Snapchat is turning into a very appealing platform for brands, while the engagement of its users keep increasing. How did it become ... read more
A book highlights Yahoo's problematic finances on the eve of its bidding day, as Facebook and Amazon each become more competitive in a new area.
This year saw the 30th anniversary of the influential South by Southwest (SXSW) digital festival in Austin, Texas, and in those three decades ... read more
This week featured a lot of video offerings, in addition to Microsoft reintroducing Tay after her disastrous debut and Google giving AdWords its first makeover.
Millennial consumers aren't seen as the biggest email users, but new research from Adestra finds that email is their preferred way to interact with brands.
This week's viewable and transparent happenings include Spotify's new mobile ad format, new insights from Facebook and the IAB, and Adobe's data ambition.
Execs from McDonald's, Comedy Central and the Royal Bank of Scotland took the stage at Adobe Summit to share their journeys toward being experience-based brands.
There are a few more weeks of March Madness - the Sweet 16 games start Thursday - but brands have already started their campaigns. Here are our favorites so far.
This month sees executives switching social platforms, and significant appointments at AOL and the IAB. One CEO also plans to leave one of the world's top agencies for one of its top universities.
Visual content in all its forms has become the driving trend online, as improvements in technology and bandwidth push the boundaries of ... read more