Seven ways marketers can use Twitter Moments
Twitter is opening Moments to all users and takes curation to the next level. What does this mean for brands? Twitter Moments ... read more
Paying to play on social media
Despite rumors to the contrary, it’ll cost you if you want to run a successful social media program. It’ll cost you both ... read more
Is Twitter’s NFL live streaming a success?
Having lost ground to rivals like Facebook, Instagram and Snapchat, Twitter has been investing heavily in live streaming, and one of its ... read more
The global evolution of social media: infographic
Needless to say, social media has evolved rapidly over the last ten to fifteen years. From early sites like six degrees to ... read more
Twitter adds new customer service features
Social media has become an increasingly important channel for customer service over the years, and Twitter in particular is one of the social ... read more
Six reasons why direct marketers should be swooning over social media
I’m not going to lie. I get it. I really do get it. As someone who earned a livelihood for many years ... read more
Three exceptional examples of local social media campaigns
Here are some examples of campaigns of local and small businesses that are rocking social media.
YouTube prepares to expand beyond video with more social features
YouTube is said to be preparing new non-video features that will allow content creators to interact with their viewers through photos, text posts, links and polls.
Twitter channels Snapchat filters with Promoted Stickers
In its effort to prove that it’s not dying, Twitter is casting a wide net. For example, it’s investing heavily in live sports ... read more
Twitter conversational ads exit beta, get Instant Unlock Card
Twitter is struggling to keep up with rivals like Facebook and Snapchat, and embracing live sports streaming in an effort to differentiate itself and ... read more
