American Apparel: driving customer centricity in an omnichannel world
American Apparel's chief digital officer discussed the future of retail, the importance of delivering value to the consumer, and strategies for an IoT and omnichannel world.
Internet of things
Why retail needs to be prepared for digital transformation
Digital transformation is disrupting industries whether we like it or not. But is the retail sector as prepared for this as it ... read more
Six cool user experience features on Norwegian Airlines
I came to London for Shift, flying with Norwegian Airlines for the first time. It was also my best flight, from a digital user experience standpoint.
How will consumers react to Google’s ‘Chirp’ smart hub?
Following numerous rumours that Google plans to take on Amazon’s Echo with a smart home hub of its own, sources have confirmed that ... read more
Eight predictions about the future of big data
Real-time data, data from connected everything, actionable vs. big... where is all this big data heading, and what should marketers be aware of this year?
Q&A: Deloitte Digital’s Mike Brinker on digital transformation
"Everybody thinks everybody else is doing it, but nobody's doing it well" is how Deloitte Digital's Mike Brinker thinks about teen sex - and digital transformation.
How Ford plans to evolve past selling cars
One of the largest automakers on the planet, Ford plans to stay relevant in the digital age by transitioning from a product brand to a product and services brand.
What’s left for humans to do?: Four takeaways from SXSW
ClickZ missed SXSW this year, but luckily, SapientNitro's Zachary Jean Paradis was there to give us the lowdown. Here are his main takeaways from Texas.
Case study: How MasterCard is disrupting the disruptors
VR and mobile payments have the potential to completely alter the way we watch videos and make purchases. MasterCard plans to disrupt both disruptors, at the same time.
Wearable technology takes center stage in stats of the week
The week in numbers starts with wearable technologies and the Internet of Things, but ultimately, it's mobile technologies that make the world go round.
