Instagram tests hiding likes: Top announcements from the F8 Conference
Digital Marketing

Instagram tests hiding likes: Top announcements from the F8 Conference

5y Tereza Litsa

Instagram tests hiding likes: Top announcements fr...

The five most significant announcements about Instagram from the F8 conference, and how they might affect marketing strategy. Read More...

View article
Facebook rolls out their biggest redesign in five years: What does it mean for marketers?
Digital Marketing

Facebook rolls out their biggest redesign in five years: What does it mean ...

5y Tereza Litsa

Facebook rolls out their biggest redesign in five ...

Their updated vision is now based on six principles: Private interactions, encryption, reduced permanence, safety, interoperability, and secure data s...

View article
Facebook Stories reach 500 million daily users: What it means for your brand
Digital Marketing

Facebook Stories reach 500 million daily users: What it means for your bran...

5y Tereza Litsa

Facebook Stories reach 500 million daily users: Wh...

Facebook Stories daily users have jumped to 500 million, as compared to 300 million in Sept 2018. What's next for the platform and how should brands p...

View article
Get the latest analysis and reports delivered to your inbox daily
TikTok was the most downloaded social media app Q1 2019. Should your brand join?
Digital Marketing

TikTok was the most downloaded social media app Q1 2019. Should your brand ...

5y Tereza Litsa

TikTok was the most downloaded social media app Q1...

TikTok is the latest trending social media app. Its number of downloads have skyrocketed over the last few months. Is it time for your brand to try it...

View article
How do you measure a good click-through rate (CTR) for PPC?
Digital Marketing

How do you measure a good click-through rate (CTR) for PPC?

5y Tereza Litsa

How do you measure a good click-through rate (CTR)...

Your click-through content can help you understand what people think of your ads and your content. Here’s how to understand the definition of good CTR...

View article
Martech news roundup: Marketo partnerships, new LinkedIn capabilities, WhatsApp Business for iOS
Disruptive MarTech

Martech news roundup: Marketo partnerships, new LinkedIn capabilities, What...

5y Tessa Judge

Martech news roundup: Marketo partnerships, new Li...

Roundup of top news in martech from the week of Apr 1-Apr 8, 2019. Read More...

View article
Martech news roundup: Facebook's Ad Library, Google's AMP for Email, relaunch of BitTorrent Live, and more
Disruptive MarTech

Martech news roundup: Facebook's Ad Library, Google's AMP for Email, relaun...

5y Tessa Judge

Martech news roundup: Facebook's Ad Library, Googl...

Roundup of top news in martech from the week of Mar 25-Apr 1, 2019. Read More...

View article
It’s interactive, it’s engaging, it’s AI-powered: Mobile advertising 2019, are you there yet?
Digital Advertising

It’s interactive, it’s engaging, it’s AI-powered: Mobile advertising 2019, ...

5y Ivan Guzenko

It’s interactive, it’s engaging, it’s AI-powered: ...

By the end of 2019, in-app advertising will have grown by 60% as media-buyers continue to see increased conversion rates. What to expect from mobile a...

View article
Facebook Ads remove targeting options and metrics: What it means for marketers
Digital Marketing

Facebook Ads remove targeting options and metrics: What it means for market...

5y Tereza Litsa

Facebook Ads remove targeting options and metrics:...

Facebook is limiting the targeting options for certain ads while also updating its metrics. Here’s everything you need to know. Read More...

View article
Martech news roundup: Pinterest hires former Walmart CTO, Instagram and Amazon launch new features
Disruptive MarTech

Martech news roundup: Pinterest hires former Walmart CTO, Instagram and Ama...

5y Tessa Judge

Martech news roundup: Pinterest hires former Walma...

Roundup of top news in martech from the week of Mar 18-Mar 25, 2019. Read More...

View article
Eight tips to use Instagram more effectively to drive action
Digital Marketing

Eight tips to use Instagram more effectively to drive action

5y Tereza Litsa

Eight tips to use Instagram more effectively to dr...

Instagram can help your brand drive action to meet your goals. Here are eight ways on how to use Instagram more effectively to find your ROI. Read Mor...

View article
Martech news roundup: Changes at Facebook, new Google Ads and Twitter tools, Facebook replacing relevance score
Disruptive MarTech

Martech news roundup: Changes at Facebook, new Google Ads and Twitter tools...

5y Tessa Judge

Martech news roundup: Changes at Facebook, new Goo...

Roundup of top news in martech from the week of Mar 11-Mar 18, 2019. Read More...

View article
Two top officials leave Facebook as Zuck focuses on privacy
Industry Developments

Two top officials leave Facebook as Zuck focuses on privacy

5y Kimberly Collins

Two top officials leave Facebook as Zuck focuses o...

On March 14, Facebook's Chief Product Officer and head of WhatsApp announced their departures, tied to Zuckerberg's new privacy-focused direction. Rea...

