Industry Groups Agree on Strict Guidelines for Behavioral Targeting - Jul 2, 2009
An industry-wide task force gets serious about self-regulation of behavioral ad targeting, with new principles requiring monitoring of company practices and public disclosure of non-compliance.

Execs & Accounts: Razorfish, Jumptap, TAN - Jul 2, 2009

Joost Gets New CEO, Sets New Direction - Jul 1, 2009

Execs & Accounts: Epic Advertising, Winstar, iVillage - Jul 1, 2009

New Yahoo Marketing Exec Shares Common Thread with CEO, CMO - Jun 30, 2009

More News More ClickZ News
News Blog
News and views on topical issues

SEIU Attacks Governator in Google Surge - Jul 2, 2009

Microsoft Pushes Bing in a Big Way - Jul 1, 2009

Bud Light Sponsors ESPN Online Game - Jul 1, 2009

Can This Online Ad Be Trusted? - Jun 30, 2009

Mercedes to Run on NYTimes, WashPost Tomorrow - Jun 30, 2009

More from the Blog
ClickZ at Cannes LionsClickZ at Cannes | June 22-26
Read Zach Rodgers' coverage of
the international ad festival.
SES San Jose Conference & Expo SES San Jose | Aug 10-14
Everything you need to know about search.
Experts
Advice and opinions, by and for marketers

Advertising Does Not Create Demand, But... - Jul 2, 2009

More INTEGRATED MARKETING INTEGRATED MARKETING
It may help fulfill demand. Understand the difference.

Tricks for Choosing Ad Formats - Jul 2, 2009

More MEDIA BUYING MEDIA BUYING
Select ad formats the way that you would choose players for a softball team.

Advertising and Local Search - Jul 2, 2009

More LOCAL AND MOBILE SEARCH LOCAL AND MOBILE SEARCH
What can you do to get people to shop at your business? Consider these approaches to stretch your range.

Time to Invest in E-mail - Jul 2, 2009

More E-MAIL MARKETING TRENDS E-MAIL MARKETING TRENDS
E-mail marketers will need to change their approach to ensure inbox deliverability in the next five years. Here are some ways to begin.
Features
People, products, campaigns, controversy: inside, in-depth

Agencies Outsource More Work to Ad Tech Firms - Jun 8, 2009
Agencies are increasingly subbing out production work for rich media ads to tech firms, but agency layoffs are just one of the factors behind this trend.

New Head of Digital for DNC Navigates Uncharted Territory - May 13, 2009

Google Boosts Lobbying, Media Outreach to Combat Antitrust Concerns - May 13, 2009

CBS Sticks to Independent Web Strategy, and Agencies Cheer - Apr 23, 2009

More Features More Features
Stats
Trends & statistics: the Web's richest source

Study: Older C-Level Execs Avoid Twitter, Blogs - Jun 30, 2009
More than one in two executives under the age of 40 can be found on Twitter or contributing to a work-related blog.

Active Home Internet Users by Country, May 2009 - Jun 26, 2009

Advertising Placements by Industry and Top Sponsored Links, May 2009 - Jun 25, 2009

Top U.S. Parent Companies and Stickiest Brands on the Web, May 2009 - Jun 23, 2009

More Stats More Stats
Search Engine Watch
Latest headlines from Search Engine Watch

Is Twitter Killing Other Online Activities? - Jul 3, 2009
The world may be all a-Twitter, but it seems the inordinate amount of time now spent there is costing other places traffic. Given the social aspect of Twitter, it could be a forum killer long before it becomes a serious threat to Google.

PageRank Sculpting: Welcome Back to High School Hell - Jul 2, 2009

Balancing Efficiency and Volume in Paid Search - Jul 1, 2009

Share Your Way to Better SEO - Jun 30, 2009

More Search Engine Watch More from Search Engine Watch

0