September 23, 2009 | Comments
[Sponsored Webinar] To achieve true ROI-driven campaigns, the data marketers collect must be both accurate and actionable, allowing them to make informed decisions about where to focus their resources.
[Sponsored Webinar] Today's marketers spend millions on digital measurement programs and claim to base decisions on performance data rather than their intuition. However, technological limitations and common misconceptions can lead even the most seasoned marketers to make decisions which can harm their campaign performance. In order to achieve true ROI-driven campaigns, the data marketers collect must be both accurate and actionable, allowing them to make informed decisions about where to focus their resources.
This webinar will cover:
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