Gary Stein

Gary Stein is VP of strategy for Ammo Marketing. He has been working in interactive advertising for nearly a decade. Gary lives in San Francisco with his family. Follow him on Twitter: @garyst3in.

Recent articles by Gary Stein

Why Brands Should Consider a Facebook App
Follow the FarmVille example. Oct 27, 2009

How Social Media Is Changing Media Planning
In social media, a marketing message can be modified as it's passed around. That's a scary and exciting thought. Oct 13, 2009

How to Use Twitter to Become a Marketing Genius
A list of people and services that should be on every online marketer's radar. Sep 29, 2009

Welcome to the Gadget Era
With the definition of "being online" changing, here are five things that marketers can do to ensure that consumers find and interact with your brand. Sep 15, 2009

9/18/09: The Day Advertising Changed Forever
The big deal will happen in the issue of "Entertainment Weekly" that arrives in the mailboxes of New York and Los Angeles subscribers. Sep 1, 2009

The Five Biggest Mistakes in Measuring Social Media
Attention world: It is now time to take social media seriously. Aug 18, 2009

How to Keep Your Interactive Marketing on Track
Follow Sir Topham Hat's rule: be useful. Aug 4, 2009

Does Tweeting Generate Any Lasting Value?
Twitter's trending topics hold opportunity for brands to connect with consumers. Jul 21, 2009

A Three-Point Plan to Save U.S. Newspapers
Newspapers have an important role to play in communications. But they have to figure out how to survive in the Digital Age. A three-point plan to save them. Jul 7, 2009

Honey, Social Media Shrunk Big Business
Online marketing has become personal again. Here are a few rules to guide your big, or small, business. Jun 23, 2009

More articles by Gary Stein ...