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Digital Marketing

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    Adobe
    IBM sells Watson Marketing and commerce portfolio to Centerbridge, focuses on cloud, AI, supply chain

    Industry Developments IBM sells Watson Marketing and commerce portfolio to Centerbridge, focuses on cloud, AI, supply chain

    2w Kimberly Collins
    Martech news roundup: Marketo partnerships, new LinkedIn capabilities, WhatsApp Business for iOS

    Marketing Technology Martech news roundup: Marketo partnerships, new LinkedIn capabilities, WhatsApp Business for iOS

    2w Tessa Judge
    Adobe CMO Ann Lewnes: "Eight years ago, we moved 70% of our marketing budget to digital. People thought we were crazy."

    Digital Marketing Adobe CMO Ann Lewnes: "Eight years ago, we moved 70% of our marketing budget to digital. People thought we were crazy."

    3w Kimberly Collins
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    Microsoft CEO Satya Nadella: "Know where the world is going. You have to bet right, long before it's conventional"

    Industry Developments Microsoft CEO Satya Nadella: "Know where the world is going. You have to bet right, long before it's conventional"

    3w Kimberly Collins
    Best Buy CEO Hubert Joly: "Ten years ago at Best Buy, we thought 'Amazon will kill us'"

    Digital Transformation Best Buy CEO Hubert Joly: "Ten years ago at Best Buy, we thought 'Amazon will kill us'"

    3w Kimberly Collins
    Martech news roundup: Facebook's Ad Library, Google's AMP for Email, relaunch of BitTorrent Live, and more

    Marketing Technology Martech news roundup: Facebook's Ad Library, Google's AMP for Email, relaunch of BitTorrent Live, and more

    3w Tessa Judge
    Martech news roundup: Salesforce, Adobe, Twitter announce features, AdTheorent appoints CRO

    Marketing Technology Martech news roundup: Salesforce, Adobe, Twitter announce features, AdTheorent appoints CRO

    1m Tessa Judge
    Martech news roundup: Facebook integrations, Kustomer funding, Adobe & Microsoft acquisitions

    Marketing Technology Martech news roundup: Facebook integrations, Kustomer funding, Adobe & Microsoft acquisitions

    3m Kimberly Collins
    "Stores are the new media": Q+A with Adobe's Michael Klein

    Retail "Stores are the new media": Q+A with Adobe's Michael Klein

    4m Mike O'Brien
    5 takeaways from the record-breaking Cyber Weekend

    Ecommerce 5 takeaways from the record-breaking Cyber Weekend

    5m Mike O'Brien
    6 great examples of email marketing from Black Friday and Cyber Monday

    Email Marketing 6 great examples of email marketing from Black Friday and Cyber Monday

    5m Mike O'Brien
    Weekly martech review: Hootsuite integrates Google Ads, Pinterest opens API, Adobe acquires Marketo

    Marketing Technology Weekly martech review: Hootsuite integrates Google Ads, Pinterest opens API, Adobe acquires Marketo

    7m Kimberly Collins
    Adobe Analytics unveils Virtual Analyst to find insights in unused data

    AI Adobe Analytics unveils Virtual Analyst to find insights in unused data

    7m Kimberly Collins
    By acquiring Marketo, Adobe moves beyond B2C

    Industry Developments By acquiring Marketo, Adobe moves beyond B2C

    7m Emily Alford
    Weekly martech review: Sisense raises $80m, Adobe updates video suite, iHeartMedia acquires podcasting business

    Marketing Technology Weekly martech review: Sisense raises $80m, Adobe updates video suite, iHeartMedia acquires podcasting business

    7m Kimberly Collins
    Weekly MarTech review: cuts to Facebook ad-targeting, updates to Google Analytics and Adobe Campaign

    Marketing Technology Weekly MarTech review: cuts to Facebook ad-targeting, updates to Google Analytics and Adobe Campaign

    8m Kimberly Collins
    7 attributes of a marketing leader

    Strategy & Leadership 7 attributes of a marketing leader

    9m Marisa Ricciardi, Ricciardi Group
    5 ways AI is changing the tech industry

    AI 5 ways AI is changing the tech industry

    10m Valentine Ferrari
    The new luxury landscape: How Tiffany & Co., Gucci and LVMH are embracing digital transformation

    Retail The new luxury landscape: How Tiffany & Co., Gucci and LVMH are embracing digital transformation

    12m Mike O'Brien
    St. Patrick's Day reminds us that "the holidays" don't end in January

    Strategy & Leadership St. Patrick's Day reminds us that "the holidays" don't end in January

    1y Mike O'Brien
    ClickZ Buyers Guide: Bid Management Tools

    Marketing Technology ClickZ Buyers Guide: Bid Management Tools

    1y Sam Lawson, Head of ClickZ
    Agility, innovation and guacamole: Q+A with Avocados From Mexico's Ivonne Kinser

    Digital Advertising Agility, innovation and guacamole: Q+A with Avocados From Mexico's Ivonne Kinser

    1y Mike O'Brien
    Flashback to the forecast: Revisiting our 2017 predictions

    Strategy & Leadership Flashback to the forecast: Revisiting our 2017 predictions

    1y Mike O'Brien
    7 ways to reduce cart abandonment with a more seamless checkout

    Ecommerce 7 ways to reduce cart abandonment with a more seamless checkout

    1y Mike O'Brien
    Technology empowers companies to remain agile against Amazon, whether they're David or Goliath

    Strategy & Leadership Technology empowers companies to remain agile against Amazon, whether they're David or Goliath

    1y Mike O'Brien
    Top trends marketers need to know for the holiday season

    Marketing Top trends marketers need to know for the holiday season

    3y Tereza Litsa
    American Apparel: driving customer centricity in an omnichannel world

    Analytics American Apparel: driving customer centricity in an omnichannel world

    3y Sophie Loras
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