By optimizing your website for Google, you could be sabotaging your site for Baidu in China and Yandex in Russia and Eastern Europe.
Links are still one of the most important ranking factors in Google search. This was confirmed as recently as March, when Andrey ... read more
There's a lot of crossover when its comes to search and website, so the final "ClickZ cases the candidates" tackles two facets of digital marketing at once.
At Social Media Week Walter Levitt, chief marketing officer for Comedy Central, shared how the TV network managed to engage with 18-to-34-year-old men through shareable content.
Despite not being one of the juggernauts, Avocados From Mexico made a big impression during the Super Bowl. Meet Ivonne Kinser, who heads the ... read more
Planning and budgeting for your promotional campaign at the very start of your mobile project is critical to success.
Is agile content marketing the key to advertising success? How does it differ from other strategies, in terms of earning increased engagement from targeted consumers?
A brand's vitality is contingent upon its ability to exhibit value and maintain the trust of consumers, as this will ultimately drive conversions. Use these six tactics to enhance the trustworthiness of your website.
As we enter into 2016, location-based advertising (LBA), video, e-commerce, and mobile apps are digital trends that will continue to evolve in Indonesia.
Is the solicitation of SMBs by automated robocallers a threat to Google's advertising revenue? How can the search giant protect itself?