The new SEMPO 2013 Salary Survey showed that the average salary for search professionals decreased from $75,543 to $68,600. And that's good news.
Internet Marketing Ninjas (IMN) has appointed Chris Boggs as the company's chief marketing officer (CMO). In his new role, Boggs will be working closely with the leadership team to help define and grow operations and long-term client deliverable.
ClickZ has partnered with SEMPO to launch an industry wide survey to assess the current state of compensation of search marketing professionals in relation to region, experience and responsibly.
SEMPO has written the U.S. Federal Trade Commission in support of a review and revision of their 2002 guidelines for search engine disclosure of paid advertisements in search results.
Marketing colleagues commemorate the life of ClickZ Experts columnist Ron Jones.
IBM says 1 in 3 in three marketers plans to use mobile ads in 2012.
Why do Chinese marketers invest only less than 1 percent of online ad budget in analytics?
A look at the 2011 SEMPO State of Search Marketing Report.
It's time. For SEO to grow and to be valued, it needs to be better understood. It must reflect its name in all of organic search, not just websites.
...they must get along. It's probably best to look at social media and search marketing as being part of the same ecosystem, rather than as a "couple."