Advice and opinions, by and for marketers

Social CRM: Do Your Homework

More SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
What does "social CRM" really mean and what can it offer you? Here are some ways to use it to your advantage.

Set the Alarm Clock on Your Sleeping Subscribers

More E-MAIL DELIVERY E-MAIL DELIVERY
Win back your inactive subscribers by figuring out what went wrong and trying a reactivation program.

SEO + PPC: Spring Clean Your Strategy

More SEO SEO
How to ensure that your SEO and paid search initiatives are working together effectively.

Go, and Target No More?

More BEHAVIORAL MARKETING BEHAVIORAL MARKETING
Is the Center for Digital Democracy on a witch hunt against behavioral targeting? Will this really prevent abuses of online targeting technologies?

5 Stages of Digital Marketing Professional Development

More CONFERENCE CALL CONFERENCE CALL
What are the professional development hallmarks of a digital marketing career?
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SEO vs. PPC Debate -- Which Do You Prefer?
There's a growing divide between online marketers who enjoy organic search and those who prefer paid search. What do your preferences say about you?

Don't Over Optimize Your Site

Winning the Multi-Agency Game: Can't We All Just Get Along?

Passing The Torch as an SEO Manager

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Director of Sales and Marketing, E-commerce
PC Connection Merrimack, United States

Media Planner
Situation Interactive New York, United States

Site Manager, Financial Media
TheStreet.com New York, United States

VP, Web Marketing Manager / Sr. Marketing Manager
Citizens Financial Group Westwood, United States

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