Julie Batten
As the e-marketing manager at Klick Communications, Julie Batten is responsible for developing and managing online marketing campaigns for world-class brands. With a strong emphasis on search marketing activities, Julie conceptualizes digital marketing strategies to enhance clients' online presences. She previously headed up the SEM practice at Non-linear Creations, where she managed the search marketing team to deliver exceptional results by means of both organic and paid search campaigns. Having written several whitepapers and articles, instructed online courses, and spoken at various seminars on the topic, Julie is well versed in all things search.
Recent articles by Julie Batten
SEO From a Pro: How to Market Your New Web Site
Non-Linear Creations' Helen Overland talks about marketing a new Web site with SEO.
Jun 8, 2009
On-Site Optimization Processes
A look at the key roles that navigation, linking, design, and content play in Web site optimization.
May 11, 2009
Mobile Search Has a Second Coming
Mobile search is among the fastest growing uses of the mobile Web. Is your site ready?
Apr 27, 2009
Outsourcing Search Marketing
Effective search marketing requires specialized skills. Is your organization prepared or should it hire an agency?
Apr 13, 2009
Adobe: Making Flash Search Engine-Friendly
The multimedia software developer shares best practices on preparing Flash pages for search engine optimization.
Mar 30, 2009
Is SEO Your Priority? Avoid All-Flash Web Sites
You can't create an all-Flash site and expect the same results that you could get from a pure HTML Web site.
Mar 16, 2009
Search Marketing in B2B
Five reasons why business-to-business marketers should invest in search engine marketing.
Mar 2, 2009
Using Search and E-mail to Acquire Customers
By ensuring that search and e-mail activities are well timed and coordinated, online marketers can more efficiently acquire and retain customers.
Feb 2, 2009
SEO and PPC Cannibalization
Factors to consider before launching organic and paid search campaigns at the same time.
Jan 5, 2009
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