online-video

ComScore: Over 13 Billion Video Ads Viewed in April

May 23 - Consumers watched 13.2 billion online video ads last month, reaching an all-time high, according to a new report by comScore.

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MARKETING STATS

ComScore: Over 13 Billion Video Ads Viewed in April

online-video May 23 - Consumers watched 13.2 billion online video ads last month, reaching an all-time high, according to a new report by comScore.

Sports Marketer Van Wagner Moves Into Digital Video

vanwagner May 21 - Entering into a joint venture with sports video producer CineSport, will give Van Wagner Sports and Entertainment the opportunity to take a shot at the increasingly lucrative digital video arena, the...

Mobile Payments Company Payvia Acquires LA-Based Mogreet

man-using-mobile May 21 - Mobile Payments company, Payvia, has acquired Mogreet, creating what is likely the largest mobile company in Los Angeles with nearly 150 total employees.

Social Success via Search

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The Rush to Go Live With Mobile

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Data Shows 'Big Data Marketing' Is a Growing Field

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Back to Basics: Email Marketing Metrics

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How Will Yahoo's Purchase of Tumblr Affect Advertisers?

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Top 5 Most Socially Devoted Brands on Twitter [Survey]

Top 5 Socially Devoted US Brands on Twitter May 20 - Social devotion is on the rise among brands. In Q1 2013, Nike dominated the top 10 companies in the United States, thanks to avid tweeting among four different Nike handles.

BNP Paribas Mixes Twitter and Tennis for Latest Ad Campaign

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4 Marketing Buzzwords That Shouldn't Scare You

keywordsimage May 20 - Deconstructing "big data," "mobile marketing," "predictive analytics," and "convergence analytics" and how you can take advantage of what's really going on.

OTHER COMMENTARY

Retail Stores Must Embrace the Mobile Internet in Today’s Digital World

May 22 - With showrooming on the rise, here are three ways retailers can fight back.

Video Ad Views Reach Another All-Time High: 13.2 Billion in April

May 23 - The comScore Video Metrix service has just released data that shows 181.9 million Americans watched 38.8 billion online content videos in April 2013...

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