Oct 21 - There have been privacy concerns surrounding photo analysis company Ditto Labs, but Ditto's CMO says that Ditto provides essential data insights for marketers.
Oct 21 - The Canadian outerwear brand centers its first European campaign on a region where it's always been popular: Scandinavia, home of the "friluftsliv" philosophy that represents a love of the outdoors.
Oct 20 - The fourth installment of this five-part series on start-up marketing looks at how marketers can focus on getting noticed for their content and as a result contribute to lead generation and the business...
Oct 20 - The advent of digital (read: measurable) content distribution from the creators of some of the best entertainment in the world will have a huge impact on the world of digital video analytics.
Oct 17 - Could LinkedIn advertising be an answer for brands that are "tapped out on Bing and AdWords"? According to founder of Righteous Marketing Robert Brady, when used correctly, the platform has the potential...
Oct 17 - After surveying marketers and rating their businesses, Forrester Consulting found that those who qualify as modern marketers are more likely to exceed their revenue goals and become industry leaders.
Oct 17 - Keynote speaker John Gagnon says that turning up first in mobile search is more important than ever before, and businesses that want to stay competitive will have to utilize better tools to predict...
Oct 21 - In order to attract consumers, good search engine marketing should be built on a strong and thorough checklist.
Hong Kong, October 21-22
London, November 13-14
San Francisco, November 13-14
London, November 18-19
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
October 23, 2014
1:00pm ET/10:00am PT