StatsAd Industry MetricsTop U.S. Online Ad Providers, May 2011

Top U.S. Online Ad Providers, May 2011

Google's network tops this list of the largest online ad sellers, ranked by reach.

Below, the top 20 U.S. online ad providers ranked by reach. Data are provided by comScore.

Top 20 U.S. Online Ad Providers by Reach, May 2011 (U.S., Home and Work)

Brand

 

Unique Audience (000) Reach (%)
Google Ad Network* 199,648 92.3
Yahoo Sites 188,763 87.3
AOL Advertising* 184,357 85.3
Yahoo Network Plus* 184,094 85.1
ShareThis 177,213 81.9
Turn Media Platform* 176,023 81.4
Google 173,982 80.5
ValueClick Networks* 171,704 79.4
Specific Media* 170,883 79.0
24/7 Real Media Global Web Alliance* 167,019 77.2
AdBrite* 159,762 73.9
Facebook 157,219 72.7
Collective Display* 156,224 72.2
Tribal Fusion* 152,690 70.6
Vibrant Media* 145,303 67.2
Burst Media* 144,144 66.7
AudienceScience* 142,975 66.1
Microsoft Media Network* 142,159 65.7
Fox Audience Network* 140,188 64.8
Traffic Marketplace* 139,861 64.7

Source: comScore 2011

*Ad network

Related Articles

What can advertising spend tell us about the future of social networks?

Ad Industry Metrics What can advertising spend tell us about the future of social networks?

9m Rebecca Sentance
Our four favourite findings from the ClickZ Digital Advertising Breakfast

Actionable Analysis Our four favourite findings from the ClickZ Digital Advertising Breakfast

10m Leonie Mercedes
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

10m Al Roberts
Ad blocker use continues to grow rapidly

Ad Industry Metrics Ad blocker use continues to grow rapidly

10m Al Roberts
Stats of the Week: UX gets an F

Ad Industry Metrics Stats of the Week: UX gets an F

2y Mike O'Brien
Stats of the week: All about mobile apps

Ad Industry Metrics Stats of the week: All about mobile apps

2y Mike O'Brien
Google beats Apple to become world's most valuable brand [Study]

Ad Industry Metrics Google beats Apple to become world's most valuable brand [Study]

2y Mike O'Brien
Stats of the week: consumers say no to online advertising

Ad Industry Metrics Stats of the week: consumers say no to online advertising

2y Sophie Loras