Latest

View More
How your personal brand can save your career during a pandemic

Digital Advertising How your personal brand can save your career during a pandemic

2d Mark W. Schaefer

How your personal brand can save your career durin...

Despite being tanked by the pandemic and testing positive, just a few weeks later my business had one of the strongest financial months of my career. ...

View article
How Humanscale pivoted from in-office to the WFH furniture market

Case Study How Humanscale pivoted from in-office to the WFH furniture market

4d Jacqueline Dooley

How Humanscale pivoted from in-office to the WFH f...

The pandemic threatened the core of Humanscale’s business model. Here’s how they used DAM technology to target an entirely new market in just two week...

View article
Being an effective marketing leader with Mark Evans, Direct Line Group

Digital Advertising Being an effective marketing leader with Mark Evans, Direct Line Group

1w Kamaljeet Kalsi

Being an effective marketing leader with Mark Evan...

Leadership, the exciting yet volatile future of marketing, and sector-specific challenges Read More...

View article
How technology is changing the role of the CMO in 2021

Digital Transformation How technology is changing the role of the CMO in 2021

1w Michael Collins

How technology is changing the role of the CMO in ...

In a world with rapidly advancing technology and changing customer attitudes, the CMO's role is an important one - making it key to stay agile, adapti...

View article
How will technology transform the fragile client/agency ecosystem?

Advertising & Promotion How will technology transform the fragile client/agency ecosystem?

2w Bruno Gralpois

How will technology transform the fragile client/a...

What radical changes should advertisers expect in a post-COVID world that is technology-led and rapidly changing? And how should they best prepare the...

View article
How app-free contactless payments are retailers’ and shoppers’ little helpers

Commerce & Sales How app-free contactless payments are retailers’ and shoppers’ little helpers

3w Val Vacante

How app-free contactless payments are retailers’ a...

Val Vacante highlights the epic growth in contactless payments and how app-free experiences are the ultimate helper for retailers and shoppers Read Mo...

View article
Get the latest analysis and reports delivered to your inbox daily

Most Popular

View More
2021 digital marketing trends you need to know from 13 marketing experts

Content & Experience 2021 digital marketing trends you need to know from 13 marketing experts

1m Neal Schaffer

2021 digital marketing trends you need to know fro...

Experts are recommending that you focus on content and digital customer strategy as two key areas that require rethinking in a post-pandemic world Rea...

View article
Customer experience in 2025: here’s where we’re heading

AI & Automation Customer experience in 2025: here’s where we’re heading

3w Chris McGugan

Customer experience in 2025: here’s where we’re he...

By 2025, it’s likely that nine dollars of every $10 will be spent on the digital experience versus phone/voice. Oracle Service's SVP and GM, Chris McG...

View article
How technology is changing the role of the CMO in 2021

Digital Transformation How technology is changing the role of the CMO in 2021

1w Michael Collins

How technology is changing the role of the CMO in ...

In a world with rapidly advancing technology and changing customer attitudes, the CMO's role is an important one - making it key to stay agile, adapti...

View article
How Humanscale pivoted from in-office to the WFH furniture market

Case Study How Humanscale pivoted from in-office to the WFH furniture market

4d Jacqueline Dooley

How Humanscale pivoted from in-office to the WFH f...

The pandemic threatened the core of Humanscale’s business model. Here’s how they used DAM technology to target an entirely new market in just two week...

View article
How your personal brand can save your career during a pandemic

Digital Advertising How your personal brand can save your career during a pandemic

2d Mark W. Schaefer

How your personal brand can save your career durin...

Despite being tanked by the pandemic and testing positive, just a few weeks later my business had one of the strongest financial months of my career. ...

View article
How The New York Post Achieved Unparalleled Email Delivery

Whitepaper | Digital Marketing How The New York Post Achieved Unparalleled Email Delivery

1w

How The New York Post Achieved Unparalleled Email ...

The New York Post Digital Network needed an Email Service Provider (ESP) that could rapidly and truly scale their email newsletter business, and not j...

View resource
A Marketer’s Guide to Customer Data Platforms

Whitepaper | Analyzing Customer Data A Marketer’s Guide to Customer Data Platforms

3w

A Marketer’s Guide to Customer Data Platforms

Marketers want control of their own customer data. Ideally in a database that collects and integrates all customer data sources, across all the busine...

View resource
A look at the full revenue impact of retail media ad platforms

Digital Marketing A look at the full revenue impact of retail media ad platforms

1m Mahir Prasad

A look at the full revenue impact of retail media ...

Retail media is rapidly growing in importance. Today we discuss the opportunity it brings to brands who invest in it and the barriers that still plagu...

View article

Events

View more
Marketing Innovation Forum: Ecommerce Transformation

Summit Marketing Innovation Forum: Ecommerce Transformation

6m Virtual Event (11am ET, 4pm GMT)

Marketing Innovation Forum: Ecommerce Transformati...

