Marketing cloud suites have long positioned themselves as the “all-in-one” solution for enterprise brands. Many have even promised the single customer...
View resource"Part of looking at misconceptions is looking at best practices. One of the biggest is that AR is not scalable, is hard to create, and is expensive. T...
View resourceMarketing in the age of privacy and big data requires a different approach. Want to understand how marketers can harness powerful technology and hu...
View resourceMarketing in the age of privacy and big data requires a different approach. Want to understand how marketers can harness powerful technology and hu...
View resourceAn interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speake...
View resourceAs the media world evolves at an unprecedented pace, it’s increasingly challenging for publishers to leverage the volume of customer data at their fin...
View resourceAn interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speake...
View resourceCall tracking and analytics platforms, which were once the domain of the call center and siloed from marketing, are now at hand to help marketers attr...
View resourceBusinesses need to meticulously think through each step before they embark on the replatforming journey, as it's not just an easy site redesign or sof...
View resourceBusinesses need to meticulously think through each step before they embark on the replatforming journey, as it's not just an easy site redesign or sof...
View resourceBy its emphasis on audio alongside visual cues, Toonimo grants companies the excellent tool to connect with their customers. Read More...
View resourceIn our 31-criterion evaluation of B2C commerce suites providers, we identified the 11 most significant ones — commercetools, Digital River, Elastic Pa...
View resourceIn our 31-criterion evaluation of B2C commerce suites providers, we identified the 11 most significant ones — commercetools, Digital River, Elastic Pa...
View resourceIn our 31-criterion evaluation of B2C commerce suites providers, we identified the 11 most significant ones — commercetools, Digital River, Elastic Pa...
View resourceDigitalization or even full-on digital transformation is normally fuelled by internal expectations of speeding up processes and cutting costs. The abi...
View resourceArtificial Intelligence (AI) is the key contributor to more seamless customer experiences and is helping marketers predict what customers want. AI als...
View resourcePersonalization today has come a long way leading to higher customer expectations and tremendous technological advancements. Starbucks was among the l...
View resourceAs brands are rapidly implementing new technologies to improve customer experiences, most customer believe that the future should entail of human and ...
View resourceAT Internet's short guide presents the 5 things you must know when it comes to digital analytics and the GDPR. You should be able to respond clearly a...
View resourceIn our 31-criterion evaluation of B2C commerce suites providers, we identified the 11 most significant ones — commercetools, Digital River, Elastic Pa...
View resourceExperience-driven commerce is the new way people shop. It is no longer about how great your product is, it’s about the personalized experience t...
View resourceAccording to recent research, 88% of viewers remain frustrated while streaming, which is a rising increase of 7% in 2019 compared to 2018. And 59% of ...
View resourceAn integrated multi-channel marketing program can boost your revenue up to 35%. Time is money and building a great relationship with your customer ...
View resourceOver 3.5 million searches happen on Google everyday. Advertisers quickly took note during the beginning of the search boom and began flooding the inte...
View resourceStreaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...
View resourceVoice commerce, or conversational commerce, is a major disruptive opportunity in US retail. It opens up the possibility of building deeper relationshi...
View resourceEvery year the mobile market continues to grow and develop. Cyber Monday 2018 saw $2.2 billion in sales stemming just from smartphones in the United S...
View resource