Learn how Twitter can help your business reach more customers than ever before.
Part social network, part social search engine and all social media marketing opportunity, tapping into the power of Twitter can help your business reach more customers, influencers, and audiences than ever before. If you've been experimenting with Twitter and want access to advanced tactics for identifying influentials, effective messaging strategy, integration with other social media, operationalizing message distribution, and measurement, then this is the podcast for you. Oprah and Ashton Kutcher might have the followers, but this panel discussion focuses on results.
From SES New York 2011
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Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
5 Ways to Personalize Beyond the Subject Line
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.