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The Finance Industry's Playbook for Customer Acquisition

Whitepaper | Advertising & Promotion The Finance Industry's Playbook for Customer Acquisition

4m

The Finance Industry's Playbook for Customer Acqui...

Acquiring new customers is a crucial marketing task for any company– but it’s especially difficult for the finance industry, where customers tend to ...

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The Retailer’s Playbook for Customer Acquisition

Whitepaper | Actionable Analysis The Retailer’s Playbook for Customer Acquisition

4m

The Retailer’s Playbook for Customer Acquisition

Data Axle presents this guide to help retailers build or improve their data-centric acquisition program – one that eliminates wasteful spending, attra...

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Selecting a Customer Data Platform: Gartner Market Guide

Whitepaper | Analyzing Customer Data Selecting a Customer Data Platform: Gartner Market Guide

5m

Selecting a Customer Data Platform: Gartner Market...

Marketing leaders can use this guide to understand the customer data platform marketplace before making further investments to improve their first-par...

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Accelerate Your Agency in 2021

Whitepaper | Agency Spotlight Accelerate Your Agency in 2021

6m

Accelerate Your Agency in 2021

SharpSpring is passionate about making sales and marketing automation accessible for agencies so that organizations are better equipped to meet all cl...

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The Definitive Guide to Virtual Sales Enablement

Whitepaper | Commerce & Sales The Definitive Guide to Virtual Sales Enablement

6m

The Definitive Guide to Virtual Sales Enablement

Why are some companies thriving in the current environment while others are falling behind? The secret is modern sales enablement that’s designed for ...

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5 Channels You Should Prioritize In 2021

Whitepaper | Advanced Email Marketing 5 Channels You Should Prioritize In 2021

7m

5 Channels You Should Prioritize In 2021

If in 2021 you don’t have a website with a strong online presence, you’re going to lose out on significant sales revenue. And after the year we’ve jus...

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Capitalizing on Content

Whitepaper | Ad Industry Metrics Capitalizing on Content

9m

Capitalizing on Content

We have reached a stage where we’re consuming content faster than ever before. Read More...

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What Is A CDP? And What Isn’t A CDP?

Whitepaper | Analytics What Is A CDP? And What Isn’t A CDP?

11m

What Is A CDP? And What Isn’t A CDP?

In these times, it has become very difficult to navigate through the Martech landscape. With a steady increase in the number of marketing tools, very ...

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How to Design a Strong Off-Page SEO Strategy

Whitepaper | Marketing How to Design a Strong Off-Page SEO Strategy

12m

How to Design a Strong Off-Page SEO Strategy

Almost every single business with a website is investing in their SEO strategy in 2020 to get ahead of their competition. Read More...

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The Ultimate Guide To Web Push Notifications

Whitepaper | Analyzing Customer Data The Ultimate Guide To Web Push Notifications

1y

The Ultimate Guide To Web Push Notifications

Browser Push Notifications are clickable rich content messages sent to your device by a website or a web app. Web push notifications can be delivered ...

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Capgemini Lookbook - A visual collection of award-winning sites

Whitepaper | Digital Transformation Capgemini Lookbook - A visual collection of award-winning sites

1y

Capgemini Lookbook - A visual collection of award-...

Businesses need to meticulously think through each step before they embark on the replatforming journey, as it's not just an easy site redesign or sof...

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Native Advertising: A Full-Funnel Approach

Whitepaper | Digital Advertising Native Advertising: A Full-Funnel Approach

1y

Native Advertising: A Full-Funnel Approach

As native advertising continues to capture growing amounts of advertising share, it has evolved from a means to strengthen consumer engagement to a po...

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Marketing's New M.O.

Whitepaper | Digital Marketing Marketing's New M.O.

1y

Marketing's New M.O.

We all have a personal M.O. that is a ‘modus operandi’, or a way of working which we’ve developed over the years. Where a specialization in brand, ope...

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How to Do Online Competitor Analysis

Whitepaper | Actionable Analysis How to Do Online Competitor Analysis

1y

How to Do Online Competitor Analysis

Many companies do competitor analysis when they develop a digital marketing strategy and never get back to it later. That’s an oversight, because in m...

