CDPs to Power Their MarTech Stacks

1y

Marketing Cloud Suite vs. Best-of-Breed Approach: ...

Marketing cloud suites have long positioned themselves as the “all-in-one” solution for enterprise brands. Many have even promised the single customer...

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Website redesign in 7 steps

Whitepaper | Design Website redesign in 7 steps

3y

Website redesign in 7 steps

This content experience toolkit can help map out your 2021 digital strategies, prioritise the most important developments and excel in the digital age...

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Global Social Advertising Trends in 2021

Whitepaper | Digital Marketing Global Social Advertising Trends in 2021

3y

Global Social Advertising Trends in 2021

Smartly io explores how retail organizations are spending their marketing dollars on social media advertising and how they can help your organization ...

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Magic Quadrant for DXP

Whitepaper | Magic Quadrant for DXP

3y

Magic Quadrant for DXP

A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ...

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Digital Asset Management for Beginners

Whitepaper | Digital Asset Management (DAM) Digital Asset Management for Beginners

3y

Digital Asset Management for Beginners

Digital content is booming and companies are struggling to keep up with all the new content being created. As media storage needs increase, companies ...

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Built to Last: Designing Your Ideal Digital Experience Platform

Whitepaper | Digital Marketing Built to Last: Designing Your Ideal Digital Experience Platform

3y

Built to Last: Designing Your Ideal Digital Experi...

The rise of the marketing technology stack over MarTech suites means that many industry leading DXPs are now designed to integrate into your existing ...

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6 Priorities for digital decisionmakers in 2021

Whitepaper | Digital Marketing 6 Priorities for digital decisionmakers in 2021

3y

6 Priorities for digital decisionmakers in 2021

This content experience toolkit can help map out your 2021 digital strategies, prioritise the most important developments and excel in the digital age...

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Global Social Advertising Trends in 2021

Whitepaper | Digital Marketing Global Social Advertising Trends in 2021

3y

Global Social Advertising Trends in 2021

Smartly io explores how retail organizations are spending their marketing dollars on social media advertising and how they can help your organization ...

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Think Bigger: Your Digital Experience Is More Than Your Website

Whitepaper | Analyzing Customer Data Think Bigger: Your Digital Experience Is More Than Your Website

3y

Think Bigger: Your Digital Experience Is More Than...

A Digital Experience Platform (DXP) is a software platform that enables businesses to optimize the user experience across all digital channels through...

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5 Channels You Should Prioritize In 2021

Whitepaper | Digital Marketing 5 Channels You Should Prioritize In 2021

3y

5 Channels You Should Prioritize In 2021

If in 2021 you don’t have a website with a strong online presence, you’re going to lose out on significant sales revenue. And after the year we’ve jus...

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Global Topology International Digital Marketing

Whitepaper | Digital Marketing Global Topology International Digital Marketing

3y

Global Topology International Digital Marketing

Wondering if export might accelerate your growth? Global Topology can help you with international market research, a digital market entree strategy an...

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How to Get the Most Out of a Digital Marketing Audit

Whitepaper | Digital Marketing How to Get the Most Out of a Digital Marketing Audit

4y

How to Get the Most Out of a Digital Marketing Aud...

There has never been a better time to become a data-led marketer. Websites that use data are certainly more successful in terms of marketing. Read Mor...

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Advertisers Guide to Increasing Revenue without Increasing Spend

Whitepaper | Digital Marketing Advertisers Guide to Increasing Revenue without Increasing Spend

4y

Advertisers Guide to Increasing Revenue without In...

The COVID-19 pandemic has changed the world as we know it, and businesses have had to reexamine their present work structures, budgets, and strategies...

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Native Advertising: A Full-Funnel Approach

Whitepaper | Digital Advertising Native Advertising: A Full-Funnel Approach

4y

Native Advertising: A Full-Funnel Approach

As native advertising continues to capture growing amounts of advertising share, it has evolved from a means to strengthen consumer engagement to a po...

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Strategic Planning Guide

Whitepaper | ROI Marketing Strategic Planning Guide

4y

Strategic Planning Guide

For every business to run, it is very important to create a fundamental business plan and stick to it. However, although most small business owners cr...

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James Patterson: The Future of Programmatic Advertising

Podcast | Digital Advertising James Patterson: The Future of Programmatic Advertising

4y

James Patterson: The Future of Programmatic Advert...

In this episode, ClickZ’s Tim Flagg is joined by James Patterson from The Trade Desk. They discuss the future of online advertising, how program...

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Eric Bozinny: Advertising fraud in display advertising

Podcast | Digital Advertising Eric Bozinny: Advertising fraud in display advertising

4y

Eric Bozinny: Advertising fraud in display adverti...

Join Eric Bozinny from PubMatic as we learn about the different types of ad fraud and what the industry is doing to combat them. You’ll learn wh...

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5 Types of Shoppers & How To Win Their Heart

Whitepaper | Ecommerce 5 Types of Shoppers & How To Win Their Heart

4y

5 Types of Shoppers & How To Win Their Heart

Just as shopping has changed, so have shoppers. Ecommerce allows consumers to purchase products in ways that would have been difficult or impossible i...

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How To Speed Up Your WordPress Site

Whitepaper | Content Marketing How To Speed Up Your WordPress Site

4y

How To Speed Up Your WordPress Site

Above 35.2% of the web is now powered by WordPress. While this is great, it also means there are thousands of different themes, plugins, and technolog...

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Toonimo’s Audio-Visual Platform: Making Sound Enter the Equation

Whitepaper | Voice Toonimo’s Audio-Visual Platform: Making Sound Enter the Equation

4y

Toonimo’s Audio-Visual Platform: Making Sound Ente...

By its emphasis on audio alongside visual cues, Toonimo grants companies the excellent tool to connect with their customers. Read More...

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Mastering Digital Marketing in Online Retail

Whitepaper | Ecommerce Mastering Digital Marketing in Online Retail

5y

Mastering Digital Marketing in Online Retail

The US eCommerce market is worth nearly $50.4 billion. Meanwhile, online retail in the UK grew 15% in 2018, and is presently worth $96 billion with 10...

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How AVOD Providers Can Finally Offer Mobile Download

Whitepaper | Digital Advertising How AVOD Providers Can Finally Offer Mobile Download

5y

How AVOD Providers Can Finally Offer Mobile Downlo...

According to recent research, 88% of viewers remain frustrated while streaming, which is a rising increase of 7% in 2019 compared to 2018. And 59% of ...

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To Win at Amazon Advertising, You Must Think Like Amazon

Whitepaper | Display Advertising To Win at Amazon Advertising, You Must Think Like Amazon

5y

To Win at Amazon Advertising, You Must Think Like ...

From its humble beginnings as an online bookstore startup to now one of the world’s most valuable brands, Amazon is much more than just a retail...

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The Amazon Advertising Flywheel Strategy Guide

Whitepaper | Digital Advertising The Amazon Advertising Flywheel Strategy Guide

5y

The Amazon Advertising Flywheel Strategy Guide

US advertisers spent a whopping $7.41 billion in 2018. Amazon controls 6.8% of that market, trailing only Google and Facebook. The trend however, is t...

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2019 Amazon Ads Guide

Whitepaper | Digital Advertising 2019 Amazon Ads Guide

5y

2019 Amazon Ads Guide

Advertising only continues to grow in prevalence, importance, and complexity for brands on Amazon. This guide presents a comprehensive look at the Ama...

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