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    Measuring for the customer: The future of brand loyalty
    Podcast | Loyalty

    Measuring for the customer: The future of brand loyalty

    2y

    Measuring for the customer: The future of brand lo...

    Azlan advocates for a model that moves away from measuring products and services in individual channels, toward measuring success from a customer pers...

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    Who are your best customers? Rethinking Customer Loyalty in a Digital-First World
    Whitepaper | Loyalty

    Who are your best customers? Rethinking Customer Loyalty in a Digital-First...

    3y

    Who are your best customers? Rethinking Customer L...

    There have been widespread changes in customer behavior due to the pandemic and the event has made digital channels the main way customers interact wi...

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