Mark Kingdon

Mark Kingdon joined Organic as CEO in 2001 and has led the company to its current position as a leading digital marketing agency. Prior to Organic, Mark worked for Idealab and provided strategic guidance to emerging companies. Earlier, he was a partner at PricewaterhouseCoopers, where he led the America's retail and distribution industry practice and managed the PWC and Lybrand merger and was a leader in the e-business practice globally. Mark is a member of the International Academy of Digital Arts and Sciences and serves as a Webby judge. He's also a regular contributor to Three Minds, Organic's blog. Mark received his MBA from the Wharton School of Business and a BA in Economics from UCLA.

Recent articles by Mark Kingdon

Six Predictions for 2007
Fasten your seatbelts. It's going to be the most exciting year in interactive marketing yet. Jan 2, 2007

Getting Social With Media
Social media matter because peers are one of the heaviest influencers of purchase decisions. Dec 19, 2006

A Digital Toy Story
What are you doing to foster a culture of digital innovation in your organization? Three things to help you stay fresh in this rapidly changing market. Dec 5, 2006

Quick Tips on Corporate Blogging
Eight tips for creating a corporate blog. Nov 21, 2006

Tapping Into Code Hunting
Leveraging insiders to create buzz, code hunting can be likened to a treasure hunt -- without a map. Nov 7, 2006

It's 2007 Planning Time
Five important areas to consider as you plan your 2007 media budget. Oct 24, 2006

The End of Lazy Marketing
Meeting, and measuring, the era of engagement. Oct 10, 2006

Authenticity, Transparency, and Stealth Advertising
Is the risk worth the buzz? Sep 26, 2006

Facebook Listened; You Should, Too
Three important lessons for working in consumer-controlled marketing. Sep 12, 2006

Tune In to YouTube
Two of this year's biggest trends are online video and social networking. YouTube is poised to make the most of both. Aug 29, 2006

More articles by Mark Kingdon ...