During this three hour event we will deep dive into the marketing technology and strategies that are transforming ecommerce. Read More...

View event
Why Immersive Content Needs to Be Part of your 2021 Strategy

Peer Network Why Immersive Content Needs to Be Part of your 2021 Strategy

5m Zoom Call (10am ET, 3pm GMT)

Why Immersive Content Needs to Be Part of your 202...

Ceros' Alex Kelly discusses why marketers need to meet the growing demand for immersive, interactive content in order to stay ahead of the competition...

View event
Marketing Innovation Forum: Marketing Automation

Summit Marketing Innovation Forum: Marketing Automation

7m Virtual Event (11am ET, 4pm BST)

Marketing Innovation Forum: Marketing Automation

A virtual half-day event with Demandbase, Mailchimp & McKinsey exploring the latest technologies and strategies to harness the power of automation. Re...

View event
Masterclass: What CMOs need to know about SEO

Webinar Masterclass: What CMOs need to know about SEO

7m Webinar (1pm ET, 6pm BST)

Masterclass: What CMOs need to know about SEO

DeepCrawl’s Director of Technical SEO Consulting, Ashley Berman Hale, shares insights and advice on how CMOs can stay ahead of competitors, reach new ...

View event
Emerging from uncertainty: The time for marketers to shine

Peer Network Emerging from uncertainty: The time for marketers to shine

7m Zoom Call (10am ET, 3pm GMT)

Emerging from uncertainty: The time for marketers ...

The Trade Desk's Philippa Snare will consider the changing ways consumers are engaging with and consuming media, and the subsequent impact of these ch...

View event
4 Ways To Leverage Lifecycle Marketing (And Grow Your Business!)

Webinar 4 Ways To Leverage Lifecycle Marketing (And Grow Your Business!)

8m Webinar: 1pm ET

4 Ways To Leverage Lifecycle Marketing (And Grow Y...

Growing your business is a top priority for every business, and it all starts with great experiences. And since 86% of consumers are more likely to sh...

View event
Engagement for the Next Era: How Brands Are Creating Communities and Cultural Moments on TikTok

Peer Network Engagement for the Next Era: How Brands Are Creating Communities and Cultural Moments on TikTok

8m Zoom Call (10am ET, 3pm GMT)

Engagement for the Next Era: How Brands Are Creati...

TikTok to share insights from top-performing campaigns to educate marketers on how brands can connect with their desired audiences and build authentic...

View event
What a "Digital-only" world means for your Marketing Strategy

Peer Network What a "Digital-only" world means for your Marketing Strategy

9m Zoom Call (10am ET, 3pm GMT)

What a "Digital-only" world means for your Marketi...

Marketers have to adapt to the post-lockdown world, and consumers are adopting new habits. The scale and pace of change has been rapid and it’s hard f...

View event

Resources

View more
Being an effective marketing leader with Mark Evans, Direct Line Group

Podcast | Data & Analytics Being an effective marketing leader with Mark Evans, Direct Line Group

1w

Being an effective marketing leader with Mark Evan...

Leadership, the exciting yet volatile future of marketing, and sector-specific challenges Read More...

View resource
How The New York Post Achieved Unparalleled Email Delivery

Whitepaper | Digital Marketing How The New York Post Achieved Unparalleled Email Delivery

1w

How The New York Post Achieved Unparalleled Email ...

The New York Post Digital Network needed an Email Service Provider (ESP) that could rapidly and truly scale their email newsletter business, and not j...

View resource
A Marketer's Guide to Customer Data Platforms

Whitepaper | Analyzing Customer Data A Marketer's Guide to Customer Data Platforms

2w

A Marketer's Guide to Customer Data Platforms

A Marketer’s Guide to Customer Data Platforms: Making a CDP Work for You and Your Business report is a new 2021 BlueVenn report. Taking control ...

View resource
The Finance Industry's Playbook for Customer Acquisition

Whitepaper | Advertising & Promotion The Finance Industry's Playbook for Customer Acquisition

3w

The Finance Industry's Playbook for Customer Acqui...

Acquiring new customers is a crucial marketing task for any company– but it’s especially difficult for the finance industry, where customers tend to ...

View resource
A Marketer’s Guide to Customer Data Platforms

Whitepaper | Analyzing Customer Data A Marketer’s Guide to Customer Data Platforms

3w

A Marketer’s Guide to Customer Data Platforms

Marketers want control of their own customer data. Ideally in a database that collects and integrates all customer data sources, across all the busine...

View resource
Build or Buy? The Business Case for Connecting the Dots with an Industry Partner

Whitepaper | Digital Transformation Build or Buy? The Business Case for Connecting the Dots with an Industry Partner

4w

Build or Buy? The Business Case for Connecting the...

As the media world evolves at an unprecedented pace, it’s increasingly challenging for publishers to leverage the volume of customer data at their fin...

View resource