More NewsSharper Image Selects LinkShare for Affiliate Marketing

Sharper Image Selects LinkShare for Affiliate Marketing

San Francisco-based specialty retailer The Sharper Image selected LinkShare Corp. to develop and manage itsnew Internet affiliate marketing program.

San Francisco-based specialty retailer The Sharper Image selected LinkShare Corp. to develop and manage its new Internet affiliate marketing program.

The company said it is seeking to increase public awareness of its presence online as well as draw attention to its new auction site.

To boost its sales over the Internet at its sharperimage.com site, The Sharper Image said its affiliates have been given a choice of two product banner advertisements or one company logo banner ad to feature on their Web sites.

More than 1,000 affiliates already have signed, the company said.

“By utilizing LinkShare’s 65,000 affiliate sites we hope to establish buttons, banners, and links that will further enhance our Internet marketing initiatives as well as grow traffic to sharperimage.com and our auction site,” said Meredith Medland, director of global Internet marketing for The Sharper Image.

Financial arrangements of the deal with The Sharper Image were not disclosed.

New York City-based LinkShare provides tools and technology to cross-refer customers, strengthening customer relationships and generating revenue.

Clients include Dell Computers, Cyberian Outpost, Borders.com, 1-800-Flowers, Virtual Vineyards and Omaha Steaks, among others.

Related Articles

How to measure a multi-channel marketing strategy

Digital Marketing How to measure a multi-channel marketing strategy

3m Tereza Litsa
The future of retail: How IoT is transforming the retail industry

Digital Transformation The future of retail: How IoT is transforming the retail industry

4m Diana Maltseva
GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

11m Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

2y Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

2y Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

2y Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

2y Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

2y Al Roberts