Regulators in the U.S. and Europe are studying location data collection. Read More...
View articleEuropean online ad bodies combine to form single industry voice. Read More...
View articleSwedish interiors brand to be named Advertiser of the Year at Cannes Lions next month. Read More...
View articleAcquisition will grow its London base by 50 percent and enhance its digital capabilities. Read More...
View articleDaily deals brand used by 10 percent of Great Britain. Read More...
View articleIAB Europe officially unveils behavioral self-regulatory framework, adopted by major ad firms. Read More...
View articleThe European online ad industry will launch a behavioral ad privacy opt out system akin to a U.S. program later this month, responding to E.U. laws. R...
View articleDigital now accounts for a quarter of overall U.K. ad expenditure, the IAB U.K. estimates. Read More...
View articleBrands including Starbucks and Mazda are among first in Europe to use the location-based deals platform. Read More...
View articlePaid-for status updates on social networks must be prominently disclosed. Read More...
View articleVideo ads had greater reach among U.K. users than those in the U.S. over the course of the month. Read More...
View articleA U.K.-based study finds that while mobile coupons have promise, CPG brands may want to avoid location-based targeting. Read More...
View articleAmong vacancies are positions for legal data protection staff and Eastern European sales staff. Read More...
View articleEuropean regulators launch a formal investigation in Google's search ad practices. Read More...
View articleFurther cluttering the online privacy regulatory landscape, EU Commission outlined data protection law changes. Read More...
View articleConfusion over intention of European cookie law revision continues, despite clarification from Parliamentarians. Read More...
View articleVideo and social media advertising helped the U.K.'s online display ad market return to growth, according to the IAB U.K. Read More...
View articleBant Breen will lead expansion in Europe, Asia, and Latin America, as well as into the social shopping arena. Read More...
View articleIntrepid is a 40-person firm with offices in Seattle and London. Read More...
View articlePurchase will provide data sources, video measurement technology, and extend comScore's European footprint. Read More...
View articleThe social network accounted for almost 17 percent of page views served to U.K. users in June. Read More...
View articleSony Pictures, Heineken and Adidas are among first to sponsor video highlights. Read More...
View articleFacebook, Foursquare deliver 61% sales lift for Domino's U.K. Read More...
View articleThe IAB Greece and its larger counterpart IAB Europe kept the pressure on Greek lawmakers, fighting the proposed tax through PR and an ad campaign, bu...
View articleTop European Court rules advertisers are permitted to bid on trademarked keywords. Read More...
View articleChasing revenues, and escaping regulatory headaches, the company will move operations to Brazil. Read More...
View articleSuspension of an AdWords account is deemed unlawful. Read More...
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