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    customer data
    5 first-party data strategies to power your personalization

    Data & Analytics 5 first-party data strategies to power your personalization

    4m Mike O'Brien
    Why do you need multi-touch attribution?

    Data & Analytics Why do you need multi-touch attribution?

    6m Sam Carter
    Breaking down silos with the metrics that matter

    Data & Analytics Breaking down silos with the metrics that matter

    10m Mike O'Brien
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    What’s your Amazon strategy?: Tapping into The Holy Grail of transactional data

    Ecommerce What’s your Amazon strategy?: Tapping into The Holy Grail of transactional data

    10m Mike O'Brien
    Using clickstream data to know your customer's entire online journey

    Analytics Using clickstream data to know your customer's entire online journey

    11m Rebecca Sentance
    How can a Customer Data Platform tackle common challenges faced by CMOs?

    Analyzing Customer Data How can a Customer Data Platform tackle common challenges faced by CMOs?

    1y Sam Carter
    What are the essential components of a Customer Data Platform?

    Analyzing Customer Data What are the essential components of a Customer Data Platform?

    1y Sam Carter
    How to maximize your customer data: A personalization masterclass

    Analyzing Customer Data How to maximize your customer data: A personalization masterclass

    1y Linus Gregoriadis