Nearly 750,000 Surf Net in Central America

Only 2 percent of the region's 38.2 million citizens are online.

Central America, the predominantly Spanish-speaking area that separates the Caribbean from the Pacific, is the southernmost region of North America, encompassing roughly 202,200 square miles. Consisting of fertile and rugged land that is dominated by a string of volcanic mountain ranges, the area is home to approximately 38.2 million citizens.

While the chief crops of Central America continue to be bananas, coffee, and cacao, gold and silver are mined there and the region is becoming economically more diversified. The 2 percent Internet penetration rate is expected to increase as more technical positions are created and the industrial and service sectors develop.

Costa Rica leads the online population, with a 10 percent Internet penetration rate. Belize’s 18,000 Internet users account for 7 percent of the total population, while Guatemala’s 200,000 surfers only represent 2 percent.

Honduras’ 8 ISPs serves a scant 1 percent of the population, accounting for approximately 26 percent of the total number of providers in Central America.

Central America Internet Usage
Population Internet Users Penetration ISPs
Belize 262,999 18,000 7% 2
Costa Rica 3,834,934 384,000 10% 3
El Salvador 6,353,681 40,000 1% 4
Guatemala 13,314,079 200,000 2% 5
Honduras 6,560,608 40,000 1% 8
Nicaragua 5,023,818 20,000 > 1% 3
Panama 2,882,329 45,000 2% 6
TOTAL 38,232,448 747,000 2% 31
Source: CIA’s World Factbook

Subscribe to get your daily business insights

Whitepapers

US Mobile Streaming Behavior
Whitepaper | Mobile

US Mobile Streaming Behavior

5y

US Mobile Streaming Behavior

Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...

View resource
Winning the Data Game: Digital Analytics Tactics for Media Groups
Whitepaper | Analyzing Customer Data

Winning the Data Game: Digital Analytics Tactics for Media Groups

5y

Winning the Data Game: Digital Analytics Tactics f...

Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...

View resource
Learning to win the talent war: how digital marketing can develop its people
Whitepaper | Digital Marketing

Learning to win the talent war: how digital marketing can develop its peopl...

2y

Learning to win the talent war: how digital market...

This report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...

View resource
Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2m

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource