Aegis Group has added a new international outpost to Isobar’s iProspect search marketing unit. The purchase of Globlet in Thailand brings the division regional expertise in retail, technology, healthcare and real estate marketing for search environments. The agency will be rebranded iProspect Thailand.
Isobar already has a Thai outpost, online media planning and site development firm Digithais, which it acquired in 2005. It has completed work in the region for clients such as Coca-Cola, adidas, Honda and Nivea.
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