Personalized content is good for you, apparently. Read More...
View articleBrands need to respect consumers' boundaries, and recognize that when it comes to creating a better user experience, less might actually be more. Read...
View articleConsensus among industry and privacy groups is crucial to the adoption of any Do Not Track standard, but stakeholders at a recent W3C meeting in Bruss...
View articleData published on social networks will last forever, warns security panel. Read More...
View articleSenator Jay Rockefeller asked nine data firms including Acxiom and Facebook partner DataLogix, to provide detailed information on the consumer data th...
View articleThe ANA reiterated at Advertising Week its opposition to making "do-not-track" the default option in the next version of Internet Explorer, IE10. Read...
View articleGoogle's Chrome is the latest browser to allow users to block monitoring. Read More...
View articleHow changes in private browsing settings may affect remarketing campaigns. Read More...
View articleChief Privacy Officer Brendon Lynch reaffirmed the company's plans to automatically enable Do Not Track in the upcoming version of Internet Explorer. ...
View articleDavid Ketchum, chairman for the ADMA and president of Bite Communications, Asia Pacific spoke about the highlights of the Yearbook findings. Read More...
View articleEU said Microsoft should be allowed to implement DNT by default. Read More...
View articleConspiracy theories rise, Firefox browser maker dislikes default DNT move. Read More...
View articleTwitter's new feature is reliant in part on tracking DNT would disable. Read More...
View articleSystem lets them consumers set mobile tracking preferences. Read More...
View articleAgency publishes final privacy framework, reaffirming support for legislation. Read More...
View articleLetter from EU privacy group to IAB Europe adds another wrinkle to developing story. Read More...
View articleThe FTC would enforce compliance of Digital Advertising Alliance members with a browser-based do not track system. Read More...
View articleGroups like Center for Digital Democracy played key roles in influencing privacy legislation introduced in 2011. Read More...
View articleJ. Thomas Rosch is skeptical of self-regulatory initiatives and of FTC's understanding of what consumers want when it comes to privacy. Read More...
View articleBetter Business Bureau has contacted over 100 companies to test compliance. Read More...
View articleA breakdown of the six online privacy bills and what they call for. Read More...
View articleAnother do-not-track bill is expected in the U.S. Senate soon, while in the House, a new draft bill tackles young people's data. Read More...
View articleThe introduction leaves Google's Chrome as the only major browser without a do-not-track mechanism. Read More...
View articleThe bipartisan Commercial Privacy Bill of Rights would give the FTC enforcement power over data privacy requirements. Read More...
View articleThe European online ad industry will launch a behavioral ad privacy opt out system akin to a U.S. program later this month, responding to E.U. laws. R...
View articleCountless third party analytics and ad tracking systems enabled by AP-related sites will still track. Read More...
View articleCustomers will tell you a lot about themselves if they believe it is worth the value of your proposition. Read More...
View article