A look at some ad executions from around the web last week. Highlights include the Mini making front page news on The Onion, Yahoo’s Sports page doubling as a shower curtain, and a full-page takeover on Wired.com to promote the Blu-Ray release of Tron Legacy.
Seen an ad we should feature? Email your submissions to email@example.com.
Product / Advertiser: Mini
Product / Advertiser: Dove Men+Care
Publisher: Yahoo Sports
Product / Advertiser: Tron
Product / Advertiser: Extreme Couponing (TLC)
Product / Advertiser: Chrysler
Product / Advertiser: Workaholics
Product / Advertiser: MSN
Product / Advertiser: HOP
Product / Advertiser: TD Ameritrade
Vertical: Financial Services
Programmatic is taking over the digital advertising world, and at an even faster rate than expected, according to eMarketer, which raised its forecast for programmatic ad spending in the U.S. on the back of growth in mobile and video programmatic buys.
Election 2016 is already like no presidential race before it, and one of the most striking aspects of this year’s race is the disparity ... read more
Video consumption keeps increasing and Facebook is serious about a video-first world, encouraging us all to explore its full potential. Ian Crocombe, ... read more
Mike Andrews Ph.D is Chief Scientist (Forensiq) at Impact Radius, and is carrying out some fascinating work around digital marketing and ad ... read more