#SESCHI: Influx of Newbies Shows Maturity of Search Industry [SEMPO Survey]

#SESCHI: Influx of Newbies Shows Maturity of Search Industry [SEMPO Survey]

10y Melanie White

#SESCHI: Influx of Newbies Shows Maturity of Searc...

The new SEMPO 2013 Salary Survey showed that the average salary for search professionals decreased from $75,543 to $68,600. And that's good news. Read...

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Internet Marketing Ninjas Hires Chris Boggs as CMO

Internet Marketing Ninjas Hires Chris Boggs as CMO

11y Melanie White

Internet Marketing Ninjas Hires Chris Boggs as CMO

Internet Marketing Ninjas (IMN) has appointed Chris Boggs as the company's chief marketing officer (CMO). In his new role, Boggs will be working close...

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ClickZ and SEMPO Launch Search Marketer Salary Survey

ClickZ and SEMPO Launch Search Marketer Salary Survey

11y Melanie White

ClickZ and SEMPO Launch Search Marketer Salary Sur...

ClickZ has partnered with SEMPO to launch an industry wide survey to assess the current state of compensation of search marketing professionals in rel...

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SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines

SEMPO Appeals to FTC for Updated Search Engine Disclosure Guidelines

11y Miranda Miller

SEMPO Appeals to FTC for Updated Search Engine Dis...

SEMPO has written the U.S. Federal Trade Commission in support of a review and revision of their 2002 guidelines for search engine disclosure of paid ...

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In Memoriam: ClickZ Contributor Ron Jones

In Memoriam: ClickZ Contributor Ron Jones

12y Team ClickZ

In Memoriam: ClickZ Contributor Ron Jones

Marketing colleagues commemorate the life of ClickZ Experts columnist Ron Jones. Read More...

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Marketing News Roundup: Citibank, Verizon Wireless, Audience Science

Marketing News Roundup: Citibank, Verizon Wireless, Audience Science

12y Daniel Mickens

Marketing News Roundup: Citibank, Verizon Wireless...

IBM says 1 in 3 in three marketers plans to use mobile ads in 2012. Read More...

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Overview of Web Analytics Market in China

Overview of Web Analytics Market in China

13y Michael Xu

Overview of Web Analytics Market in China

Why do Chinese marketers invest only less than 1 percent of online ad budget in analytics? Read More...

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SEMPO Shows Facebook and Mobile as Key Growth Areas for PPC

SEMPO Shows Facebook and Mobile as Key Growth Areas for PPC

13y Kevin Lee

SEMPO Shows Facebook and Mobile as Key Growth Area...

A look at the 2011 SEMPO State of Search Marketing Report. Read More...

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It's Time to Redefine SEO

It's Time to Redefine SEO

14y Kathleen Fealy

It's Time to Redefine SEO

It's time. For SEO to grow and to be valued, it needs to be better understood. It must reflect its name in all of organic search, not just websites. R...

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Search Marketing and Social Media: The Perfect Couple, But...

Search Marketing and Social Media: The Perfect Couple, But...

14y Chris Boggs

Search Marketing and Social Media: The Perfect Cou...

...they must get along. It's probably best to look at social media and search marketing as being part of the same ecosystem, rather than as a "couple....

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7 Ways to Use Social Media to Promote Marketing Events

7 Ways to Use Social Media to Promote Marketing Events

14y Heidi Cohen

7 Ways to Use Social Media to Promote Marketing Ev...

Social media can help raise awareness, encourage participation, and enhance the experience in your marketing event. Read More...

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