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Website redesign in 7 steps

Whitepaper | Advertising & Promotion Website redesign in 7 steps

4m

Website redesign in 7 steps

This content experience toolkit can help map out your 2021 digital strategies, prioritise the most important developments and excel in the digital age...

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Sectigo State of Website Security and Threat Report

Whitepaper | Management Sectigo State of Website Security and Threat Report

7m

Sectigo State of Website Security and Threat Repor...

Website security is not top of mind for most small- to medium-sized businesses (SMBs). Their focus is understandably on getting products and services ...

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Path to Personalization

Whitepaper | Analyzing Customer Data Path to Personalization

8m

Path to Personalization

Delivering tailored experiences at the right time is the key difference between simple personalization and enterprise personalization at scale—and con...

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7 Winning Lead Generation Strategies that Drive Growth

Whitepaper | Analytics 7 Winning Lead Generation Strategies that Drive Growth

8m

7 Winning Lead Generation Strategies that Drive Gr...

The tumultuous past year has brought on market changes that forced many companies to pivot and reinvent their lead generation strategies. Read More...

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Think Bigger: Your Digital Experience Is More Than Your Website

Whitepaper | Analyzing Customer Data Think Bigger: Your Digital Experience Is More Than Your Website

9m

Think Bigger: Your Digital Experience Is More Than...

A Digital Experience Platform (DXP) is a software platform that enables businesses to optimize the user experience across all digital channels through...

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Who are your best customers? Rethinking Customer Loyalty in a Digital-First World

Whitepaper | Analyzing Customer Data Who are your best customers? Rethinking Customer Loyalty in a Digital-First World

9m

Who are your best customers? Rethinking Customer L...

There have been widespread changes in customer behavior due to the pandemic and the event has made digital channels the main way customers interact wi...

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How to Design a Strong Off-Page SEO Strategy

Whitepaper | Design How to Design a Strong Off-Page SEO Strategy

1y

How to Design a Strong Off-Page SEO Strategy

Almost every single business with a website is investing in their SEO strategy in 2020 to get ahead of their competition. Read More...

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CDP vs DMP vs CRM

Whitepaper | Analytics CDP vs DMP vs CRM

2y

CDP vs DMP vs CRM

CDP (or the Customer Data Platform) collects data from the internet and offline sources in real-time in order to create a unified customer view, that ...

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Why Partnering With A Website Builder Is The Right Move

Whitepaper | Marketing Technology Awards Why Partnering With A Website Builder Is The Right Move

2y

Why Partnering With A Website Builder Is The Right...

One of the most important components to a business’ success today is a cohesive online presence centered around a website that is specifically tailored...

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SEO for Website Redesign and Migration

Whitepaper | Design SEO for Website Redesign and Migration

2y

SEO for Website Redesign and Migration

Redesigning a website or migrating it takes a lot of planning. If you do not take proper SEO precautions it can result to be highly unsatisfactory, bu...

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Measuring the ROI of Google Posts for Enterprise Brands

Whitepaper | Content Measuring the ROI of Google Posts for Enterprise Brands

2y

Measuring the ROI of Google Posts for Enterprise B...

Google posts allows businesses to create optimised, temporary content that appears when users search for a particular business and brand. The digital ...

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Creating an Omnichannel Customer Experience for B2C Brands

Whitepaper | B2C Creating an Omnichannel Customer Experience for B2C Brands

2y

Creating an Omnichannel Customer Experience for B2...

50% of customers in the US prefer a personalized customer experience. And yet companies still struggle just to respond to every qualified lead. In fac...

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Time is Money: Your Path to ROI in Today's Multi-Channel World

Whitepaper | Mobile Time is Money: Your Path to ROI in Today's Multi-Channel World

2y

Time is Money: Your Path to ROI in Today's Multi-C...

An integrated multi-channel marketing program can boost your revenue up to 35%. Time is money and building a great relationship with your customer ...

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How to Turn Your Website Into a Lead Generation Machine

Whitepaper | Convergence Analytics How to Turn Your Website Into a Lead Generation Machine

3y

How to Turn Your Website Into a Lead Generation Ma...

At this point, having a website associated with your brand is non-negotiable. You wouldn’t even think to operate without one. Unfortunately, how...

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The Ultimate Guide to Intelligent Account-Based Marketing

Whitepaper | Account-based marketing The Ultimate Guide to Intelligent Account-Based Marketing

3y

The Ultimate Guide to Intelligent Account-Based Ma...

As one of the most talked-about strategies, account-based marketing (ABM) is rapidly changing the way we think about marketing at scale. Technology &...

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The New 4Ps of Digital: A Roadmap to Bridge the Gap via CRM

Whitepaper | CRM The New 4Ps of Digital: A Roadmap to Bridge the Gap via CRM

3y

The New 4Ps of Digital: A Roadmap to Bridge the Ga...

For marketers, the pressure to prove ROI increases, how can you successfully answer, in dollars and KPIs, the promise of technology in building smarte...

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Buyers Guide: Bid management tools

Report | Change management Buyers Guide: Bid management tools

4y

Buyers Guide: Bid management tools

ClickZ has launched an innovative new series of buyers guides, created with the aim of cutting through the complexity of the technology landscape to h...

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The Age of Amazon: Maximizing the B2C Marketing Opportunity

Whitepaper | B2C The Age of Amazon: Maximizing the B2C Marketing Opportunity

4y

The Age of Amazon: Maximizing the B2C Marketing Op...

In 2012 a seismic shift took place. Amazon surpassed Google as the top destination for U.S. online shoppers. Today, Amazon is not only the undisputed ...

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Blueprint to Account-Based Marketing

Whitepaper | Account-based marketing Blueprint to Account-Based Marketing

4y

Blueprint to Account-Based Marketing

Account-based marketing (ABM) is a modern take on classic B2B strategies, bolstered by new technology and a commitment to sales and marketing alignmen...

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Jim Hodgkins: Using psychology to improve online advertising

Podcast | Digital Advertising Jim Hodgkins: Using psychology to improve online advertising

5y

Jim Hodgkins: Using psychology to improve online a...

Targeting online consumers can be a blunt science, but VisualDNA has pioneered a way to collect psychological profiles for individuals online to creat...

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Ben Williams: Adblockers and the future of online advertising

Podcast | Digital Advertising Ben Williams: Adblockers and the future of online advertising

5y

Ben Williams: Adblockers and the future of online ...

Adblockers have become a major challenge for publishers and advertisers alike. ‘Adblock plus’ is the most popular and has been downloaded ...

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