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A Marketer's Guide to Customer Data Platforms

Whitepaper | UI A Marketer's Guide to Customer Data Platforms

3y

A Marketer's Guide to Customer Data Platforms

A Marketer’s Guide to Customer Data Platforms: Making a CDP Work for You and Your Business report is a new 2021 BlueVenn report. Taking control ...

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Omnichannel Marketing Excellence: The growing role of customer data platforms

Whitepaper | Analyzing Customer Data Omnichannel Marketing Excellence: The growing role of customer data platforms

3y

Omnichannel Marketing Excellence: The growing role...

The Omnichannel Marketing Excellence report, produced by London Research in partnership with BlueVenn, explores organizational maturity across four ke...

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The Definitive Guide to Virtual Sales Enablement

Whitepaper | Commerce & Sales The Definitive Guide to Virtual Sales Enablement

3y

The Definitive Guide to Virtual Sales Enablement

Why are some companies thriving in the current environment while others are falling behind? The secret is modern sales enablement that’s designed for ...

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5 Channels You Should Prioritize In 2021

Whitepaper | Digital Marketing 5 Channels You Should Prioritize In 2021

3y

5 Channels You Should Prioritize In 2021

If in 2021 you don’t have a website with a strong online presence, you’re going to lose out on significant sales revenue. And after the year we’ve jus...

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Global Topology International Digital Marketing

Whitepaper | Digital Marketing Global Topology International Digital Marketing

3y

Global Topology International Digital Marketing

Wondering if export might accelerate your growth? Global Topology can help you with international market research, a digital market entree strategy an...

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The Ultimate Guide to Web Push Notifications

Whitepaper | Marketing Technology Awards The Ultimate Guide to Web Push Notifications

4y

The Ultimate Guide to Web Push Notifications

Web push notifications are the new must have for marketing teams; be it e-commerce, local news, this is a bandwagon that everyone is hopping on. Read ...

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The Embrace Of Immersive Content

Whitepaper | Content Marketing The Embrace Of Immersive Content

4y

The Embrace Of Immersive Content

With the growing demand for exceptional digital content, the report is exploring what separates the company that embrace a strategy of visually engagi...

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BEYOND SVOD: AD-SUPPORTED STREAMING IS STARTING TO STAND OUT AS VIDEO OPTIONS MULTIPLY

Whitepaper | Media BEYOND SVOD: AD-SUPPORTED STREAMING IS STARTING TO STAND OUT AS VIDEO OPTIONS MULTIPLY

4y

BEYOND SVOD: AD-SUPPORTED STREAMING IS STARTING TO...

With the coronavirus (COVID-19) pandemic,  consumers from coast-to-coast were forced into self quarantine, television consumption, particularly stream...

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The Ultimate Guide To Web Push Notifications

Whitepaper | Digital Advertising The Ultimate Guide To Web Push Notifications

4y

The Ultimate Guide To Web Push Notifications

Browser Push Notifications are clickable rich content messages sent to your device by a website or a web app. Web push notifications can be delivered ...

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How Brands Should Navigate Social Advertising After COVID-19

Whitepaper | Digital Marketing How Brands Should Navigate Social Advertising After COVID-19

4y

How Brands Should Navigate Social Advertising Afte...

The COVID-19 pandemic has changed the world as we know it, and brands have had to reevaluate their present work structures, budgets, and strategies. W...

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Pricing Guide: HR Software

Whitepaper | Actionable Analysis Pricing Guide: HR Software

4y

Pricing Guide: HR Software

This whitepaper is a guide to explaining the upfront sum for a license to own an HR software and use it with a long-term goal. Read More...

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The Ultimate Agency Guide to Video Marketing

Whitepaper | Video Marketing The Ultimate Agency Guide to Video Marketing

5y

The Ultimate Agency Guide to Video Marketing

Why Brands need a video marketing strategy?  Video is no longer just a piece of your overall marketing plan, it's central to your social strategy. ...

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Beyond Amazon Ads: Tapping into the Power of Combining Amazon with Cross Media

Whitepaper | Digital Advertising Beyond Amazon Ads: Tapping into the Power of Combining Amazon with Cross Media

5y

Beyond Amazon Ads: Tapping into the Power of Combi...

Amazon has seen significant growth in ad spend directed towards its advertising platform in 2018, however, Amazon's platform is still quite new and no...

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The Amazon Advertising Flywheel Strategy Guide

Whitepaper | Digital Advertising The Amazon Advertising Flywheel Strategy Guide

5y

The Amazon Advertising Flywheel Strategy Guide

US advertisers spent a whopping $7.41 billion in 2018. Amazon controls 6.8% of that market, trailing only Google and Facebook. The trend however, is t...

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Tom Goodwin: Why advertising is broken and how technology will unleash our creativity

Podcast | Digital Advertising Tom Goodwin: Why advertising is broken and how technology will unleash our creativity

7y

Tom Goodwin: Why advertising is broken and how tec...

In this episode of The ClickZ Podcast, our presenter Tim Flagg joins Tom Goodwin, EVP, Head of Innovation at Zenith Media to take a look at the state ...

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User Engagement Top 100 Report: Email Marketing in E-Commerce

Whitepaper | User Engagement Top 100 Report: Email Marketing in E-Commerce

7y

User Engagement Top 100 Report: Email Marketing in...

Email marketing continues to be the best digital channel for ROI, so delivering dynamic, personalized messaging to the inboxes of your customers has n...

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Matt Nash: Harnessing data, creativity and context to produce powerful ads

Podcast | Digital Advertising Matt Nash: Harnessing data, creativity and context to produce powerful ads

7y

Matt Nash: Harnessing data, creativity and context...

Join Matt Nash, Managing Partner UK at Neo @ Ogilvy, and Tim Flagg as they discuss how ad agencies are harnessing the power of data to produce powerfu...

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Jim Hodgkins: Using psychology to improve online advertising

Podcast | Online advertising Jim Hodgkins: Using psychology to improve online advertising

7y

Jim Hodgkins: Using psychology to improve online a...

Targeting online consumers can be a blunt science, but VisualDNA has pioneered a way to collect psychological profiles for individuals online to creat...

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Richard Robinson: Putting user data at the centre of effective advertising campaigns

Podcast | Digital Advertising Richard Robinson: Putting user data at the centre of effective advertising campaigns

7y

Richard Robinson: Putting user data at the centre ...

Advertisers are able to access a huge amount of data about the behavior of online users, but few know how to analyze and interpret that data. In this ...

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Ben Williams: Adblockers and the future of online advertising

Podcast | Online advertising Ben Williams: Adblockers and the future of online advertising

7y

Ben Williams: Adblockers and the future of online ...

Adblockers have become a major challenge for publishers and advertisers alike. ‘Adblock plus’ is the most popular and has been downloaded ...

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Zack Sullivan: The future of online advertising

Podcast | Digital Advertising Zack Sullivan: The future of online advertising

7y

Zack Sullivan: The future of online advertising

In Episode 11 of The ClickZ Podcast, we talk to Zack Sullivan, the head of delivery at Future Publishing to hear his perspective on the future of onli...

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