A Marketer's Guide to Customer Data Platforms
A Marketer’s Guide to Customer Data Platforms: Making a CDP Work for You and Your Business report is a new 2021 BlueVenn report. Taking control ...
View resourceOmnichannel Marketing Excellence: The growing role of customer data platfor...
Omnichannel Marketing Excellence: The growing role...
The Omnichannel Marketing Excellence report, produced by London Research in partnership with BlueVenn, explores organizational maturity across four ke...
View resourceThe Definitive Guide to Virtual Sales Enablement
Why are some companies thriving in the current environment while others are falling behind? The secret is modern sales enablement that’s designed for ...
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Sign up5 Channels You Should Prioritize In 2021
If in 2021 you don’t have a website with a strong online presence, you’re going to lose out on significant sales revenue. And after the year we’ve jus...
View resourceGlobal Topology International Digital Marketing
Wondering if export might accelerate your growth? Global Topology can help you with international market research, a digital market entree strategy an...
View resourceThe Ultimate Guide to Web Push Notifications
Web push notifications are the new must have for marketing teams; be it e-commerce, local news, this is a bandwagon that everyone is hopping on. Read ...
View resourceThe Embrace Of Immersive Content
With the growing demand for exceptional digital content, the report is exploring what separates the company that embrace a strategy of visually engagi...
View resourceBEYOND SVOD: AD-SUPPORTED STREAMING IS STARTING TO STAND OUT AS VIDEO OPTIO...
BEYOND SVOD: AD-SUPPORTED STREAMING IS STARTING TO...
With the coronavirus (COVID-19) pandemic, consumers from coast-to-coast were forced into self quarantine, television consumption, particularly stream...
View resourceThe Ultimate Guide To Web Push Notifications
Browser Push Notifications are clickable rich content messages sent to your device by a website or a web app. Web push notifications can be delivered ...
View resourceHow Brands Should Navigate Social Advertising Afte...
The COVID-19 pandemic has changed the world as we know it, and brands have had to reevaluate their present work structures, budgets, and strategies. W...
View resourcePricing Guide: HR Software
This whitepaper is a guide to explaining the upfront sum for a license to own an HR software and use it with a long-term goal. Read More...
View resourceThe Ultimate Agency Guide to Video Marketing
Why Brands need a video marketing strategy? Video is no longer just a piece of your overall marketing plan, it's central to your social strategy. ...
View resourceBeyond Amazon Ads: Tapping into the Power of Combining Amazon with Cross Me...
Beyond Amazon Ads: Tapping into the Power of Combi...
Amazon has seen significant growth in ad spend directed towards its advertising platform in 2018, however, Amazon's platform is still quite new and no...
View resourceThe Amazon Advertising Flywheel Strategy Guide
US advertisers spent a whopping $7.41 billion in 2018. Amazon controls 6.8% of that market, trailing only Google and Facebook. The trend however, is t...
View resourceTom Goodwin: Why advertising is broken and how technology will unleash our ...
Tom Goodwin: Why advertising is broken and how tec...
In this episode of The ClickZ Podcast, our presenter Tim Flagg joins Tom Goodwin, EVP, Head of Innovation at Zenith Media to take a look at the state ...
View resourceUser Engagement Top 100 Report: Email Marketing in E-Commerce
User Engagement Top 100 Report: Email Marketing in...
Email marketing continues to be the best digital channel for ROI, so delivering dynamic, personalized messaging to the inboxes of your customers has n...
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Matt Nash: Harnessing data, creativity and context to produce powerful ads
Matt Nash: Harnessing data, creativity and context...
Join Matt Nash, Managing Partner UK at Neo @ Ogilvy, and Tim Flagg as they discuss how ad agencies are harnessing the power of data to produce powerfu...
View resourceJim Hodgkins: Using psychology to improve online a...
Targeting online consumers can be a blunt science, but VisualDNA has pioneered a way to collect psychological profiles for individuals online to creat...
View resourceRichard Robinson: Putting user data at the centre of effective advertising ...
Richard Robinson: Putting user data at the centre ...
Advertisers are able to access a huge amount of data about the behavior of online users, but few know how to analyze and interpret that data. In this ...
View resourceBen Williams: Adblockers and the future of online ...
Adblockers have become a major challenge for publishers and advertisers alike. ‘Adblock plus’ is the most popular and has been downloaded ...
View resourceZack Sullivan: The future of online advertising
In Episode 11 of The ClickZ Podcast, we talk to Zack Sullivan, the head of delivery at Future Publishing to hear his perspective on the future of onli...
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