I recently met up for a second time with Federal News Radio Host John Gilroy; this time to discuss specific ways government agencies can benefit from integrating a mobile strategy into their constituent services. Specifically, we talked about how and why mobile strategies can reduce an agency’s costs, provided advice to those of you who think their agency doesn’t need a mobile channel, debated mobile security issues between platforms, and opined on the most recent news with Google, HP, Web OS, and Amazon’s own flavor of Android, which will be released as a tablet device.
Header bidding is a programmatic technique that allows publishers to offer their inventory through multiple ad exchanges before they serve up ads from their ad server.
Whatever approach you take to your m-commerce project, one thing is certain: if you want it to deliver the results you’re expecting, context should be front and centre of your design.
As Facebook keeps changing its news feed algorithm, one constant factor is the domination of video content and so brands keep experimenting with ... read more
How are mobile payments, bitcoin, blockchain and other financial services technologies enhancing the consumer purchase journey?