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Martech news roundup: Zendesk acquires Smooch, Google updates mobile SERPs, LinkedIn ads transparency

Marketing Technology Martech news roundup: Zendesk acquires Smooch, Google updates mobile SERPs, LinkedIn ads transparency

18h Kimberly Collins

What's holding companies back from delivering on customer experience? Q&A with Deloitte Digital's Experience leader Angel Vaccaro

Data & Analytics What's holding companies back from delivering on customer experience? Q&A with Deloitte Digital's Experience leader Angel Vaccaro

20h Kimberly Collins

Salesforce launches Datorama Marketplace for creating apps with marketing intelligence

Data & Analytics Salesforce launches Datorama Marketplace for creating apps with marketing intelligence

2d Barry Levine

Predictive modeling: What it is and how it can improve your marketing strategy

Marketing Technology Predictive modeling: What it is and how it can improve your marketing strategy

2d Emily Alford

Personalization, segmentation, testing: How email marketers can use AI

AI Personalization, segmentation, testing: How email marketers can use AI

2d Mike O'Brien

PepsiCo looks to drive more personalized experiences via new Foodservice Digital Lab

Digital Transformation PepsiCo looks to drive more personalized experiences via new Foodservice Digital Lab

3d Barry Levine

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Three-quarters of retailers say they need to reinvent themselves: New report outlines how

Ecommerce & Sales Three-quarters of retailers say they need to reinvent themselves: New report outlines how

2w Barry Levine

How does a multichannel marketing strategy improve revenue, retention, and conversion?

Digital Marketing How does a multichannel marketing strategy improve revenue, retention, and conversion?

2w Emily Alford

Digital transformation: Top challenges to success in 2019

Digital Transformation Digital transformation: Top challenges to success in 2019

2w Luke Richards

What makes Airbnb an exceptional email marketer

Email & Automation What makes Airbnb an exceptional email marketer

2w Mike O'Brien

Building customer relationships with strategic video marketing: Expert tips from our latest webinar

Video Marketing Building customer relationships with strategic video marketing: Expert tips from our latest webinar

2w Emily Alford

Marketing Technology Awards: Official winners and finalists review

Marketing Technology Awards Marketing Technology Awards: Official winners and finalists review

2w Kimberly Collins

Benefiting from AI and deep learning for video summarization

AI Benefiting from AI and deep learning for video summarization

2w Divya Jain

Customer data in retail 2019: Key research findings

Data & Analytics Customer data in retail 2019: Key research findings

3w Charlie Braithwaite

Events

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[Webinar] The Consumerization of Healthcare

Upcoming

Webinar [Webinar] The Consumerization of Healthcare

1w

[Webinar] Understanding Users & Turning Analytics Data into Value

Webinar [Webinar] Understanding Users & Turning Analytics Data into Value

1w

[Webinar] Building an Integrated Digital Foundation

Upcoming

Webinar [Webinar] Building an Integrated Digital Foundation

2w

[Webinar] 20 Practical Personalization Ideas for Maximizing Impact

Upcoming

Webinar [Webinar] 20 Practical Personalization Ideas for Maximizing Impact

3w

[Webinar] Scrap Your Stack: High-Performance Local SEO for Enterprise Brands, Simplified

Webinar [Webinar] Scrap Your Stack: High-Performance Local SEO for Enterprise Brands, Simplified

3w

[Webinar] Build Higher-Converting Audiences in Facebook & Google Ads with First-Party Data

Webinar [Webinar] Build Higher-Converting Audiences in Facebook & Google Ads with First-Party Data

2m

[Webinar] Video + your content marketing strategy: How to determine if there’s really a fit

Webinar [Webinar] Video + your content marketing strategy: How to determine if there’s really a fit

3m

Digital Leaders: The State of Marketing Measurement, Attribution & Data Management

Digital Leaders Forum Digital Leaders: The State of Marketing Measurement, Attribution & Data Management

4m

Resources

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The what, why, and how of predictive modeling

Whitepaper | Data & Analytics The what, why, and how of predictive modeling

2d

Gaining the competitive advantage with DAM: Elevate your brand management to win with customer experience

Whitepaper | Strategies Gaining the competitive advantage with DAM: Elevate your brand management to win with customer experience

1w

The problem with AB testing ... and why real-time personalization is the future

Whitepaper | Data & Analytics The problem with AB testing ... and why real-time personalization is the future

2w

The Marketing Technology Awards 2019

Whitepaper | Events & Awards The Marketing Technology Awards 2019

2w

To Win at Amazon Advertising, You Must Think Like Amazon

Whitepaper | Digital Advertising To Win at Amazon Advertising, You Must Think Like Amazon

3w

Data Wars: A deep dive into the transformation of retail

Whitepaper | Retail Data Wars: A deep dive into the transformation of retail

3w