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14 ways to get more out of your Salesforce account

Whitepaper | Marketing 14 ways to get more out of your Salesforce account

1y

14 ways to get more out of your Salesforce account

Industry-leading customer relationship management tool (CRM), Salesforce offers a wealth of business-boosting tools and functionality.  Read More...

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Strategic Planning Guide

Whitepaper | Content Marketing Strategic Planning Guide

1y

Strategic Planning Guide

For every business to run, it is very important to create a fundamental business plan and stick to it. However, although most small business owners cr...

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2020 Creative Trends

Whitepaper | Agency Spotlight 2020 Creative Trends

1y

2020 Creative Trends

Get ready for the year ahead with our guide to the latest styles based on billions of image, video and  downloads. Bright colors, cartoon faces, and o...

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5 Tips For Amplifying Your Brand With Purpose Driven Creative

Whitepaper | Campaigns 5 Tips For Amplifying Your Brand With Purpose Driven Creative

1y

5 Tips For Amplifying Your Brand With Purpose Driv...

People around the world in every age group and at every income level are becoming more socially conscious. According to a 2018 Edelman study, 64 perce...

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CDP vs DMP vs CRM

Whitepaper | Analytics CDP vs DMP vs CRM

1y

CDP vs DMP vs CRM

CDP (or the Customer Data Platform) collects data from the internet and offline sources in real-time in order to create a unified customer view, that ...

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The Science Of Effective Marketing With Dan Gilbert

Podcast | Digital Marketing The Science Of Effective Marketing With Dan Gilbert

1y

The Science Of Effective Marketing With Dan Gilber...

This is the ClickZ digital marketing podcast and Tim Flagg joined by legendary marketer Dan Gilbert. They’ll be talking about how and why marketing ha...

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Beyond Ad Verification: Capturing Consumer Attention to Achieve Campaign Success

Whitepaper | Digital Marketing Beyond Ad Verification: Capturing Consumer Attention to Achieve Campaign Success

1y

Beyond Ad Verification: Capturing Consumer Attenti...

Today, consumers spend more time engaging with media than ever before and the proliferation of channels and devices gives us more opportunity than eve...

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The State of First Party Marketing

Whitepaper | Analyzing Customer Data The State of First Party Marketing

1y

The State of First Party Marketing

As new regulations like GDPR and CCPA reduce the availability of third-party consumer data and as consumer demand for both privacy and personalization...

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5 Types of Shoppers & How To Win Their Heart

Whitepaper | Analytics 5 Types of Shoppers & How To Win Their Heart

2y

5 Types of Shoppers & How To Win Their Heart

Just as shopping has changed, so have shoppers. Ecommerce allows consumers to purchase products in ways that would have been difficult or impossible i...

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Eight Questions to Ask Before Migrating to a New Commerce Platform

Whitepaper | Digital Transformation Eight Questions to Ask Before Migrating to a New Commerce Platform

2y

Eight Questions to Ask Before Migrating to a New C...

Businesses need to meticulously think through each step before they embark on the replatforming journey, as it's not just an easy site redesign or sof...

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The 2020 Influencer Marketing Playbook

Whitepaper | Content Marketing The 2020 Influencer Marketing Playbook

2y

The 2020 Influencer Marketing Playbook

Over the past decade, nearly every phase of marketing has undergone a revival thanks to the mainstream adoption of social media, the emergence of long...

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How To Evaluate Machine Learning Powered Performance Marketing Agencies

Whitepaper | Analytics How To Evaluate Machine Learning Powered Performance Marketing Agencies

2y

How To Evaluate Machine Learning Powered Performan...

Marketing success depends on a number of factors. In this digital age, marketers can not win without mastering data, analytics, and automation Read Mo...

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Marketing trends: Nine factors reshaping marketing and how you can stay ahead of them

Whitepaper | Data & Analytics Marketing trends: Nine factors reshaping marketing and how you can stay ahead of them

2y

Marketing trends: Nine factors reshaping marketing...

The concept of marketing has seen a global change. To compete in this instantly changing world, one has to keep its customers happy throughout. Read M...

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