This month saw the release of the handbook: Going global with Facebook. It’s a useful body of research for budding social media marketers ... read more
I’m not going to lie. I get it. I really do get it. As someone who earned a livelihood for many years ... read more
Here are some examples of campaigns of local and small businesses that are rocking social media.
Instagram marketing is becoming more interesting with the introduction of its own tools, but we may still feel the need to use further platforms for more detailed insights, management, curation, monitoring.
Since its debut on Monday, people in Hong Kong are going crazy for Pokémon GO and brands are going out of their way to cash in.
If you think social media is a big deal now, you’ve seen nothing yet. Social media is poised to take over the ... read more
Many brands have already embraced the power of Instagram, but there are many interesting lessons we can all learn from the Fortune ... read more
Simon G Jewelry has a 25 percent share of voice in the jewelry space, as a result of a social audit that took the brand's social strategy to the next level.