Overcoming CX shortfalls across digital channels with (and without!) AI

Actionable Analysis Overcoming CX shortfalls across digital channels with (and without!) AI

2y Cyril Coste

Overcoming CX shortfalls across digital channels w...

Exclusive advice from global influencer and CXO leader, Cyril Coste on how to amp up your customer experience (CX) strategy and connect AI with digita...

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AI-powered chatbots deliver personalization at scale

Personalization AI-powered chatbots deliver personalization at scale

3y Jacqueline Dooley

AI-powered chatbots deliver personalization at sca...

Conversational marketing platforms that utilize automated, personalized, real-time conversations are reshaping digital commerce Read More...

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Using the scientific method to test digital marketing strategies

Digital Marketing Using the scientific method to test digital marketing strategies

3y Lyssa Myska Allen

Using the scientific method to test digital market...

HGS' Lyssa Myska Allen breaks down how businesses can better prep for the future and build flexible marketing strategies to keep up with rapidly chang...

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Intelligent chat isn’t one-size-fits-all: Three use cases that drive real results

Emerging Technology Intelligent chat isn’t one-size-fits-all: Three use cases that drive real results

4y Rebecca Clyde

Intelligent chat isn’t one-size-fits-all: Three us...

Rebecca Clyde, Co-founder and CEO of Botco.ai, shows how marketers can leverage intelligent chat technology to better communicate change, and find and...

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What does lead generation look like in 2020?

Lead generation What does lead generation look like in 2020?

4y Clate Mask

What does lead generation look like in 2020?

Clate Mask, CEO at Keap, details why it's important to leverage different lead generation strategies in 2020 to ensure your business stays alive. Read...

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Practical tips to transition your ecommerce business in the second half of 2020

Digital Marketing Practical tips to transition your ecommerce business in the second half of 2020

4y Jennifer Warren

Practical tips to transition your ecommerce busine...

From flexible pricing of products to asynchronous conversations, we look at some helpful tips to transition your ecommerce business in the second half...

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Instant messaging has taken over the world, but this is just the beginning

Digital Marketing Instant messaging has taken over the world, but this is just the beginning

4y Djamel Agaoua

Instant messaging has taken over the world, but th...

Millennials and Generation Z have been primed for the digitization of society since they were kids, and now the COVID-19 pandemic has accelerated the ...

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The AI-enhanced CX: Agility for an uncertain future

Emerging Technology The AI-enhanced CX: Agility for an uncertain future

4y Sven Feurer

The AI-enhanced CX: Agility for an uncertain futur...

Despite uncertainty caused by COVID-19, the demand for AI is steady. AI will continue to play a critical role in businesses staying agile and ahead of...

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The benefits of effective chatbots on customer experience

Emerging Technology The benefits of effective chatbots on customer experience

4y Sebastian Witalec & Rob Lauer

The benefits of effective chatbots on customer exp...

Customers and employees alike want information quickly, especially during a pandemic. We break down what goes into building an effective chatbot and t...

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How amika uses an AI platform to drive online sales and build trust

Emerging Technology How amika uses an AI platform to drive online sales and build trust

4y Lucie Loubet

How amika uses an AI platform to drive online sale...

How Automat Technologies' AI chatbots helped DTC hair care brand amika, increase its website revenue by 30 percent. Read More...

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AI-based conversational analysis reveals that sales teams are holding steady in spite of COVID-19

Emerging Technology AI-based conversational analysis reveals that sales teams are holding steady in spite of COVID-19

4y Jacqueline Dooley

AI-based conversational analysis reveals that sale...

Conversational AI company, Chorus.ai, is using its technology, customer base, and expertise to gain insights about COVID-19’s impact on sales teams an...

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CX is still broken and how to fix it

Strategies CX is still broken and how to fix it

4y Ryan Lester

CX is still broken and how to fix it

CX has come a long way since the nascent days of commerce. Or has it? LogMeIn's Ryan Lester discusses how there is still much work to be done. Read Mo...

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How Citi Commercial Cards is using conversational AI to improve CX

Chatbots How Citi Commercial Cards is using conversational AI to improve CX

4y Jacqueline Dooley

How Citi Commercial Cards is using conversational ...

We spoke with Citi’s Managing Director, Gonca Latif-Schmitt, to learn more about Citi Commercial Cards is using AI chatbot technology within the large...