View article
Conversational commerce: How smartphones and startups are driving a revolution
Industry Developments

Conversational commerce: How smartphones and startups are driving a revolut...

5y Jesse Martin

Conversational commerce: How smartphones and start...

Over the past year, 44% of consumers used chatbots to make purchases and 75% messaged businesses to do the same. The future of conversational commerce...

View article
The future of Facebook according to Zuckerberg and how it affects social media marketing
Social media

The future of Facebook according to Zuckerberg and how it affects social me...

5y Tereza Litsa

The future of Facebook according to Zuckerberg and...

Facebook is changing the future of social media marketing by promising to focus on private messaging. How does this decision affect marketers? Read Mo...

View article
Three shoestring social media strategies to amplify your brand presence
Social media

Three shoestring social media strategies to amplify your brand presence

5y Tiffany Delmore

Three shoestring social media strategies to amplif...

60% of social media marketers say they lack sufficient funds to do their jobs. Ideas / examples of social strategies that work -- without breaking the...

View article
Martech news roundup: WaitWhat funding, Twitter cofounder steps down from board, Google's GKE beta
Disruptive MarTech

Martech news roundup: WaitWhat funding, Twitter cofounder steps down from b...

5y Kimberly Collins

Martech news roundup: WaitWhat funding, Twitter co...

Roundup of top news in martech from the week of Feb 19–Feb 25, 2019. Read More...

View article
Facebook marketing: What’s working in 2019?
Digital Marketing

Facebook marketing: What’s working in 2019?

5y Tereza Litsa

Facebook marketing: What’s working in 2019?

Based on data from >105 million posts, what can we learn about how Facebook posting strategies are changing? Here's what to expect for Facebook mar...

View article
Influencer marketing tips: 3 ways to rethink your strategies
Social media

Influencer marketing tips: 3 ways to rethink your strategies

5y Tiffany Delmore

Influencer marketing tips: 3 ways to rethink your ...

Twitter has reported that almost 40% of its users have purchased something after reading an influencer’s tweet. Tips for what works and what doesn't i...

View article
Facebook unveils its plans for 2019: What’s next?
Digital Marketing

Facebook unveils its plans for 2019: What’s next?

5y Tereza Litsa

Facebook unveils its plans for 2019: What’s next?

Zuckerberg shared Facebook's Q4 earnings, as well as their product roadmap and plans for 2019. Here's an overview of all the key points to know. Read ...

View article
Martech news roundup: Facebook integrations, Kustomer funding, Adobe & Microsoft acquisitions
Disruptive MarTech

Martech news roundup: Facebook integrations, Kustomer funding, Adobe & ...

5y Kimberly Collins

Martech news roundup: Facebook integrations, Kusto...

We review the top news in martech from the week of January 21–28, 2019. Read More...

View article
Martech news roundup: Amazon acquires CloudEndure $250M, an egg beats Kylie Jenner, new Intel AI products
Disruptive MarTech

Martech news roundup: Amazon acquires CloudEndure $250M, an egg beats Kylie...

5y Kimberly Collins

Martech news roundup: Amazon acquires CloudEndure ...

We review the top news in martech from the week of December 31, 2018–January 7, 2019. Read More...

View article
Weekly martech review: HubSpot Ventures, Google Ads conversions, Facebook bug, Google+ April shutdown
Disruptive MarTech

Weekly martech review: HubSpot Ventures, Google Ads conversions, Facebook b...

5y Kimberly Collins

Weekly martech review: HubSpot Ventures, Google Ad...

We review the top news in martech from the week of December 10–17, 2018. Read More...

View article
Six key social media marketing trends for 2019
Digital Marketing

Six key social media marketing trends for 2019

5y Tereza Litsa

Six key social media marketing trends for 2019

It’s the right time now to start planning your social media marketing strategy for 2019. These are the key trends to follow for another successful yea...

View article
Is DuckDuckGo on the verge of another surge in popularity?
Search

Is DuckDuckGo on the verge of another surge in popularity?

5y Mike O'Brien

Is DuckDuckGo on the verge of another surge in pop...

After Facebook's Cambridge Analytica scandal, one of many tech giant controversies this year, DuckDuckGo saw its most dramatic increase in traffic eve...

View article
The impact of increased Amazon presence in digital advertising
Digital Advertising

The impact of increased Amazon presence in digital advertising

5y P.K. Kannan

The impact of increased Amazon presence in digital...

The online advertising market is expected to top $88 billion this year. How increased Amazon presence affects the scene, and the unique advantage they...

View article
Weekly martech review: Cyber Monday & Black Friday, Apple antitrust, Facebook Definers
Disruptive MarTech

Weekly martech review: Cyber Monday & Black Friday, Apple antitrust, Fa...

5y Kimberly Collins

Weekly martech review: Cyber Monday & Black Fr...

We review the top news in martech from the week of November 19–November 26, 2018. Read More...

View article