Behavior changes means new learnings for ecommerce retailers

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2w John Williams
The problem of data collection: One in 10 consumers know almost nothing about what’s happening with their data

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3w Jacqueline Dooley
Three reasons why enterprise CDP adoption lags

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1m Adrian Nash
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You’ve collected customer data, now what?

Analyzing Customer Data You’ve collected customer data, now what?

1m Radhakrishnan Rajagopalan
The 3 most destructive mistakes marketers make with intent data

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1m Kirsten Markson
Q&A with Kasper Skou, CEO and Co-Founder of Semasio

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2m Mahir Prasad
Fool’s gold – Leaving behind “match rate” as a success metric for identity

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3m Gerry Bavaro
4 simple steps to consistently improve customer experiences on websites

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3m Shane Phair
Brands need to use the pandemic to clean up their data

Data Brands need to use the pandemic to clean up their data

3m JoAnne Monfradi Dunn
Why marketers are giving second-party data a second look

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3m Steve Silvers
Customer obsession is no longer an option. It’s an imperative

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3m Toniann Mendelzon
Retailers, expand your identity strategy to include marketing

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4m Eddie Cannon
Ways to take consumer privacy seriously in the time of COVID

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4m Rich Smith
This is what a customer data platform (CDP) is designed to do

Data & Analytics This is what a customer data platform (CDP) is designed to do

4m Jacqueline Dooley
How COVID is helping marketers prioritize consumer privacy

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4m Ross Shanken
Measurement in a post-third-party ecosystem: Why your current benchmarks are obsolete

Analytics Measurement in a post-third-party ecosystem: Why your current benchmarks are obsolete

4m Rupert Hodson
The ultimate brand guide to helping consumers achieve data harmony

Analytics The ultimate brand guide to helping consumers achieve data harmony

4m Emily Safian-Demers
Why marketing will improve thanks to the death of third-party cookies

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5m Alex Yoder
Tech Talk with BlueConic: How the world's leading CDP centralizes and optimizes data

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5m Michael McManus
Scaling ad revenue growth with first-party data expertise

Analyzing Customer Data Scaling ad revenue growth with first-party data expertise

5m Ankit Oberoi
First-party data isn’t enough, here is why

Analyzing Customer Data First-party data isn’t enough, here is why

5m Feliks Malts
When it comes to customer data, they should always willingly opt-in

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6m Or Lenchner
Mid-year checkpoint: Three data-dependent marketing strategies

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6m Mark Lawrence
Rise of TV viewership and ACR leads to new data challenges abound

Data-Driven Marketing Rise of TV viewership and ACR leads to new data challenges abound

6m Daniel Jaye
Why brands need to take a strategic approach to personalization

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7m Jean-René Boidron
The siloed approach to marketing is on its last legs

Data-Driven Marketing The siloed approach to marketing is on its last legs

7m Ross Shelleman
Five things to ask when seeking alternatives in a cookie-less world

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8m Ajit Thupil
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