I recently met up for a second time with Federal News Radio Host John Gilroy; this time to discuss specific ways government agencies can benefit from integrating a mobile strategy into their constituent services. Specifically, we talked about how and why mobile strategies can reduce an agency’s costs, provided advice to those of you who think their agency doesn’t need a mobile channel, debated mobile security issues between platforms, and opined on the most recent news with Google, HP, Web OS, and Amazon’s own flavor of Android, which will be released as a tablet device.
Programmatic is taking over the digital advertising world, and at an even faster rate than expected, according to eMarketer, which raised its forecast for programmatic ad spending in the U.S. on the back of growth in mobile and video programmatic buys.
Can Snapchat make tech-enabled glasses cool? It’s going to try. Last week, it was revealed that the company behind the ascendant social app ... read more
Video consumption keeps increasing and Facebook is serious about a video-first world, encouraging us all to explore its full potential. Ian Crocombe, ... read more