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Why you need an SMS chatbot right now: Six strategic best practices

Chatbots Why you need an SMS chatbot right now: Six strategic best practices

4y Hillary Black

Why you need an SMS chatbot right now: Six strateg...

Head of Marketing and Strategy at Mav, Hillary Black helps you design a strategic, conversational experience on SMS with best practices and examples. ...

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Marketing automation solutions every SMB should have in 2020

Marketing Marketing automation solutions every SMB should have in 2020

4y Chad Ruff

Marketing automation solutions every SMB should ha...

Swiftpage CTO discusses four marketing automation tools every small and midsize business should have to stay competitive as we enter the new decade. R...

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How new technology is changing the game for the luxury customer

UX How new technology is changing the game for the luxury customer

4y Hadar Paz

How new technology is changing the game for the lu...

How live chat, chatbots, AI and more are creating a new opportunity for luxury brands to create a better, seamless digital customer service experience...

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Brands are competing on emotional connection, and using AI to get there

AI & Automation Brands are competing on emotional connection, and using AI to get there

4y Danny Tomsett

Brands are competing on emotional connection, and ...

Emotional connection is more than twice as valuable to brands than customer satisfaction. But how can they connect with people on a deeper, human leve...

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Five key social media trends that will shape 2020

Digital Marketing Five key social media trends that will shape 2020

4y Tereza Litsa

Five key social media trends that will shape 2020

What does the future hold for social media? Here are the key trends to follow for another successful year in social media marketing for your brand. Re...

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Using AI chatbots to transform the marketing landscape

AI & Automation Using AI chatbots to transform the marketing landscape

5y John Ejiofor

Using AI chatbots to transform the marketing lands...

With a projected 8.55 billion people by 2030, how do you ensure that your message is personalized, at scale, and in real-time? The answer is AI chatbo...

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Only 8% of stores use live chat correctly, new report says

Ecommerce Only 8% of stores use live chat correctly, new report says

5y Kimberly Collins

Only 8% of stores use live chat correctly, new rep...

"Most online retailers are leaving money (and marketing campaign ROI) on the table," Vincent Phamvan, Head of Growth at Simplr, told ClickZ. Read More...

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How have chatbots failed to deliver on promise, and how will this change?

Chatbots How have chatbots failed to deliver on promise, and how will this change?

5y Vivek Lakshman

How have chatbots failed to deliver on promise, an...

Companies jumped on the chatbot bandwagon a few years ago. The first generation has come up short in some ways, but the new wave of digital assistants...

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TechSee releases ‘first’ computer vision platform for contact centers

Emerging Technology TechSee releases ‘first’ computer vision platform for contact centers

5y Barry Levine

TechSee releases ‘first’ computer vision platform ...

TechSee has released what they're calling the first AI-powered visual recognition for contact centers, to help detect and resolve customer issues via ...

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Brands are excited about chatbots. Why aren't consumers?

Chatbots Brands are excited about chatbots. Why aren't consumers?

5y Mike O'Brien

Brands are excited about chatbots. Why aren't cons...

Though chatbots continue to explode in popularity for marketers, they have downsides that result in consumers preferring human interaction. Read More...

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The 10 types of social and relationship-based marketing platforms

Social & Community The 10 types of social and relationship-based marketing platforms

5y Jonathan Brown

The 10 types of social and relationship-based mark...

People spend nearly two hours per day on social. What platforms should marketers be using to reach these users? An overview of the ten main types, plu...

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How messaging is transforming the way we do business

Digital Transformation How messaging is transforming the way we do business

5y Jacqueline Dooley

How messaging is transforming the way we do busine...

Each month, people and businesses exchange more than 8 billion messages, representing 400% year on year growth. How can businesses prepare for this ch...

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The state of the chatbot market in 2019

Chatbots The state of the chatbot market in 2019

5y Jacqueline Dooley

The state of the chatbot market in 2019

The global chatbot market is expected to surpass $994 million by 2024, with a compound annual growth rate of 27%. An overview of the state of the chat...

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What's Saks Fifth Avenue's top tech investment? Its salespeople

Retail What's Saks Fifth Avenue's top tech investment? Its salespeople

5y Mike O'Brien

What's Saks Fifth Avenue's top tech investment? It...

While retailers increasingly trick their stores out, Saks Fifth Avenue focuses on making sure salespeople have every digital tool at their disposal. R...

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