On March 23, ClickZ Intelligence held the webinar ‘The State of Social 2017’ in association with Tracx. As part of the presentation, a huge number of stats and facts were shared about social media. Here are 13 of our favorites.
While it typically conjures up images of consumers clamoring for deals on big ticket items, American retailer Walgreens is hoping that this year it can be the first place consumers turn for inexpensive gifts like wine, candles and small toys.
Pinterest has a lot of potential for ecommerce, and seems more suited for retailers than some other shopping channels. It was originally known as ... read more
Pinterest is transforming into a powerful visual search engine and its latest features hint of a promising future. More than 2 billion ... read more
Pinterest added several ecommerce features this past week. Here are six figures highlighting its increasing prowess as an advertising platform.
Simon G Jewelry has a 25 percent share of voice in the jewelry space, as a result of a social audit that took the brand's social strategy to the next level.
Brompton Bicycle doesn’t advertise. The UK’s biggest manufacturer of folding bicycles prefers to rely on word of mouth to spread the message ... read more
Facebook may be the king of social platforms, but for Gardener's Supply Company, it's all about Pinterest, which brings the company far more traffic and revenue.
This has been a big week in digital, as many industry giants had their NewFronts in New York. Still, Pinterest and Instagram have newsworthy items of their own.
Last week I wrote about the general performance of B2B brands on various social channels. One of the most interesting takeaways was ... read more
In the age of social media and an abundance of content, why is the humble email newsletter suddenly thriving? We look at how the biggest innovations in email marketing have aided the rise of email newsletters, and how you can learn from these for your own newsletter efforts.
As I write this, I’m sequestered in my hotel room in Las Vegas. On this trip, I finally figured out why this city bothers me: There’s no quiet in Vegas. No matter where you are, the noise never stops.
Selecting the right marketing automation software is no mean feat, with well over 100 vendors competing for your attention. What should you look for when choosing a system?
Now that you’ve written your high-performing email, there’s one last thing you need to do after you send it: measure how it performs. Unfortunately, not all metrics are made equal. Which is why it’s important to know exactly which metrics to base your email performance assessment off of.
