Mark Kingdon

Mark Kingdon joined Organic as CEO in 2001 and has led the company to its current position as a leading digital marketing agency. Prior to Organic, Mark worked for Idealab and provided strategic guidance to emerging companies. Earlier, he was a partner at PricewaterhouseCoopers, where he led the America's retail and distribution industry practice and managed the PWC and Lybrand merger and was a leader in the e-business practice globally. Mark is a member of the International Academy of Digital Arts and Sciences and serves as a Webby judge. He's also a regular contributor to Three Minds, Organic's blog. Mark received his MBA from the Wharton School of Business and a BA in Economics from UCLA.

Recent articles by Mark Kingdon

Six Predictions for 2007 - Fasten your seatbelts. It's going to be the most exciting year in interactive marketing yet. Jan 2, 2007

Getting Social With Media - Social media matter because peers are one of the heaviest influencers of purchase decisions. Dec 19, 2006

A Digital Toy Story - What are you doing to foster a culture of digital innovation in your organization? Three things to help you stay fresh in this rapidly changing market. Dec 5, 2006

Quick Tips on Corporate Blogging - Eight tips for creating a corporate blog. Nov 21, 2006

Tapping Into Code Hunting - Leveraging insiders to create buzz, code hunting can be likened to a treasure hunt -- without a map. Nov 7, 2006

It's 2007 Planning Time - Five important areas to consider as you plan your 2007 media budget. Oct 24, 2006

The End of Lazy Marketing - Meeting, and measuring, the era of engagement. Oct 10, 2006

Authenticity, Transparency, and Stealth Advertising - Is the risk worth the buzz? Sep 26, 2006

Facebook Listened; You Should, Too - Three important lessons for working in consumer-controlled marketing. Sep 12, 2006

Tune In to YouTube - Two of this year's biggest trends are online video and social networking. YouTube is poised to make the most of both. Aug 29, 2006

More articles by Mark Kingdon ...